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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q4 2025

Institutional positions in Alphabet Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
5,179
+609 vs. Q3 2025
Shares held
3.35B
+228.5M (+7.3%) vs. Q3 2025
Total value
$1.02T
+$255.2B (+33.6%) vs. Q3 2025
New holders
699
1,647 more added
Sold out
90
2,304 more reduced

95 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 5,179 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,483 institutionsQ1 2022: 3,477 institutionsQ2 2022: 3,374 institutionsQ3 2022: 3,327 institutionsQ4 2022: 3,432 institutionsQ1 2023: 3,492 institutionsQ2 2023: 3,591 institutionsQ3 2023: 3,648 institutionsQ4 2023: 3,923 institutionsQ1 2024: 3,959 institutionsQ2 2024: 4,104 institutionsQ3 2024: 4,091 institutionsQ4 2024: 4,523 institutionsQ1 2025: 4,393 institutionsQ2 2025: 4,463 institutionsQ3 2025: 4,665 institutionsQ4 2025: 5,179 institutionsQ1 2026: 5,153 institutionsQ2 2026: 5,263 institutions
Value heldQ4 2025: $1.02T
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,153$919.5B
Q4 20255,179$1.02T
Q3 20254,665$762.9B
Q2 20254,463$564.9B
Q1 20254,393$501.0B
Q4 20244,523$624.2B
Q3 20244,091$547.1B
Q2 20244,104$611.1B
Q1 20243,959$509.9B
Q4 20233,923$478.7B
Q3 20233,648$451.5B
Q2 20233,591$419.0B
Q1 20233,492$364.9B
Q4 20223,432$322.3B
Q3 20223,327$362.5B
Q2 20223,374$421.5B
Q1 20223,477$553.7B
Q4 20213,483$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q3 2025.

Institutions holding GOOG in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
GSG Advisors LLC3,973$1.25M0.32%+10.0%Added
Resources Management Corp3,975$1.25M0.16%−360−8.3%Reduced
Benchmark Financial Wealth Advisors, LLC3,979$1.25M0.36%+13+0.3%Added
Lansing Street Advisors3,985$1.25M0.32%+7+0.2%Added
PACK Private Wealth, LLC3,985$1.25M0.57%−15−0.4%Reduced
Morey & Quinn Wealth Partners, LLC3,990$1.25M0.90%00.0%Unchanged
Element Wealth, LLC3,991$1.25M0.52%+963+31.8%Added
Flagship Private Wealth, LLC3,992$1.25M0.49%−154−3.7%Reduced
Foundry Financial LLC3,995$1.25M0.66%+3,995New
Dixon Mitchell Investment Counsel Inc.3,996$1.25M0.04%+24+0.6%Added
Northstar Asset Management Inc3,999$1.25M0.32%−76−1.9%Reduced
Pacific Center for Financial Services5,153$1.26M0.32%00.0%Unchanged
Black Maple Capital Management LP4,000$1.26M0.94%00.0%Unchanged
NDVR, Inc.4,004$1.26M1.04%+639+19.0%Added
Steffes Financial, Ltd.4,007$1.26M0.66%+4,007New
Malaga Cove Capital, LLC4,013$1.26M0.44%−15−0.4%Reduced
Precision Wealth Strategies, LLC4,013$1.26M0.41%+2,343+140.3%Added
Bell & Brown Wealth Advisors, LLC4,019$1.26M0.41%−231−5.4%Reduced
Regency Capital Management Inc.4,020$1.26M0.52%+4,020New
Northern Capital Management, Inc.4,023$1.26M0.67%+32+0.8%Added
LeConte Wealth Management, LLC4,030$1.26M0.83%+436+12.1%Added
Anchyra Partners LLC4,031$1.26M0.39%+4,031New
ForthRight Wealth Management, LLC4,039$1.27M0.36%−274−6.4%Reduced
FreeGulliver LLC4,039$1.27M0.57%−20.0%Reduced
Sageworth Trust Co of South Dakota4,040$1.27M1.04%−231−5.4%Reduced
Painted Porch Advisors LLC4,051$1.27M0.51%+233+6.1%Added
TriaGen Wealth Management LLC4,056$1.27M0.33%+15+0.4%Added
Warburton Capital Management, LLC4,057$1.27M0.72%−142−3.4%Reduced
Beirne Wealth Consulting Services, LLC4,064$1.28M0.37%−7,783−65.7%Reduced
Accel Wealth Management4,068$1.28M0.35%+33+0.8%Added
Lakeridge Wealth Management LLC4,068$1.28M0.58%+634+18.5%Added
Excalibur Management Corp4,068$1.28M0.46%−22−0.5%Reduced
Talisman Wealth Advisors LLC4,070$1.28M0.99%00.0%Unchanged
Ariston Services Group4,075$1.28M0.75%00.0%Unchanged
One Wealth Management Investment & Advisory Services, LLC4,079$1.28M1.40%+245+6.4%Added
bLong Financial, LLC4,080$1.28M0.89%00.0%Unchanged
Figure 8 Investment Strategies LLC4,082$1.28M1.14%−86−2.1%Reduced
Flynn Zito Capital Management, LLC4,086$1.28M0.46%−201−4.7%Reduced
SummitTX Capital, L.P.4,087$1.28M0.04%+1,471+56.2%Added
Addison Capital Co4,091$1.28M0.32%+246+6.4%Added
Avantra Family Wealth, Inc.4,092$1.28M0.93%−141−3.3%Reduced
Magnolia Private Wealth, LLC4,092$1.28M0.90%−435−9.6%Reduced
Walled Lake Planning & Wealth Management, LLC4,092$1.28M0.41%+139+3.5%Added
SB Capital Management Inc4,094$1.28M0.47%+4,094New
Consolidated Capital Management, LLC4,102$1.29M0.39%+1,500+57.6%Added
LeClair Wealth Partners LLC4,107$1.29M0.75%−65−1.6%Reduced
Kooman & Associates4,111$1.29M0.38%−91−2.2%Reduced
Fingerlakes Wealth Management, Inc.4,118$1.29M0.82%+37+0.9%Added
Midwest Financial Partners Investments, Inc.4,123$1.29M0.72%+4,123New
Synergy Investment Management, LLC4,124$1.29M0.46%+31+0.8%Added
Forte Asset Management LLC4,128$1.30M0.59%00.0%Unchanged
White Lighthouse Investment Management Inc.4,130$1.30M0.18%+1,167+39.4%Added
Seven Springs Wealth Group, LLC4,139$1.30M0.37%00.0%Unchanged
Community Bank of Raymore4,139$1.30M0.88%00.0%Unchanged
Bank of Jackson Hole Trust4,144$1.30M0.62%−33−0.8%Reduced
Crew Capital Management, Ltd.4,145$1.30M0.82%+350+9.2%Added
Dover Advisors, LLC4,160$1.31M0.51%−106−2.5%Reduced
Terra Nova Asset Management LLC4,161$1.31M0.86%+1,001+31.7%Added
Advocacy Wealth Management Services, LLC4,168$1.31M0.05%+44+1.1%Added
MLG Wealth Management DBA Pine Grove Financial Group4,170$1.31M0.16%+4,170New
Altiora Financial Group, LLC4,185$1.31M0.23%+10.0%Added
Morangie Management LLC4,186$1.31M1.05%+971+30.2%Added
Fearless Solutions, LLC dba Best Invest4,187$1.31M0.80%−475−10.2%Reduced
Sage Capital Advisors,llc4,192$1.32M0.31%−932−18.2%Reduced
Tacita Capital Inc4,197$1.32M0.76%+94+2.3%Added
Riverbend Wealth Management, LLC4,204$1.32M0.83%+6+0.1%Added
Strategies Wealth Advisors, LLC4,212$1.32M0.13%+210+5.2%Added
Aventus Investment Advisors, Inc.4,213$1.32M1.07%−15−0.4%Reduced
Northbridge Financial Group, LLC4,221$1.32M0.59%+4,221New
Cadent Capital Advisors, LLC4,222$1.32M0.35%00.0%Unchanged
RTD Financial Advisors, Inc.4,223$1.33M0.16%+106+2.6%Added
Tobias Financial Advisors, Inc.4,223$1.33M0.19%+132+3.2%Added
Saratoga Research & Investment Management4,239$1.33M0.07%−18−0.4%Reduced
EdgeRock Capital LLC4,241$1.33M0.35%+729+20.8%Added
Wise Wealth Partners4,242$1.33M1.91%+128+3.1%Added
Asset Advisors Investment Management, LLC4,243$1.33M0.12%00.0%Unchanged
Chesapeake Asset Management LLC4,253$1.33M1.11%+3,782+803.0%Added
Sava Infond d.o.o.4,255$1.34M0.18%00.0%Unchanged
LongView Asset Management LLC4,262$1.34M0.93%−290−6.4%Reduced
Vantage Point Financial LLC4,263$1.34M0.48%+439+11.5%Added
Montz Harcus Wealth Management LLC4,265$1.34M0.54%−589−12.1%Reduced
Red Wave Investments LLC4,270$1.34M0.40%00.0%Unchanged
Vantus Wealth LLC4,273$1.34M0.99%+4,273New
Ti-Trust, Inc4,291$1.35M0.83%00.0%Unchanged
Autumn Glory Partners, LLC4,292$1.35M0.47%+827+23.9%Added
Private Harbour Investment Management & Counsel, LLC4,302$1.35M1.41%−30−0.7%Reduced
Castleview Partners, LLC4,304$1.35M0.67%−89−2.0%Reduced
Prasad Wealth Partners, LLC4,306$1.35M0.36%−282−6.1%Reduced
Tompkins Financial Corp4,308$1.35M0.11%+25+0.6%Added
Topsail Wealth Management, LLC4,312$1.35M0.20%00.0%Unchanged
Nordwand Advisors, LLC4,320$1.36M0.24%+220+5.4%Added
Novare Capital Management LLC4,324$1.36M0.10%−103−2.3%Reduced
Capital Squared Financial LLC4,329$1.36M1.06%+724+20.1%Added
Secure Asset Management, LLC4,331$1.36M0.21%+490+12.8%Added
Bogart Wealth, LLC4,335$1.36M0.05%−106−2.4%Reduced
Crescent Grove Advisors, LLC4,348$1.36M0.13%−845−16.3%Reduced
Arrowroot Family Office, LLC4,349$1.36M0.50%−359−7.6%Reduced
Security National Bank of So Dak4,363$1.37M0.67%−25−0.6%Reduced
SPWM Advisors LLC4,364$1.37M1.31%+4,364New
Ullmann Financial Group, Inc.4,860$1.37M0.14%00.0%Unchanged