Alphabet Inc.
GOOG- Exchange
- Nasdaq
- Industry
- Services-Computer Programming, Data Processing, Etc.
- SEC CIK
- 0001652044
In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,262 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.
13F holders, Q2 2026
Institutional positions in Alphabet Inc. as of Jun 30, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 5,262
- +179 vs. Q1 2026
- Shares held
- 3.38B
- +198.6M (+6.2%) vs. Q1 2026
- Total value
- $1.19T
- +$278.9B (+30.6%) vs. Q1 2026
- New holders
- 290
- 2,020 more added
- Sold out
- 111
- 2,335 more reduced
71 institutions that held it in Q1 2026 haven't filed for Q2 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q1 2026: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 5,262 | $1.19T |
| Q1 2026 | 5,154 | $919.5B |
| Q4 2025 | 5,180 | $1.02T |
| Q3 2025 | 4,666 | $762.9B |
| Q2 2025 | 4,464 | $564.9B |
| Q1 2025 | 4,394 | $501.0B |
| Q4 2024 | 4,524 | $624.2B |
| Q3 2024 | 4,092 | $547.1B |
| Q2 2024 | 4,105 | $611.1B |
| Q1 2024 | 3,960 | $509.9B |
| Q4 2023 | 3,924 | $478.7B |
| Q3 2023 | 3,649 | $451.5B |
| Q2 2023 | 3,592 | $419.0B |
| Q1 2023 | 3,493 | $364.9B |
| Q4 2022 | 3,433 | $322.3B |
| Q3 2022 | 3,328 | $362.5B |
| Q2 2022 | 3,375 | $421.5B |
| Q1 2022 | 3,478 | $553.7B |
| Q4 2021 | 3,482 | $588.6B |
| Q3 2021 | 3,138 | $546.6B |
| Q2 2021 | 3,094 | $526.1B |
| Q1 2021 | 3,031 | $443.1B |
Institutions, Q2 2026
Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q1 2026.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Kiker Wealth Management, LLC | 375 | $132.5K | 0.05% | −60−13.8% | Reduced |
| Proathlete Wealth Management LLC | 375 | $132.8K | 0.03% | 00.0% | Unchanged |
| Toews Corp | 376 | $132.9K | 0.02% | +376 | New |
| Rogco, LP | 377 | $133.2K | 0.04% | 00.0% | Unchanged |
| PFS Partners, LLC | 380 | $134.3K | 0.05% | −254−40.1% | Reduced |
| Unio Capital LLC | 383 | $135.3K | 0.03% | 00.0% | Unchanged |
| ESL Trust Services, LLC | 390 | $137.8K | 0.02% | 00.0% | Unchanged |
| NCP Inc. | 400 | $141.3K | 0.20% | 00.0% | Unchanged |
| Advocate Investing Services LLC | 400 | $141.3K | 0.11% | 00.0% | Unchanged |
| Premier Financial Group | 400 | $141.3K | 0.03% | +400 | New |
| Granville Capital, Inc. | 407 | $143.8K | 0.06% | +53+15.0% | Added |
| Wormser Freres Gestion | 396 | $144.2K | 0.08% | 00.0% | Unchanged |
| Principia Wealth Advisory, LLC | 409 | $144.5K | 0.07% | +87+27.0% | Added |
| BankChampaign, National Association | 415 | $146.6K | 0.11% | 00.0% | Unchanged |
| Copeland Capital Management, LLC | 420 | $148.4K | 0.00% | 00.0% | Unchanged |
| Kroeger Financial Partners | 425 | $150.2K | 0.15% | +425 | New |
| Manitou Investment Management Ltd. | 440 | $155.5K | 0.03% | −140−24.1% | Reduced |
| Palladiem, LLC | 441 | $155.7K | 0.15% | −129−22.6% | Reduced |
| Midwest Capital Advisors, LLC | 441 | $155.8K | 0.06% | 00.0% | Unchanged |
| Caitlin John, LLC | 441 | $155.8K | 0.09% | −1,318−74.9% | Reduced |
| Vermillion Wealth Management, Inc. | 444 | $156.8K | 0.04% | −324−42.2% | Reduced |
| Cedar Mountain Advisors, LLC | 444 | $156.9K | 0.03% | +23+5.5% | Added |
| Gunpowder Capital Management, LLC dba Oliver Wealth Management | 451 | $159.4K | 0.11% | +250+124.4% | Added |
| Retirement Wealth Solutions LLC | 455 | $160.7K | 0.09% | +2+0.4% | Added |
| Elevate Wealth Advisory, Inc | 466 | $164.6K | 0.09% | +227+95.0% | Added |
| Barnes Dennig Private Wealth Management LLC | 481 | $170.0K | 0.14% | +32+7.1% | Added |
| Roxbury Financial LLC | 490 | $173.0K | 0.14% | +1+0.2% | Added |
| Parvin Asset Management, LLC | 490 | $173.1K | 0.14% | 00.0% | Unchanged |
| Wesleyan Assurance Society | 500 | $177.0K | 0.01% | 00.0% | Unchanged |
| Cranbrook Wealth Management, LLC | 502 | $177.3K | 0.03% | 00.0% | Unchanged |
| Sankala Group LLC | 523 | $178.7K | 0.12% | +9+1.8% | Added |
| DiNuzzo Private Wealth, Inc. | 513 | $181.3K | 0.02% | −1−0.2% | Reduced |
| Raleigh Capital Management Inc. | 519 | $183.5K | 0.06% | −103−16.6% | Reduced |
| C M Bidwell & Associates Ltd | 522 | $184.4K | 0.08% | 00.0% | Unchanged |
| West Financial Advisors, LLC | 523 | $184.8K | 0.03% | +100+23.6% | Added |
| PlanVest Financial, Inc | 525 | $185.4K | 0.12% | +1+0.2% | Added |
| New England Capital Financial Advisors LLC | 533 | $188.2K | 0.05% | 00.0% | Unchanged |
| Measured Wealth Private Client Group, LLC | 537 | $189.7K | 0.05% | 00.0% | Unchanged |
| MeadowBrook Investment Advisors LLC | 540 | $190.8K | 0.15% | 00.0% | Unchanged |
| Westchester Capital Management, Inc. | 540 | $190.8K | 0.03% | 00.0% | Unchanged |
| Proffitt & Goodson Inc | 551 | $194.7K | 0.03% | +89+19.3% | Added |
| Reyes Financial Architecture, Inc. | 555 | $196.1K | 0.11% | −44−7.3% | Reduced |
| Bay Harbor Wealth Management, LLC | 562 | $198.6K | 0.05% | +156+38.4% | Added |
| Financial Concepts Unlimited, Inc. | 568 | $200.7K | 0.16% | +568 | New |
| Graham Capital Wealth Management, LLC | 570 | $201.4K | 0.16% | +570 | New |
| PPS&V Asset Management Consultants, Inc. | 572 | $202.2K | 0.11% | −162−22.1% | Reduced |
| Heffernan Advisory, Inc | 574 | $202.8K | 0.17% | +574 | New |
| Horizon Advisory Services, Inc. | 575 | $203.2K | 0.09% | +575 | New |
| Kitching Partners, LLC | 577 | $203.9K | 0.18% | +577 | New |
| Strategic Wealth Advisors LLC | 652 | $204.0K | 0.17% | 00.0% | Unchanged |
| FinDec Wealth Services, Inc. | 578 | $204.2K | 0.24% | +578 | New |
| Wise Wealth Partners | 579 | $204.6K | 0.35% | −3,663−86.4% | Reduced |
| Winmill & Co. Inc | 574 | $205.1K | 0.05% | 00.0% | Unchanged |
| FC Advisory LLC | 583 | $206.1K | 0.05% | −128−18.0% | Reduced |
| Veratis Advisors, Inc. | 584 | $206.3K | 0.15% | +584 | New |
| Peterson Wealth Advisors, LLC | 587 | $207.4K | 0.02% | +587 | New |
| Novak & Powell Financial Services, Inc. | 588 | $207.8K | 0.10% | +588 | New |
| Compass Financial Services Inc | 588 | $207.9K | 0.08% | +588 | New |
| W.H. Cornerstone Investments Inc. | 592 | $209.0K | 0.12% | +592 | New |
| Portland Financial Advisors Inc | 592 | $209.2K | 0.38% | +592 | New |
| McNaughton Wealth Management, LLC | 598 | $211.3K | 0.08% | +598 | New |
| Aspect Partners, LLC | 599 | $211.6K | 0.08% | −34−5.4% | Reduced |
| Pioneer Family Office, LLC | 600 | $212.0K | 0.11% | 00.0% | Unchanged |
| Oppenheimer & Close, LLC | 600 | $212.0K | 0.13% | +600 | New |
| Lakewood Asset Management LLC | 600 | $212.0K | 0.12% | +600 | New |
| Epiq Partners, LLC | 600 | $212.1K | 0.09% | +600 | New |
| Hegarty Advisors, LLC | 601 | $212.4K | 0.15% | +601 | New |
| Ferguson Johnson Wealth Management Inc | 604 | $213.0K | 0.16% | +604 | New |
| Hopwood Nicholas Hunter | 605 | $213.8K | 0.06% | −631−51.1% | Reduced |
| Gsa Capital Partners LLP | 607 | $214.0K | 0.01% | +607 | New |
| Noble Wealth Partners LLC | 606 | $214.1K | 0.19% | +606 | New |
| KRM Wealth Management L.L.C. | 606 | $214.2K | 0.09% | +606 | New |
| Capco Asset Management, LLC | 609 | $215.2K | 0.06% | −124−16.9% | Reduced |
| Walker Financial Services, Inc. | 609 | $215.4K | 0.07% | +609 | New |
| Evolution Advisers, Inc. | 613 | $216.0K | 0.08% | +13+2.2% | Added |
| SBI Okasan Asset Management Co.Ltd. | 615 | $216.0K | 0.01% | −988−61.6% | Reduced |
| HFM Investment Advisors, LLC | 612 | $216.2K | 0.08% | +43+7.6% | Added |
| Kirkwood Financial Services | 615 | $217.3K | 0.06% | +615 | New |
| Joule Financial, LLC | 615 | $217.3K | 0.06% | −348−36.1% | Reduced |
| Mark Sheptoff Financial Planning, LLC | 615 | $217.3K | 0.12% | +75+13.9% | Added |
| Westend Capital Management, LLC | 618 | $218.4K | 0.05% | −71−10.3% | Reduced |
| Allodium Investment Consultants, LLC | 619 | $218.7K | 0.09% | −206−25.0% | Reduced |
| Level Wealth Management LLC | 620 | $219.1K | 0.09% | +620 | New |
| Archetype Wealth Partners | 622 | $220.0K | 0.03% | −581−48.3% | Reduced |
| FMA Wealth Management, LLC | 625 | $220.8K | 0.14% | +625 | New |
| Ruggaard & Associates LLC | 627 | $221.5K | 0.08% | +627 | New |
| Collaborative Wealth Managment Inc. | 628 | $221.9K | 0.09% | −150−19.3% | Reduced |
| Orcam Financial Group | 628 | $222.0K | 0.11% | +628 | New |
| Riverview Trust Co | 630 | $222.6K | 0.27% | −315−33.3% | Reduced |
| Mayar Capital Ltd. | 630 | $222.6K | 0.25% | −300−32.3% | Reduced |
| Woodward Financial Advisors, Inc. | 630 | $222.6K | 0.07% | +630 | New |
| Arbor Capital Management Inc | 665 | $223.3K | 0.22% | +45+7.3% | Added |
| Key Capital Management, INC | 635 | $224.4K | 0.12% | −4−0.6% | Reduced |
| Rede Wealth, LLC | 635 | $224.4K | 0.07% | +635 | New |
| Granger Management LLC | 637 | $225.1K | 0.07% | +637 | New |
| Fiduciary Planning LLC | 637 | $225.2K | 0.06% | +637 | New |
| Attessa Capital LLC | 638 | $225.4K | 0.10% | +638 | New |
| Millennium Capital Advisors, LLC | 638 | $225.4K | 0.12% | +638 | New |
| Pearl Planning LLC | 639 | $225.8K | 0.10% | +639 | New |
| Crystal Cove Asset Management, LLC | 640 | $226.1K | 0.25% | +640 | New |