Alphabet Inc.
GOOG- Exchange
- Nasdaq
- Industry
- Services-Computer Programming, Data Processing, Etc.
- SEC CIK
- 0001652044
In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.
13F holders, Q3 2025
Institutional positions in Alphabet Inc. as of Sep 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,665
- +276 vs. Q2 2025
- Shares held
- 3.13B
- −26.7M (−0.8%) vs. Q2 2025
- Total value
- $762.9B
- +$203.3B (+36.3%) vs. Q2 2025
- New holders
- 366
- 1,731 more added
- Sold out
- 90
- 2,001 more reduced
74 institutions that held it in Q2 2025 haven't filed for Q3 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 5,263 | $1.19T |
| Q1 2026 | 5,153 | $919.5B |
| Q4 2025 | 5,179 | $1.02T |
| Q3 2025 | 4,665 | $762.9B |
| Q2 2025 | 4,463 | $564.9B |
| Q1 2025 | 4,393 | $501.0B |
| Q4 2024 | 4,523 | $624.2B |
| Q3 2024 | 4,091 | $547.1B |
| Q2 2024 | 4,104 | $611.1B |
| Q1 2024 | 3,959 | $509.9B |
| Q4 2023 | 3,923 | $478.7B |
| Q3 2023 | 3,648 | $451.5B |
| Q2 2023 | 3,591 | $419.0B |
| Q1 2023 | 3,492 | $364.9B |
| Q4 2022 | 3,432 | $322.3B |
| Q3 2022 | 3,327 | $362.5B |
| Q2 2022 | 3,374 | $421.5B |
| Q1 2022 | 3,477 | $553.7B |
| Q4 2021 | 3,483 | $588.6B |
| Q3 2021 | 3,138 | $546.6B |
| Q2 2021 | 3,094 | $526.1B |
| Q1 2021 | 3,031 | $443.1B |
Institutions, Q3 2025
Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q2 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Guardian Asset Advisors, LLC | 10,082 | $2.46M | 1.32% | −1,731−14.7% | Reduced |
| TCFG Wealth Management, LLC | 10,096 | $2.46M | 0.97% | +16+0.2% | Added |
| Options Solutions, LLC | 10,100 | $2.46M | 1.86% | −640−6.0% | Reduced |
| First National Corp | 10,029 | $2.46M | 0.47% | +313+3.2% | Added |
| IFC Advisors LLC | 10,120 | $2.46M | 0.45% | −37−0.4% | Reduced |
| Professional Financial Advisors, LLC | 10,124 | $2.47M | 0.52% | +201+2.0% | Added |
| Smith Shellnut Wilson LLC | 10,130 | $2.47M | 0.95% | +45+0.4% | Added |
| Palisade Asset Management, LLC | 10,142 | $2.47M | 0.23% | +31+0.3% | Added |
| Concord Wealth Partners | 10,161 | $2.47M | 0.34% | −470−4.4% | Reduced |
| Red Spruce Capital, LLC | 10,179 | $2.48M | 1.01% | +8+0.1% | Added |
| Intelligence Driven Advisers, LLC | 10,196 | $2.48M | 0.34% | −205−2.0% | Reduced |
| CM Wealth Advisors LLC | 10,200 | $2.48M | 0.65% | −1,182−10.4% | Reduced |
| Creative Financial Designs Inc | 10,203 | $2.48M | 0.17% | +319+3.2% | Added |
| Financial & Tax Architects, LLC | 10,231 | $2.49M | 0.55% | +1,062+11.6% | Added |
| Richard W. Paul & Associates, LLC | 10,249 | $2.50M | 0.85% | +2,398+30.5% | Added |
| WJ Wealth Management, LLC | 8,873 | $2.50M | 1.10% | −8,889−50.0% | Reduced |
| Tributary Capital Management, LLC | 10,270 | $2.50M | 0.23% | −535−5.0% | Reduced |
| Arcataur Capital Management LLC | 10,273 | $2.50M | 0.74% | +685+7.1% | Added |
| Morris Retirement Advisors, LLC | 10,291 | $2.51M | 1.09% | −904−8.1% | Reduced |
| Wedgewood Investors Inc | 10,300 | $2.51M | 2.75% | −250−2.4% | Reduced |
| Mainsail Financial Group, LLC | 10,306 | $2.51M | 1.08% | +233+2.3% | Added |
| Wealth Management Associates, Inc. | 10,339 | $2.52M | 0.89% | +13+0.1% | Added |
| Orca Wealth Management, LLC | 10,349 | $2.52M | 1.91% | +20.0% | Added |
| Sandbox Financial Partners, LLC | 10,353 | $2.52M | 0.72% | +9+0.1% | Added |
| Myecfo, LLC | 10,353 | $2.52M | 1.15% | 00.0% | Unchanged |
| New England Research & Management, Inc. | 10,371 | $2.53M | 1.16% | −220−2.1% | Reduced |
| Evernest Financial Advisors, LLC | 10,377 | $2.53M | 0.71% | +150+1.5% | Added |
| New Republic Capital, LLC | 10,404 | $2.53M | 0.78% | −1,893−15.4% | Reduced |
| Augustine Asset Management Inc | 10,406 | $2.53M | 0.51% | +224+2.2% | Added |
| Marco Investment Management LLC | 10,439 | $2.54M | 0.19% | +25+0.2% | Added |
| Birch Financial Group, LLC | 10,450 | $2.55M | 1.50% | −1,938−15.6% | Reduced |
| Steele Capital Management, Inc. | 10,452 | $2.55M | 0.11% | +22+0.2% | Added |
| Roehl & Yi Investment Advisors, LLC | 10,454 | $2.55M | 1.11% | −330−3.1% | Reduced |
| Net Worth Advisory Group | 10,459 | $2.55M | 0.74% | −4,474−30.0% | Reduced |
| Peregrine Asset Advisers, Inc. | 10,463 | $2.55M | 0.76% | +10.0% | Added |
| jvl associates llc | 10,495 | $2.56M | 0.85% | +30.0% | Added |
| Courage Capital Management LLC | 10,500 | $2.56M | 3.38% | 00.0% | Unchanged |
| Smith Group Asset Management, LLC | 10,499 | $2.56M | 0.15% | −2,286−17.9% | Reduced |
| Momentum Wealth Planning, LLC | 10,515 | $2.56M | 1.99% | +554+5.6% | Added |
| Sippican Capital Advisors | 10,543 | $2.57M | 1.70% | −55−0.5% | Reduced |
| Pointe Capital Management LLC | 10,551 | $2.57M | 1.26% | 00.0% | Unchanged |
| United Asset Strategies, Inc. | 10,569 | $2.57M | 0.21% | +739+7.5% | Added |
| JNBA Financial Advisors | 10,582 | $2.58M | 0.23% | −24−0.2% | Reduced |
| Heartwood Wealth Advisors LLC | 10,583 | $2.58M | 0.24% | +97+0.9% | Added |
| Palacios Wealth Management, LLC | 10,594 | $2.58M | 1.70% | +2,059+24.1% | Added |
| Symmetry Partners, LLC | 10,599 | $2.58M | 0.28% | −626−5.6% | Reduced |
| Black Diamond Financial, LLC | 10,599 | $2.58M | 0.29% | +1,142+12.1% | Added |
| Redmond Asset Management, LLC | 10,624 | $2.59M | 0.64% | −450−4.1% | Reduced |
| Worth Financial Advisory Group, LLC | 10,624 | $2.59M | 1.45% | −403−3.7% | Reduced |
| Barton Investment Management | 10,635 | $2.59M | 0.26% | 00.0% | Unchanged |
| Revolve Wealth Partners, LLC | 10,637 | $2.59M | 0.31% | +436+4.3% | Added |
| Investor's Fiduciary Advisor Network, LLC | 10,643 | $2.59M | 0.88% | −350−3.2% | Reduced |
| Private Client Services, LLC | 10,643 | $2.59M | 0.87% | +380+3.7% | Added |
| IAM Advisory, LLC | 10,661 | $2.60M | 0.58% | +126+1.2% | Added |
| Burney Co | 10,665 | $2.60M | 0.08% | −716−6.3% | Reduced |
| Live Oak Investment Partners | 10,679 | $2.60M | 1.72% | +69+0.7% | Added |
| Rossby Financial, LCC | 10,602 | $2.60M | 0.86% | −1,449−12.0% | Reduced |
| CLG LLC | 10,707 | $2.61M | 0.71% | −110−1.0% | Reduced |
| 44 Wealth Management LLC | 10,721 | $2.61M | 0.89% | +6,619+161.4% | Added |
| Jackson Square Capital, LLC | 10,730 | $2.61M | 0.57% | 00.0% | Unchanged |
| Stonebridge Financial Group, LLC | 10,741 | $2.62M | 0.23% | +78+0.7% | Added |
| 25 LLC | 10,742 | $2.62M | 0.89% | −176−1.6% | Reduced |
| Baron Silver Stevens Financial Advisors, LLC | 10,747 | $2.62M | 0.38% | +2,489+30.1% | Added |
| World Equity Group, Inc. | 10,749 | $2.62M | 0.59% | +280+2.7% | Added |
| Stonebrook Private Inc. | 10,755 | $2.62M | 0.57% | −172−1.6% | Reduced |
| Avenir Corp | 10,770 | $2.62M | 0.27% | 00.0% | Unchanged |
| Allegiance Financial Group Advisory Services LLC | 10,771 | $2.62M | 0.60% | +8,945+489.9% | Added |
| WNY Asset Management, LLC | 10,786 | $2.63M | 0.25% | +2,176+25.3% | Added |
| Alteri Wealth LLC | 10,798 | $2.63M | 0.90% | +919+9.3% | Added |
| Gordian Capital Singapore Pte Ltd | 10,810 | $2.63M | 3.56% | +10,810 | New |
| Catalina Capital Group, LLC | 10,817 | $2.63M | 1.62% | +146+1.4% | Added |
| Wealthstream Advisors, Inc. | 10,833 | $2.64M | 0.40% | +469+4.5% | Added |
| Bull Street Advisors, LLC | 10,841 | $2.64M | 1.23% | 00.0% | Unchanged |
| American Capital Advisory, LLC | 10,841 | $2.64M | 1.22% | −83−0.8% | Reduced |
| Empirical Asset Management, LLC | 18,836 | $2.64M | 0.73% | +4,894+35.1% | Added |
| Opinicus Capital, Inc. | 10,846 | $2.64M | 1.83% | +705+7.0% | Added |
| Brandywine Oak Private Wealth LLC | 10,893 | $2.65M | 0.23% | −65−0.6% | Reduced |
| BIT Capital GmbH | 10,900 | $2.65M | 0.12% | +4,400+67.7% | Added |
| RFP Financial Group LLC | 11,160 | $2.66M | 1.08% | +40+0.4% | Added |
| Keystone Financial Services | 10,912 | $2.66M | 0.82% | +407+3.9% | Added |
| Meiji Yasuda Life Insurance Co | 10,924 | $2.66M | 0.08% | +214+2.0% | Added |
| NTV Asset Management LLC | 10,928 | $2.66M | 0.29% | −162−1.5% | Reduced |
| Centric Wealth Management | 9,460 | $2.67M | 0.59% | +17+0.2% | Added |
| Townsend & Associates, Inc | 10,519 | $2.67M | 0.25% | −900−7.9% | Reduced |
| Valley Brook Capital Group | 10,966 | $2.67M | 1.80% | +710+6.9% | Added |
| Drucker Wealth 3.0, LLC | 10,983 | $2.67M | 0.48% | −882−7.4% | Reduced |
| Nations Financial Group Inc, | 10,987 | $2.68M | 0.17% | −246−2.2% | Reduced |
| Atlanta Consulting Group Advisors, LLC | 10,989 | $2.68M | 0.65% | 00.0% | Unchanged |
| LVM Capital Management Ltd | 10,990 | $2.68M | 0.26% | −82−0.7% | Reduced |
| Bouchey Financial Group Ltd | 11,009 | $2.68M | 0.21% | +127+1.2% | Added |
| All Terrain Financial Advisors, LLC | 11,019 | $2.68M | 0.87% | +3,302+42.8% | Added |
| Janney Capital Management LLC | 11,042 | $2.69M | 0.17% | +11,042 | New |
| Paradigm Capital Management, LLC | 11,054 | $2.69M | 2.67% | −2,000−15.3% | Reduced |
| Mfg Wealth Management, Inc. | 11,065 | $2.69M | 2.04% | +11,065 | New |
| Ames National Corp | 11,115 | $2.71M | 1.61% | +260+2.4% | Added |
| First National Bank & Trust Co of Newtown | 11,125 | $2.71M | 0.51% | 00.0% | Unchanged |
| Carter Financial Group, INC. | 11,137 | $2.71M | 1.64% | −96−0.9% | Reduced |
| 17 Capital Partners, LLC | 11,144 | $2.71M | 1.48% | 00.0% | Unchanged |
| Correct Capital Wealth Management | 11,158 | $2.72M | 0.50% | −1,733−13.4% | Reduced |
| Whelan Financial | 11,159 | $2.72M | 0.86% | +1,824+19.5% | Added |