Alphabet Inc.
GOOG- Exchange
- Nasdaq
- Industry
- Services-Computer Programming, Data Processing, Etc.
- SEC CIK
- 0001652044
In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.
13F holders, Q3 2025
Institutional positions in Alphabet Inc. as of Sep 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,666
- +276 vs. Q2 2025
- Shares held
- 3.13B
- −26.7M (−0.8%) vs. Q2 2025
- Total value
- $762.9B
- +$203.3B (+36.3%) vs. Q2 2025
- New holders
- 366
- 1,731 more added
- Sold out
- 90
- 2,002 more reduced
74 institutions that held it in Q2 2025 haven't filed for Q3 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 5,263 | $1.19T |
| Q1 2026 | 5,154 | $919.5B |
| Q4 2025 | 5,180 | $1.02T |
| Q3 2025 | 4,666 | $762.9B |
| Q2 2025 | 4,464 | $564.9B |
| Q1 2025 | 4,394 | $501.0B |
| Q4 2024 | 4,524 | $624.2B |
| Q3 2024 | 4,092 | $547.1B |
| Q2 2024 | 4,105 | $611.1B |
| Q1 2024 | 3,960 | $509.9B |
| Q4 2023 | 3,924 | $478.7B |
| Q3 2023 | 3,649 | $451.5B |
| Q2 2023 | 3,592 | $419.0B |
| Q1 2023 | 3,493 | $364.9B |
| Q4 2022 | 3,433 | $322.3B |
| Q3 2022 | 3,328 | $362.5B |
| Q2 2022 | 3,375 | $421.5B |
| Q1 2022 | 3,478 | $553.7B |
| Q4 2021 | 3,482 | $588.6B |
| Q3 2021 | 3,138 | $546.6B |
| Q2 2021 | 3,094 | $526.1B |
| Q1 2021 | 3,031 | $443.1B |
Institutions, Q3 2025
Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q2 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Coston, McIsaac & Partners | 1,214 | $295.0K | 0.07% | −22−1.8% | Reduced |
| Valtinson Bruner Financial Planning LLC | 1,217 | $296.3K | 0.09% | −6−0.5% | Reduced |
| Eldred Rock Partners, LLC | 1,218 | $296.6K | 0.07% | 00.0% | Unchanged |
| Financial Life Planners | 1,221 | $297.4K | 0.20% | −56−4.4% | Reduced |
| Corepath Wealth Partners LLC | 1,188 | $298.7K | 0.22% | +1,188 | New |
| TCP Asset Management, LLC | 1,231 | $299.8K | 0.05% | +1,231 | New |
| Breakwater Investment Management | 1,232 | $300.1K | 0.11% | +32+2.7% | Added |
| Rather & Kittrell, Inc. | 1,239 | $301.8K | 0.05% | +1,239 | New |
| Financial Connections Group, Inc. | 1,243 | $302.0K | 0.12% | 00.0% | Unchanged |
| Grange Capital, LLC | 1,240 | $302.0K | 0.29% | 00.0% | Unchanged |
| Norway Savings Bank | 1,243 | $302.7K | 0.15% | −10−0.8% | Reduced |
| Detalus Advisors, LLC | 1,243 | $302.7K | 0.08% | +7+0.6% | Added |
| Collaborative Wealth Managment Inc. | 1,246 | $303.5K | 0.12% | −5−0.4% | Reduced |
| Lokken Investment Group LLC | 1,248 | $304.0K | 0.10% | +9+0.7% | Added |
| ETF Store, Inc. | 1,255 | $305.8K | 0.32% | +40+3.3% | Added |
| Sightline Wealth Advisors, LLC | 1,256 | $305.9K | 0.14% | 00.0% | Unchanged |
| Riverview Trust Co | 1,256 | $305.9K | 0.37% | 00.0% | Unchanged |
| JDH Wealth Management, LLC | 1,256 | $305.9K | 0.22% | +19+1.5% | Added |
| Texas Capital Bancshares Inc | 1,258 | $306.4K | 0.12% | −230−15.5% | Reduced |
| Apeiron RIA LLC | 1,254 | $307.0K | 0.07% | +1,254 | New |
| Silverberg Bernstein Capital Management LLC | 1,263 | $307.6K | 0.19% | 00.0% | Unchanged |
| New Millennium Group LLC | 1,263 | $307.6K | 0.14% | −192−13.2% | Reduced |
| Curran Financial Partners, LLC | 1,266 | $308.3K | 0.06% | −28−2.2% | Reduced |
| Richard C. Young & CO., LTD. | 1,267 | $308.5K | 0.03% | +1+0.1% | Added |
| Prestige Wealth Management Group LLC | 1,270 | $309.3K | 0.06% | 00.0% | Unchanged |
| First Financial Corp | 1,273 | $310.0K | 0.12% | 00.0% | Unchanged |
| S. R. Schill & Associates | 1,273 | $310.0K | 0.22% | +1,273 | New |
| Parr McKnight Wealth Management Group, LLC | 1,276 | $310.8K | 0.04% | −4−0.3% | Reduced |
| Grove Street Fiduciary, LLC | 1,276 | $310.8K | 0.15% | 00.0% | Unchanged |
| RPg Family Wealth Advisory, LLC | 1,279 | $311.5K | 0.07% | +1,279 | New |
| CSS LLC | 1,280 | $311.7K | 0.02% | −540−29.7% | Reduced |
| Oceanside Advisors LLC | 1,280 | $311.7K | 0.19% | 00.0% | Unchanged |
| Challenger Wealth Management | 1,280 | $311.8K | 0.24% | −55−4.1% | Reduced |
| Alamar Capital Management, LLC | 1,285 | $313.0K | 0.17% | 00.0% | Unchanged |
| Continuum Wealth Advisors, LLC | 1,286 | $313.2K | 0.13% | +1,286 | New |
| Strid Group, LLC | 1,287 | $313.4K | 0.04% | +1,287 | New |
| TSA Wealth Managment LLC | 1,288 | $313.7K | 0.11% | +100+8.4% | Added |
| Lifelong Wealth Advisors, Inc. | 1,290 | $314.2K | 0.09% | 00.0% | Unchanged |
| Willis Investment Counsel | 1,291 | $314.4K | 0.02% | 00.0% | Unchanged |
| Verus Wealth Management, LLC | 1,294 | $315.2K | 0.29% | 00.0% | Unchanged |
| McGlone Suttner Wealth Management, Inc. | 1,296 | $315.6K | 0.04% | 00.0% | Unchanged |
| Abbot Financial Management, Inc. | 1,297 | $315.8K | 0.13% | 00.0% | Unchanged |
| WPWealth LLP | 1,297 | $315.9K | 0.05% | −508−28.1% | Reduced |
| Anderson Financial Strategies, LLC | 1,300 | $316.6K | 0.19% | 00.0% | Unchanged |
| Marshall & Sterling Wealth Advisors Inc. | 1,303 | $316.7K | 0.20% | +1+0.1% | Added |
| MontVue Capital Management, Inc. | 1,305 | $317.8K | 0.21% | 00.0% | Unchanged |
| Gray Private Wealth, LLC | 1,305 | $317.9K | 0.16% | 00.0% | Unchanged |
| KFA Private Wealth Group, LLC | 1,305 | $317.9K | 0.09% | −143−9.9% | Reduced |
| Burns Matteson Capital Management, LLC | 1,310 | $318.9K | 0.13% | +1+0.1% | Added |
| Invenio Wealth Partners LLC | 1,310 | $319.1K | 0.12% | −10−0.8% | Reduced |
| Dupree Financial Group, LLC | 1,311 | $319.3K | 0.12% | +1,311 | New |
| Miller Investment Management, LP | 1,320 | $321.5K | 0.03% | 00.0% | Unchanged |
| Resurgent Financial Advisors LLC | 1,323 | $322.2K | 0.16% | −79−5.6% | Reduced |
| Equity Wealth Partners, LLC | 1,323 | $322.3K | 0.26% | +1,323 | New |
| First Citizens Financial Corp | 1,327 | $323.2K | 0.16% | +1,327 | New |
| Custos Family Office, LLC | 1,329 | $323.7K | 0.18% | +1,329 | New |
| Adapt Wealth Advisors, LLC | 1,329 | $323.7K | 0.12% | +1,329 | New |
| NVWM, LLC | 1,330 | $323.9K | 0.07% | −80−5.7% | Reduced |
| Boston Standard Wealth Management, LLC | 1,331 | $324.0K | 0.05% | +1+0.1% | Added |
| Signal Tree Financial Partners LLC | 1,320 | $324.1K | 0.26% | 00.0% | Unchanged |
| Capital Wealth Planning, LLC | 1,332 | $324.4K | 0.00% | 00.0% | Unchanged |
| MGB Wealth Management, LLC | 1,330 | $324.5K | 0.09% | 00.0% | Unchanged |
| BlueStem Wealth Partners, LLC | 1,333 | $324.6K | 0.04% | +1+0.1% | Added |
| GenWealth Group, Inc. | 1,335 | $325.1K | 0.06% | −75−5.3% | Reduced |
| AdviceOne Advisory Services, LLC | 1,335 | $325.2K | 0.22% | +37+2.9% | Added |
| L.K. Benson & Company, P.C. | 1,338 | $325.9K | 0.18% | 00.0% | Unchanged |
| McClarren Financial Advisors, Inc. | 1,792 | $326.1K | 0.20% | +454+33.9% | Added |
| Kaufman Rossin Wealth, LLC | 1,341 | $326.5K | 0.18% | +192+16.7% | Added |
| American Institute for Advanced Investment Management, LLP | 1,341 | $326.5K | 0.21% | 00.0% | Unchanged |
| Bright Financial Advisors, Inc. | 1,342 | $326.8K | 0.16% | 00.0% | Unchanged |
| EHP Funds Inc. | 1,345 | $327.6K | 0.43% | +1,345 | New |
| Schulhoff & Co Inc | 1,346 | $327.8K | 0.14% | 00.0% | Unchanged |
| Beacon Financial Planning, Inc | 1,349 | $328.6K | 0.17% | −39−2.8% | Reduced |
| Coordinated Financial Services, Inc. | 1,355 | $330.1K | 0.21% | −25−1.8% | Reduced |
| MAS Advisors LLC | 1,357 | $330.5K | 0.52% | +137+11.2% | Added |
| Nottingham Advisors, Inc. | 1,360 | $331.2K | 0.05% | 00.0% | Unchanged |
| Atwater Malick LLC | 1,360 | $331.2K | 0.10% | +150+12.4% | Added |
| RoundAngle Advisors LLC | 1,361 | $331.5K | 0.26% | −20−1.4% | Reduced |
| Boreal Capital Management LLC | 1,363 | $332.0K | 0.27% | −4,702−77.5% | Reduced |
| High Falls Advisors, Inc | 1,364 | $332.2K | 0.07% | +1+0.1% | Added |
| Sentinel Pension Advisors Inc | 1,370 | $333.6K | 0.05% | +3+0.2% | Added |
| Apex Wealth Management, LLC | 1,372 | $334.2K | 0.24% | +1+0.1% | Added |
| Beckerman Institutional, LLC | 1,377 | $335.3K | 0.20% | +1+0.1% | Added |
| Rockingstone Advisors LLC | 1,380 | $336.1K | 0.17% | +250+22.1% | Added |
| OneAscent Investment Solutions LLC | 1,388 | $338.0K | 0.36% | −377−21.4% | Reduced |
| SK Wealth Management, LLC | 1,397 | $338.4K | 0.13% | −39−2.7% | Reduced |
| Heartland Bank & Trust Co | 1,390 | $338.5K | 0.14% | −716−34.0% | Reduced |
| STAR Financial Bank | 1,391 | $338.8K | 0.20% | −265−16.0% | Reduced |
| Leelyn Smith, LLC | 1,391 | $338.9K | 0.05% | +74+5.6% | Added |
| TrueWealth Advisors, LLC | 1,394 | $339.5K | 0.09% | +103+8.0% | Added |
| Inlight Wealth Management, LLC | 1,395 | $339.7K | 0.16% | −7−0.5% | Reduced |
| Ehrlich Financial Group | 1,397 | $340.3K | 0.20% | 00.0% | Unchanged |
| Verus Financial Partners, Inc. | 1,398 | $340.5K | 0.03% | +45+3.3% | Added |
| Elefante Mark B | 1,400 | $341.0K | 0.22% | 00.0% | Unchanged |
| Ashford Capital Management Inc | 1,400 | $341.0K | 0.04% | 00.0% | Unchanged |
| Old West Investment Management, LLC | 1,400 | $341.0K | 0.08% | 00.0% | Unchanged |
| St. Johns Investment Management Company, LLC | 1,400 | $341.0K | 0.14% | 00.0% | Unchanged |
| Level Financial Advisors, Inc. | 1,400 | $341.0K | 0.10% | 00.0% | Unchanged |
| A&I Financial Services, LLC | 1,390 | $341.3K | 0.17% | −1,000−41.8% | Reduced |
| Fusion Capital, LLC | 1,212 | $341.5K | 0.10% | +1+0.1% | Added |