Alphabet Inc.
GOOG- Exchange
- Nasdaq
- Industry
- Services-Computer Programming, Data Processing, Etc.
- SEC CIK
- 0001652044
In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.
13F holders, Q3 2025
Institutional positions in Alphabet Inc. as of Sep 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,666
- +276 vs. Q2 2025
- Shares held
- 3.13B
- −26.7M (−0.8%) vs. Q2 2025
- Total value
- $762.9B
- +$203.3B (+36.3%) vs. Q2 2025
- New holders
- 366
- 1,731 more added
- Sold out
- 90
- 2,002 more reduced
74 institutions that held it in Q2 2025 haven't filed for Q3 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 5,263 | $1.19T |
| Q1 2026 | 5,154 | $919.5B |
| Q4 2025 | 5,180 | $1.02T |
| Q3 2025 | 4,666 | $762.9B |
| Q2 2025 | 4,464 | $564.9B |
| Q1 2025 | 4,394 | $501.0B |
| Q4 2024 | 4,524 | $624.2B |
| Q3 2024 | 4,092 | $547.1B |
| Q2 2024 | 4,105 | $611.1B |
| Q1 2024 | 3,960 | $509.9B |
| Q4 2023 | 3,924 | $478.7B |
| Q3 2023 | 3,649 | $451.5B |
| Q2 2023 | 3,592 | $419.0B |
| Q1 2023 | 3,493 | $364.9B |
| Q4 2022 | 3,433 | $322.3B |
| Q3 2022 | 3,328 | $362.5B |
| Q2 2022 | 3,375 | $421.5B |
| Q1 2022 | 3,478 | $553.7B |
| Q4 2021 | 3,482 | $588.6B |
| Q3 2021 | 3,138 | $546.6B |
| Q2 2021 | 3,094 | $526.1B |
| Q1 2021 | 3,031 | $443.1B |
Institutions, Q3 2025
Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q2 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Schubert & Co | 1,852 | $451.2K | 0.33% | +103+5.9% | Added |
| Kerr Financial Planning Corp | 1,568 | $453.9K | 0.64% | +1,568 | New |
| Chesapeake Wealth Management | 1,865 | $454.2K | 0.14% | −85−4.4% | Reduced |
| ORBA Wealth Advisors, L.L.C. | 1,865 | $454.2K | 0.37% | 00.0% | Unchanged |
| GFG Capital, LLC | 1,874 | $456.4K | 0.16% | +230+14.0% | Added |
| Vectors Research Management, LLC | 1,880 | $457.9K | 0.14% | +500+36.2% | Added |
| Planning Center, Inc. | 1,882 | $458.2K | 0.05% | +1+0.1% | Added |
| Oakmont Corp | 1,884 | $458.8K | 0.08% | 00.0% | Unchanged |
| Entrewealth, LLC | 1,884 | $458.9K | 0.24% | −178−8.6% | Reduced |
| Financial Insights, Inc. | 1,884 | $458.9K | 0.15% | +434+29.9% | Added |
| Glass Jacobson Investment Advisors llc | 1,887 | $459.5K | 0.17% | −49−2.5% | Reduced |
| BluePath Capital Management, LLC | 1,887 | $459.6K | 0.34% | +239+14.5% | Added |
| Hapanowicz & Associates Financial Services, Inc | 1,890 | $460.3K | 0.21% | 00.0% | Unchanged |
| Pittenger & Anderson Inc | 1,893 | $461.0K | 0.02% | 00.0% | Unchanged |
| Southern Capital Advisors, LLC | 1,893 | $461.1K | 0.22% | +26+1.4% | Added |
| PVG Asset Management Corp | 1,895 | $461.5K | 1.70% | +370+24.3% | Added |
| OLIO Financial Planning | 1,896 | $461.9K | 0.14% | +122+6.9% | Added |
| Wiser Wealth Management, Inc | 1,897 | $462.0K | 0.11% | +205+12.1% | Added |
| Eqis Capital Management, Inc. | 1,897 | $462.1K | 0.12% | −5,628−74.8% | Reduced |
| Glass Wealth Management Co LLC | 1,900 | $462.7K | 0.21% | 00.0% | Unchanged |
| Florida Financial Advisors, LLC | 1,905 | $464.1K | 0.14% | −2,012−51.4% | Reduced |
| Sprinkle Financial Consultants LLC | 1,912 | $465.6K | 0.26% | +1+0.1% | Added |
| Atlantic Edge Private Wealth Management, LLC | 1,913 | $465.9K | 0.12% | +55+3.0% | Added |
| Melfa Wealth Management, LLC | 1,914 | $466.2K | 0.27% | +250+15.0% | Added |
| First PREMIER Bank | 1,921 | $468.0K | 0.11% | −100−4.9% | Reduced |
| Athena Investment Management | 1,922 | $468.1K | 0.24% | −158−7.6% | Reduced |
| Avion Wealth | 1,931 | $470.0K | 0.10% | −175−8.3% | Reduced |
| Gagnon Securities LLC | 1,932 | $470.5K | 0.09% | +1,932 | New |
| Hobart Private Capital, LLC | 1,934 | $471.0K | 0.10% | +299+18.3% | Added |
| Wrenne Financial Planning LLC | 1,935 | $471.5K | 0.20% | 00.0% | Unchanged |
| Three Bridge Wealth Advisors, LLC | 1,936 | $471.5K | 0.12% | −1,819−48.4% | Reduced |
| Transcendent Capital Group LLC | 1,936 | $471.5K | 0.21% | +1,936 | New |
| WFA of San Diego, LLC | 1,940 | $472.5K | 0.32% | 00.0% | Unchanged |
| Clark & Stuart, Inc | 1,942 | $473.1K | 0.34% | 00.0% | Unchanged |
| Halter Ferguson Financial Inc. | 1,945 | $473.7K | 0.12% | −2−0.1% | Reduced |
| Nabity-Jensen Investment Management Inc | 1,945 | $473.7K | 0.33% | 00.0% | Unchanged |
| Triumph Capital Management | 1,947 | $474.2K | 0.13% | +248+14.6% | Added |
| Aspen Wealth Strategies, LLC | 1,952 | $475.4K | 0.27% | 00.0% | Unchanged |
| Lakeside Advisors, INC. | 1,959 | $477.1K | 0.30% | 00.0% | Unchanged |
| Atlantic Private Wealth, LLC | 1,959 | $477.1K | 0.31% | +459+30.6% | Added |
| Awm Capital, LLC | 1,960 | $477.5K | 0.04% | 00.0% | Unchanged |
| Sugar Maple Asset Management, LLC | 1,967 | $479.1K | 0.34% | +90+4.8% | Added |
| Merkkuri Wealth Advisors LLC | 1,969 | $479.5K | 0.35% | −49−2.4% | Reduced |
| Bluesphere Advisors, LLC | 1,969 | $479.6K | 0.22% | −109−5.2% | Reduced |
| Northern Financial Advisors Inc | 1,971 | $480.0K | 0.25% | +172+9.6% | Added |
| WESPAC Advisors, LLC | 1,971 | $480.0K | 0.28% | 00.0% | Unchanged |
| Rollins Financial Advisors, LLC | 1,972 | $480.3K | 0.07% | −160−7.5% | Reduced |
| Krane Funds Advisors LLC | 1,906 | $481.0K | 0.01% | −2,231−53.9% | Reduced |
| Landaas & Co | 1,975 | $481.0K | 0.11% | 00.0% | Unchanged |
| Cable Car Capital LLC | 1,977 | $481.6K | 0.21% | +272+16.0% | Added |
| Mach-1 Financial Group, Inc. | 1,977 | $481.6K | 0.08% | +1,977 | New |
| Integrity Advisory Solutions, LLC | 1,977 | $481.6K | 0.08% | +1,977 | New |
| Polymer Capital Management (US) LLC | 1,982 | $482.7K | 0.06% | −339−14.6% | Reduced |
| WPG Advisers, LLC | 1,982 | $482.7K | 0.37% | +80+4.2% | Added |
| Macroview Investment Management LLC | 1,982 | $482.8K | 0.36% | +241+13.8% | Added |
| Brightwater Advisory LLC | 1,983 | $483.0K | 0.33% | −52−2.6% | Reduced |
| Milestone Asset Management, LLC | 1,984 | $483.2K | 0.09% | −567−22.2% | Reduced |
| Wealthcare Capital Partners, LLC | 1,986 | $483.7K | 0.22% | +95+5.0% | Added |
| Shulman DeMeo Asset Management LLC | 1,989 | $484.4K | 0.11% | −21−1.0% | Reduced |
| Hidden Cove Wealth Management, LLC | 1,992 | $485.2K | 0.32% | +74+3.9% | Added |
| Navigoe, LLC | 2,000 | $487.0K | 0.31% | 00.0% | Unchanged |
| Brooktree Capital Management | 2,000 | $487.1K | 0.31% | 00.0% | Unchanged |
| Boyar Asset Management Inc. | 2,000 | $487.1K | 0.31% | 00.0% | Unchanged |
| Camelot Portfolios, LLC | 2,000 | $487.1K | 0.29% | 00.0% | Unchanged |
| D. Scott Neal, Inc. | 2,000 | $487.1K | 0.23% | 00.0% | Unchanged |
| Roth Financial Partners LLC | 2,000 | $487.1K | 0.16% | 00.0% | Unchanged |
| Saturna Capital CORP | 2,001 | $487.3K | 0.01% | +50+2.6% | Added |
| Oldfather Financial Services, LLC | 2,003 | $487.7K | 0.15% | +801+66.6% | Added |
| Northwest Quadrant Wealth Management, LLC | 2,008 | $489.0K | 0.10% | +2+0.1% | Added |
| Financial Symmetry Inc | 2,009 | $489.3K | 0.22% | +30+1.5% | Added |
| MSH Capital Advisors LLC | 2,012 | $489.9K | 0.13% | +207+11.5% | Added |
| Prostatis Group LLC | 2,012 | $489.9K | 0.12% | +301+17.6% | Added |
| Raffa Wealth Management, LLC | 2,014 | $490.5K | 0.09% | +91+4.7% | Added |
| Selective Wealth Management, Inc. | 1,985 | $490.6K | 0.16% | +10+0.5% | Added |
| Veridan Wealth LLC | 2,020 | $492.0K | 0.17% | +2,020 | New |
| Orleans Capital Management Corp | 2,024 | $492.9K | 0.32% | −30−1.5% | Reduced |
| Edge Financial Advisors LLC | 2,027 | $493.6K | 0.22% | +18+0.9% | Added |
| Saudi Central Bank | 2,028 | $493.9K | 0.02% | −7−0.3% | Reduced |
| Fortress Financial Group, LLC | 2,040 | $496.4K | 0.38% | +18+0.9% | Added |
| Objective Capital Management, LLC | 2,042 | $497.2K | 0.51% | +10.0% | Added |
| Elm3 Financial Group, LLC | 2,056 | $500.9K | 0.41% | −189−8.4% | Reduced |
| Hanlon Investment Management, Inc. | 2,060 | $501.7K | 0.30% | +592+40.3% | Added |
| Templeton & Phillips Capital Management, LLC | 2,064 | $502.7K | 0.36% | 00.0% | Unchanged |
| McGuire Investment Group, LLC | 2,065 | $502.9K | 0.06% | 00.0% | Unchanged |
| Robinson Smith Wealth Advisors LLC | 2,070 | $504.1K | 0.36% | +36+1.8% | Added |
| Tribridge Partners Financial LLC | 2,058 | $507.2K | 0.23% | +789+62.2% | Added |
| Monte Financial Group, LLC | 2,085 | $507.8K | 0.19% | 00.0% | Unchanged |
| WorthPointe, LLC | 2,088 | $508.5K | 0.19% | −5−0.2% | Reduced |
| Prosperity Wealth Management, Inc. | 2,089 | $508.8K | 0.17% | +353+20.3% | Added |
| Wincap Financial LLC | 2,090 | $509.0K | 0.35% | +87+4.3% | Added |
| GatePass Capital, LLC | 2,092 | $509.6K | 0.29% | −83−3.8% | Reduced |
| Orrstown Financial Services Inc | 2,093 | $509.8K | 0.09% | −320−13.3% | Reduced |
| Purus Wealth Management, LLC | 2,094 | $509.9K | 0.16% | −11−0.5% | Reduced |
| Coleford Investment Management Ltd. | 2,095 | $510.2K | 0.12% | −5−0.2% | Reduced |
| Barnett & Company, Inc. | 2,095 | $510.2K | 0.39% | 00.0% | Unchanged |
| Earnest Partners LLC | 2,098 | $511.0K | 0.00% | −259−11.0% | Reduced |
| Echo45 Advisors LLC | 2,098 | $511.1K | 0.30% | +38+1.8% | Added |
| Sara-Bay Financial | 2,100 | $511.5K | 0.14% | +2,100 | New |
| Goodman Advisory Group, LLC | 2,103 | $512.2K | 0.13% | 00.0% | Unchanged |
| Innova Wealth Partners | 2,104 | $512.3K | 0.28% | +315+17.6% | Added |