Alphabet Inc.
GOOG- Exchange
- Nasdaq
- Industry
- Services-Computer Programming, Data Processing, Etc.
- SEC CIK
- 0001652044
In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.
13F holders, Q4 2025
Institutional positions in Alphabet Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 5,179
- +609 vs. Q3 2025
- Shares held
- 3.35B
- +228.5M (+7.3%) vs. Q3 2025
- Total value
- $1.02T
- +$255.2B (+33.6%) vs. Q3 2025
- New holders
- 699
- 1,647 more added
- Sold out
- 90
- 2,304 more reduced
95 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 5,263 | $1.19T |
| Q1 2026 | 5,153 | $919.5B |
| Q4 2025 | 5,179 | $1.02T |
| Q3 2025 | 4,665 | $762.9B |
| Q2 2025 | 4,463 | $564.9B |
| Q1 2025 | 4,393 | $501.0B |
| Q4 2024 | 4,523 | $624.2B |
| Q3 2024 | 4,091 | $547.1B |
| Q2 2024 | 4,104 | $611.1B |
| Q1 2024 | 3,959 | $509.9B |
| Q4 2023 | 3,923 | $478.7B |
| Q3 2023 | 3,648 | $451.5B |
| Q2 2023 | 3,591 | $419.0B |
| Q1 2023 | 3,492 | $364.9B |
| Q4 2022 | 3,432 | $322.3B |
| Q3 2022 | 3,327 | $362.5B |
| Q2 2022 | 3,374 | $421.5B |
| Q1 2022 | 3,477 | $553.7B |
| Q4 2021 | 3,483 | $588.6B |
| Q3 2021 | 3,138 | $546.6B |
| Q2 2021 | 3,094 | $526.1B |
| Q1 2021 | 3,031 | $443.1B |
Institutions, Q4 2025
Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q3 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Wolff Wiese Magana LLC | 2,418 | $758.8K | 0.42% | 00.0% | Unchanged |
| Cogent Private Wealth, Inc. | 2,420 | $759.4K | 0.58% | +2,420 | New |
| Allied Investment Advisors, LLC | 2,424 | $760.7K | 0.12% | +159+7.0% | Added |
| Stronghold Wealth Management L.L.C. | 2,424 | $760.7K | 1.12% | +2,424 | New |
| Capital Square, LLC | 2,437 | $764.8K | 0.39% | −3−0.1% | Reduced |
| Guardian Capital, LLC | 2,443 | $766.6K | 0.69% | +2,443 | New |
| Tuttle Tactical Management | 2,445 | $767.2K | 1.70% | −786−24.3% | Reduced |
| Code Waechter LLC | 2,445 | $767.2K | 0.49% | −93−3.7% | Reduced |
| Cherry Tree Wealth Management, LLC | 2,449 | $768.4K | 0.16% | −13−0.5% | Reduced |
| Naviter Wealth, LLC | 2,449 | $768.6K | 0.10% | −300−10.9% | Reduced |
| Delap Wealth Advisory, LLC | 2,450 | $768.9K | 0.30% | +2,450 | New |
| Hilltop National Bank | 2,452 | $769.4K | 0.19% | −3−0.1% | Reduced |
| Opal Wealth Advisors, LLC | 2,454 | $770.1K | 0.20% | +137+5.9% | Added |
| Zinnia Wealth Advisory, LLC | 2,456 | $770.7K | 0.83% | +2,456 | New |
| River Street Advisors LLC | 2,461 | $772.3K | 0.29% | 00.0% | Unchanged |
| Worth Asset Management, LLC | 2,462 | $772.6K | 0.33% | +169+7.4% | Added |
| Pitti Group Wealth Management, LLC | 2,467 | $774.1K | 0.64% | +35+1.4% | Added |
| Keyvantage Wealth, LLC | 2,467 | $774.1K | 0.33% | +342+16.1% | Added |
| Insight Inv LLC | 2,470 | $775.1K | 0.43% | +84+3.5% | Added |
| MSH Capital Advisors LLC | 2,481 | $778.4K | 0.17% | +469+23.3% | Added |
| Fourth Dimension Wealth, LLC | 2,483 | $779.2K | 0.28% | +80+3.3% | Added |
| Golden Road Advisors LLC | 2,485 | $779.8K | 0.44% | +21+0.9% | Added |
| Lathrop Investment Management Corp | 2,489 | $781.0K | 0.14% | +316+14.5% | Added |
| JPL Wealth Management, LLC | 2,491 | $781.6K | 0.19% | −221−8.1% | Reduced |
| Wayfinding Financial, LLC | 2,497 | $783.0K | 0.33% | +18+0.7% | Added |
| G&S Capital LLC | 2,495 | $783.1K | 0.28% | −852−25.5% | Reduced |
| ERn Financial, LLC | 2,499 | $784.1K | 0.15% | −7−0.3% | Reduced |
| WPG Advisers, LLC | 2,499 | $784.2K | 0.58% | +517+26.1% | Added |
| Coastline Trust Co | 2,500 | $784.5K | 0.07% | 00.0% | Unchanged |
| Somerset Trust Co | 2,500 | $784.5K | 0.24% | 00.0% | Unchanged |
| Ofc Financial Planning, LLC | 2,500 | $784.5K | 0.74% | 00.0% | Unchanged |
| 21 West Wealth Management LLC | 2,504 | $785.8K | 0.72% | −40−1.6% | Reduced |
| Strong Tower Advisory Services | 2,513 | $788.6K | 0.14% | +120+5.0% | Added |
| Warner Group LLC | 2,516 | $789.5K | 0.49% | +999+65.9% | Added |
| Nikulski Financial, Inc. | 2,521 | $791.2K | 0.19% | +1,408+126.5% | Added |
| Auour Investments LLC | 2,528 | $793.3K | 0.25% | 00.0% | Unchanged |
| Rainier Family Wealth Inc | 2,528 | $793.3K | 0.60% | +1,066+72.9% | Added |
| Macroview Investment Management LLC | 2,529 | $793.5K | 0.55% | +547+27.6% | Added |
| Eclectic Associates Inc | 2,530 | $794.1K | 0.12% | −682−21.2% | Reduced |
| Avid Wealth Partners LLC | 2,531 | $794.2K | 0.39% | +11+0.4% | Added |
| TTP Investments, Inc. | 2,539 | $796.6K | 0.26% | −8−0.3% | Reduced |
| Scarborough Advisors, LLC | 2,540 | $797.0K | 0.13% | +10.0% | Added |
| Innova Wealth Partners | 2,545 | $798.6K | 0.40% | +441+21.0% | Added |
| Vertex Planning Partners, LLC | 2,545 | $798.7K | 0.19% | −1,440−36.1% | Reduced |
| Davidson Kahn Capital Management, LLC | 2,546 | $798.9K | 0.42% | +143+6.0% | Added |
| CWS Financial Advisors, LLC | 2,548 | $799.5K | 0.22% | +10.0% | Added |
| Clearwater Capital Advisors, LLC | 2,548 | $799.6K | 0.07% | −135−5.0% | Reduced |
| Stansberry Asset Management, LLC | 2,549 | $799.9K | 0.08% | −61−2.3% | Reduced |
| Capasso Planning Partners LLC | 2,550 | $800.2K | 0.44% | +1,450+131.8% | Added |
| Caitlin John, LLC | 2,557 | $802.4K | 0.53% | +2,180+578.2% | Added |
| Fortis Group Advisors, LLC | 2,375 | $803.0K | 0.13% | +149+6.7% | Added |
| Kilter Group LLC | 2,563 | $804.3K | 0.35% | +86+3.5% | Added |
| CCM Investment Advisers LLC | 2,567 | $805.5K | 0.08% | +156+6.5% | Added |
| Capstone Financial Advisors, Inc. | 2,568 | $805.7K | 0.04% | +172+7.2% | Added |
| WESPAC Advisors, LLC | 2,571 | $806.8K | 0.44% | +600+30.4% | Added |
| Cauble & Harre Wealth Management, Inc. | 2,571 | $806.8K | 0.68% | +2,571 | New |
| Avise Financial Cooperative, Inc. | 2,572 | $807.2K | 0.73% | +2,572 | New |
| Triumph Capital Management | 2,591 | $812.9K | 0.18% | +644+33.1% | Added |
| Convergence Financial, LLC | 2,591 | $813.1K | 0.12% | 00.0% | Unchanged |
| Collective Family Office LLC | 2,592 | $813.5K | 0.19% | −393−13.2% | Reduced |
| Park Capital Management, LLC | 2,596 | $814.7K | 0.58% | −222−7.9% | Reduced |
| Tarbox Family Office, Inc. | 2,597 | $814.9K | 0.13% | −350−11.9% | Reduced |
| Investment Management Corp | 2,599 | $815.6K | 0.68% | +23+0.9% | Added |
| Capital City Trust Co | 2,612 | $819.6K | 0.18% | 00.0% | Unchanged |
| Emergent Wealth Advisors, LLC | 2,613 | $819.9K | 0.46% | +55+2.2% | Added |
| Fidelity D & D Bancorp Inc | 2,615 | $820.6K | 0.35% | −162−5.8% | Reduced |
| BLVD Private Wealth, LLC | 2,616 | $820.9K | 0.71% | −176−6.3% | Reduced |
| Entrewealth, LLC | 2,542 | $821.3K | 0.37% | +658+34.9% | Added |
| GoalVest Advisory LLC | 2,622 | $822.8K | 0.16% | +510+24.1% | Added |
| Beaton Management Co. Inc. | 2,622 | $823.0K | 0.36% | 00.0% | Unchanged |
| Ambassador Advisors, LLC | 2,624 | $823.5K | 0.12% | +28+1.1% | Added |
| Family Investment Center, Inc. | 2,626 | $824.0K | 0.17% | +2,626 | New |
| Beacon Bridge Wealth Partners, LLC | 2,627 | $824.4K | 0.27% | +90+3.5% | Added |
| Clifford Group, LLC | 2,628 | $824.7K | 0.64% | −11−0.4% | Reduced |
| Union Savings Bank | 2,630 | $825.3K | 0.36% | +2,630 | New |
| Partners in Financial Planning | 2,631 | $825.6K | 0.14% | +50+1.9% | Added |
| Camden National Bank | 2,632 | $825.9K | 0.11% | −21−0.8% | Reduced |
| GPM Growth Investors, Inc. | 2,634 | $826.5K | 0.32% | +36+1.4% | Added |
| Aviso Wealth Management | 2,636 | $827.2K | 0.35% | −772−22.7% | Reduced |
| NWK Group, Inc. | 2,640 | $828.4K | 0.29% | 00.0% | Unchanged |
| Plotkin Financial Advisors, LLC | 2,640 | $828.7K | 0.40% | 00.0% | Unchanged |
| Cookson Peirce & Co Inc | 2,645 | $830.0K | 0.03% | +2,645 | New |
| Mullooly Asset Management, Inc. | 2,662 | $835.4K | 0.31% | +10.0% | Added |
| Farmers Trust Co | 2,668 | $837.2K | 0.14% | 00.0% | Unchanged |
| GatePass Capital, LLC | 2,668 | $837.3K | 0.43% | +576+27.5% | Added |
| Core Wealth Advisors, Inc. | 2,675 | $839.4K | 0.22% | +167+6.7% | Added |
| PVG Asset Management Corp | 2,675 | $839.4K | 1.78% | +780+41.2% | Added |
| Ebert Capital Management Inc. | 2,482 | $840.1K | 0.81% | +2,482 | New |
| Westwood Wealth Management | 2,679 | $840.6K | 0.63% | −3,998−59.9% | Reduced |
| Lionshead Wealth Management, LLC | 2,679 | $840.6K | 0.63% | +25+0.9% | Added |
| NCM Capital Management, LLC | 2,682 | $841.5K | 0.31% | 00.0% | Unchanged |
| Vigilare Wealth Management | 2,684 | $842.2K | 0.28% | +6+0.2% | Added |
| South Plains Financial, Inc. | 2,685 | $842.5K | 0.50% | −30−1.1% | Reduced |
| Pension & Wealth Management Advisors, Inc. | 2,687 | $843.3K | 0.25% | −213−7.3% | Reduced |
| Kellett Schaffner Wealth Advisors LLC | 2,688 | $843.6K | 0.48% | −190−6.6% | Reduced |
| First Fiduciary Investment Counsel, Inc. | 2,690 | $844.0K | 0.16% | 00.0% | Unchanged |
| Genesis Private Wealth, LLC | 2,693 | $845.2K | 0.26% | +164+6.5% | Added |
| Arbor Wealth Advisors LLC | 2,697 | $846.3K | 0.60% | +7+0.3% | Added |
| Powell Investment Advisors, LLC | 2,698 | $846.6K | 0.29% | +382+16.5% | Added |
| Acorn Wealth Advisors, LLC | 2,701 | $847.7K | 0.25% | +38+1.4% | Added |