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HubSpot Inc

HUBS
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001404655

In the last 90 days, HubSpot Inc insiders filed 1 open-market purchase and 4 sales; 599 institutions reported holding it in 13F filings for Q2 2026, worth $8.94B in total; no superinvestor holds it.

13F holders, Q1 2026

Institutional positions in HubSpot Inc as of Mar 31, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
680
−53 vs. Q4 2025
Shares held
49.1M
+8.21M (+20.1%) vs. Q4 2025
Total value
$12.0B
−$4.39B (−26.8%) vs. Q4 2025
New holders
120
293 more added
Sold out
173
177 more reduced

15 institutions that held it in Q4 2025 haven't filed for Q1 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting HUBS on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2026: 680 institutions
Q1 2021: 507 institutionsQ2 2021: 547 institutionsQ3 2021: 600 institutionsQ4 2021: 663 institutionsQ1 2022: 629 institutionsQ2 2022: 586 institutionsQ3 2022: 567 institutionsQ4 2022: 576 institutionsQ1 2023: 638 institutionsQ2 2023: 682 institutionsQ3 2023: 680 institutionsQ4 2023: 709 institutionsQ1 2024: 732 institutionsQ2 2024: 801 institutionsQ3 2024: 729 institutionsQ4 2024: 798 institutionsQ1 2025: 805 institutionsQ2 2025: 788 institutionsQ3 2025: 772 institutionsQ4 2025: 748 institutionsQ1 2026: 680 institutionsQ2 2026: 599 institutions
Value heldQ1 2026: $12.0B
Q1 2021: $19.4BQ2 2021: $24.8BQ3 2021: $29.2BQ4 2021: $28.6BQ1 2022: $20.7BQ2 2022: $13.2BQ3 2022: $12.1BQ4 2022: $13.1BQ1 2023: $19.3BQ2 2023: $23.4BQ3 2023: $22.2BQ4 2023: $26.2BQ1 2024: $28.6BQ2 2024: $27.0BQ3 2024: $24.5BQ4 2024: $32.7BQ1 2025: $27.4BQ2 2025: $26.5BQ3 2025: $21.8BQ4 2025: $18.9BQ1 2026: $12.0BQ2 2026: $8.94B
Institutions holding HUBS and their total value by quarter
QuarterHoldersValue
Q2 2026599$8.94B
Q1 2026680$12.0B
Q4 2025748$18.9B
Q3 2025772$21.8B
Q2 2025788$26.5B
Q1 2025805$27.4B
Q4 2024798$32.7B
Q3 2024729$24.5B
Q2 2024801$27.0B
Q1 2024732$28.6B
Q4 2023709$26.2B
Q3 2023680$22.2B
Q2 2023682$23.4B
Q1 2023638$19.3B
Q4 2022576$13.1B
Q3 2022567$12.1B
Q2 2022586$13.2B
Q1 2022629$20.7B
Q4 2021663$28.6B
Q3 2021600$29.2B
Q2 2021547$24.8B
Q1 2021507$19.4B

Institutions, Q1 2026

Shares, value and share of portfolio for each institution holding HubSpot Inc; share changes are against Q4 2025.

Institutions holding HUBS in Q1 2026
InstitutionSharesValue% of portfolioChange in sharesAction
SHP Wealth Management40$9.69K0.00%−2−4.8%Reduced
MCF Advisors LLC40$9.76K0.00%00.0%Unchanged
Bartlett & Co. Wealth Management LLC40$9.90K0.00%−11−21.6%Reduced
Close Asset Management Ltd43$10.0K0.00%00.0%Unchanged
N.E.W. Advisory Services LLC41$10.0K0.00%−12−22.6%Reduced
Transamerica Financial Advisors, Inc.43$10.5K0.00%+23+115.0%Added
JPL Wealth Management, LLC44$10.7K0.00%+44New
Marquette Asset Management, LLC45$11.0K0.00%+17+60.7%Added
Bank of New Hampshire45$11.0K0.00%+45New
Goodman Advisory Group, LLC49$12.0K0.00%00.0%Unchanged
Highline Wealth Partners LLC49$12.0K0.00%+28+133.3%Added
Golden State Equity Partners50$12.2K0.00%+50New
Godfrey Financial Associates, Inc.50$12.2K0.01%00.0%Unchanged
Key Financial Inc50$12.2K0.00%+50New
Addison Advisors LLC51$12.4K0.00%+41+410.0%Added
ZRC Wealth Management, LLC52$12.7K0.00%+52New
Private Wealth Management Group, LLC53$12.9K0.00%+51+2,550.0%Added
Umb Bank N A55$13.4K0.00%+50+1,000.0%Added
Owl Creek Wealth Partners LLC55$13.4K0.00%+55New
Activest Wealth Management60$14.6K0.00%−114−65.5%Reduced
Arlington Trust Co LLC60$14.6K0.00%+43+252.9%Added
Hazlett, Burt & Watson, Inc.64$15.0K0.00%00.0%Unchanged
Zions Bancorporation, National Association63$15.4K0.00%+9+16.7%Added
UMA Financial Services, Inc.64$15.6K0.00%+14+28.0%Added
Acumen Wealth Advisors, LLC64$15.6K0.00%+63+6,300.0%Added
TD Waterhouse Canada Inc.66$16.0K0.00%+66New
SJS Investment Consulting Inc.74$18.1K0.00%+2+2.8%Added
Bank Julius Baer & Co. Ltd, Zurich75$18.3K0.00%−2,944−97.5%Reduced
S-Bank Fund Management Ltd83$20.3K0.00%−3−3.5%Reduced
Vega Investment Solutions85$20.7K0.00%00.0%Unchanged
Massmutual Trust Co FSB88$21.5K0.00%+34+63.0%Added
Salomon & Ludwin, LLC92$22.5K0.00%+30+48.4%Added
Towarzystwo Funduszy Inwestycyjnych Pzu SA95$23.2K0.01%−865−90.1%Reduced
Wealth Preservation Advisors, LLC96$23.4K0.02%+96New
Aster Capital Management (DIFC) Ltd42$24.0K0.01%−517−92.5%Reduced
TSFG, LLC100$24.0K0.00%+100New
Asset Dedication, LLC107$26.1K0.00%00.0%Unchanged
Pinnacle Wealth Planning Services, Inc.114$27.8K0.00%+27+31.0%Added
Provenance Wealth Advisors, LLC115$28.1K0.00%−119−50.9%Reduced
Whittier Trust Co116$28.4K0.00%+12+11.5%Added
Covestor Ltd119$29.0K0.02%−67−36.0%Reduced
First Horizon Corp121$29.5K0.00%−106−46.7%Reduced
Sunbelt Securities, Inc.123$30.0K0.00%−236−65.7%Reduced
Sfam, LLC139$33.9K0.03%00.0%Unchanged
Mather Group, LLC.141$34.3K0.00%+141New
Napier Financial, LLC145$35.4K0.01%+145New
Harbour Investments, Inc.146$35.6K0.00%+69+89.6%Added
Westside Investment Management, Inc.147$36.0K0.01%+67+83.8%Added
Eastern Bank150$36.6K0.00%00.0%Unchanged
Salem Investment Counselors Inc150$36.6K0.00%+150New
Adirondack Trust Co160$39.1K0.01%00.0%Unchanged
Huntington National Bank160$39.1K0.00%+16+11.1%Added
Atlantic Union Bankshares Corp172$42.0K0.00%−48−21.8%Reduced
TFC Financial Management186$45.4K0.01%−107−36.5%Reduced
Parkside Financial Bank & Trust193$47.1K0.00%+141+271.2%Added
True Wealth Design, LLC195$47.6K0.01%+137+236.2%Added
Intentional Wealth Strategies, LLC201$49.1K0.05%+201New
Clearstead Advisors, LLC235$57.4K0.00%−35−13.0%Reduced
SBI Securities Co., Ltd.236$57.6K0.00%−9−3.7%Reduced
CVA Family Office, LLC245$59.8K0.01%+143+140.2%Added
Larson Financial Group LLC263$64.2K0.00%+172+189.0%Added
Penserra Capital Management LLC287$69.0K0.00%+9+3.2%Added
DZ BANK AG Deutsche Zentral Genossenschafts Bank, Frankfurt am Main291$71.0K0.00%00.0%Unchanged
Strategic Wealth Partners, Ltd.292$71.3K0.00%+2+0.7%Added
Oslo Pensjonsforsikring AS304$74.2K0.01%+304New
1620 Investment Advisors, Inc.325$79.3K0.05%+325New
Essential Partners LLC326$79.6K0.03%−2,458−88.3%Reduced
Quarry LP327$79.8K0.02%+310+1,823.5%Added
HHM Wealth Advisors, LLC343$83.7K0.01%00.0%Unchanged
Westfuller Advisors, LLC347$84.7K0.04%+126+57.0%Added
Sterling Capital Management LLC365$89.1K0.00%−5,583−93.9%Reduced
FIL Ltd366$89.3K0.00%−79−17.8%Reduced
SRS Capital Advisors, Inc.427$104.2K0.00%+169+65.5%Added
Basecamp Wealth Advisors LLC435$106.2K0.02%+68+18.5%Added
GAMMA Investing LLC443$108.1K0.01%+183+70.4%Added
Quent Capital, LLC463$113.0K0.01%+229+97.9%Added
Employees Retirement System of Texas465$114.0K0.00%00.0%Unchanged
Brown Brothers Harriman & Co513$125.2K0.00%−11−2.1%Reduced
Rakuten Securities, Inc.559$136.5K0.06%+212+61.1%Added
Avalon Trust Co640$156.2K0.01%00.0%Unchanged
Caitong International Asset Management Co., Ltd659$160.9K0.03%+659New
Bessemer Group Inc667$163.0K0.00%+341+104.6%Added
Smartleaf Asset Management LLC705$167.7K0.01%+371+111.1%Added
Siemens Fonds Invest GmbH688$167.9K0.01%00.0%Unchanged
Arcadia Investment Management Corp700$170.9K0.03%00.0%Unchanged
Versant Capital Management, Inc720$175.8K0.02%+428+146.6%Added
Bayforest Capital Ltd774$188.9K0.21%−796−50.7%Reduced
TCW Group Inc823$200.9K0.00%+39+5.0%Added
Empirical Financial Services, LLC d.b.a. Empirical Wealth Management831$202.8K0.00%+831New
Princeton Capital Management LLC837$204.3K0.06%+137+19.6%Added
Moody National Bank Trust Division848$207.0K0.02%−3,079−78.4%Reduced
Family Management Corp860$209.9K0.03%+860New
Nisa Investment Advisors, LLC873$213.1K0.00%−2,759−76.0%Reduced
Fred Alger Management, LLC879$214.6K0.00%−1,994−69.4%Reduced
Capital Performance Advisors LLP882$215.3K0.01%+882New
Allspring Global Investments Holdings, LLC896$217.5K0.00%+896New
UniSuper Management Pty Ltd900$219.7K0.00%00.0%Unchanged
111 Capital909$221.9K0.05%+909New
Vestmark Advisory Solutions, Inc.912$222.6K0.00%−1,441−61.2%Reduced
Fulton Bank, N.A.915$223.4K0.01%+26+2.9%Added