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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q3 2025

Institutional positions in Alphabet Inc. as of Sep 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,665
+276 vs. Q2 2025
Shares held
3.13B
−26.7M (−0.8%) vs. Q2 2025
Total value
$762.9B
+$203.3B (+36.3%) vs. Q2 2025
New holders
366
1,731 more added
Sold out
90
2,001 more reduced

74 institutions that held it in Q2 2025 haven't filed for Q3 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2025: 4,665 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,483 institutionsQ1 2022: 3,477 institutionsQ2 2022: 3,374 institutionsQ3 2022: 3,327 institutionsQ4 2022: 3,432 institutionsQ1 2023: 3,492 institutionsQ2 2023: 3,591 institutionsQ3 2023: 3,648 institutionsQ4 2023: 3,923 institutionsQ1 2024: 3,959 institutionsQ2 2024: 4,104 institutionsQ3 2024: 4,091 institutionsQ4 2024: 4,523 institutionsQ1 2025: 4,393 institutionsQ2 2025: 4,463 institutionsQ3 2025: 4,665 institutionsQ4 2025: 5,179 institutionsQ1 2026: 5,153 institutionsQ2 2026: 5,263 institutions
Value heldQ3 2025: $762.9B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,153$919.5B
Q4 20255,179$1.02T
Q3 20254,665$762.9B
Q2 20254,463$564.9B
Q1 20254,393$501.0B
Q4 20244,523$624.2B
Q3 20244,091$547.1B
Q2 20244,104$611.1B
Q1 20243,959$509.9B
Q4 20233,923$478.7B
Q3 20233,648$451.5B
Q2 20233,591$419.0B
Q1 20233,492$364.9B
Q4 20223,432$322.3B
Q3 20223,327$362.5B
Q2 20223,374$421.5B
Q1 20223,477$553.7B
Q4 20213,483$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q3 2025

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q2 2025.

Institutions holding GOOG in Q3 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Evelyn Partners Investment Management (Europe) Ltd5,760$1.40M0.49%−240−4.0%Reduced
Clean Yield Group5,762$1.40M0.40%00.0%Unchanged
Strategic Financial Concepts, LLC5,763$1.40M0.20%−459−7.4%Reduced
Centerpoint Advisory Group5,763$1.40M1.09%+34+0.6%Added
Family Capital Trust Co5,765$1.40M0.47%−2,500−30.2%Reduced
Clune & Associates, Ltd.5,767$1.40M0.35%+10.0%Added
Francis Financial, Inc.4,771$1.41M0.25%−674−12.4%Reduced
McKinley Carter Wealth Services, Inc.5,780$1.41M0.07%+397+7.4%Added
Charter Capital Management, LLC5,781$1.41M0.76%+274+5.0%Added
Granite FO LLC5,783$1.41M0.77%00.0%Unchanged
Cape Ann Savings Bank5,789$1.41M0.75%+2,385+70.1%Added
Lee Financial Co5,797$1.41M0.18%+426+7.9%Added
Central Valley Advisors, LLC5,801$1.41M0.44%+1,217+26.5%Added
Single Point Partners, LLC246,693$1.41M0.29%−988−0.4%Reduced
Planned Solutions, Inc.5,808$1.41M0.49%+1,615+38.5%Added
Lountzis Asset Management, LLC5,817$1.42M0.46%00.0%Unchanged
Kingsman Wealth Management, Inc.5,820$1.42M0.79%+477+8.9%Added
Wisconsin Capital Management LLC5,820$1.42M0.72%00.0%Unchanged
Westshore Wealth, LLC5,825$1.42M0.48%−8,898−60.4%Reduced
Cora Capital Advisors LLC5,828$1.42M0.60%+145+2.6%Added
Towarzystwo Funduszy Inwestycyjnych Pzu SA5,830$1.42M0.34%+220+3.9%Added
Sitrin Capital Management LLC5,836$1.42M0.68%00.0%Unchanged
Navellier & Associates Inc5,846$1.42M0.14%+36+0.6%Added
MPS Loria Financial Planners, LLC5,847$1.42M0.38%+4+0.1%Added
Willis Johnson & Associates, Inc.5,858$1.43M0.09%+510+9.5%Added
Warther Private Wealth, LLC5,859$1.43M0.34%−942−13.9%Reduced
Aigen Investment Management, LP5,893$1.44M0.22%−707−10.7%Reduced
Park Place Capital Corp5,904$1.44M0.30%−8−0.1%Reduced
Guidance Capital, Inc5,522$1.44M0.38%−36−0.6%Reduced
Scissortail Wealth Management, LLC5,910$1.44M0.31%+20+0.3%Added
Requisite Capital Management, LLC5,915$1.44M0.24%+750+14.5%Added
Sonata Capital Group Inc5,936$1.45M0.53%+191+3.3%Added
Terril Brothers, Inc.5,945$1.45M0.44%+1,785+42.9%Added
Signature Resources Capital Management, LLC5,947$1.45M0.79%−343−5.5%Reduced
First National Bank5,953$1.45M0.77%−228−3.7%Reduced
Roberts Capital Advisors, LLC5,971$1.45M1.62%−12,257−67.2%Reduced
Dodds Wealth, LLC5,982$1.46M0.36%+100+1.7%Added
Bullock Wealth Management Group5,936$1.46M0.73%−17−0.3%Reduced
Atticus Wealth Management, LLC5,985$1.46M0.37%+854+16.6%Added
Kathleen S. Wright Associates Inc.5,940$1.46M0.54%00.0%Unchanged
Helium Advisors LLC5,999$1.46M1.22%−1,314−18.0%Reduced
MEMBERS Trust Co6,005$1.46M0.05%−253−4.0%Reduced
Jackson Thornton Asset Management, LLC5,961$1.46M0.15%+1,652+38.3%Added
Vance Wealth, Inc.6,010$1.46M0.45%−400−6.2%Reduced
Alliance Wealth Management Group6,019$1.47M0.33%+2,185+57.0%Added
Gitterman Wealth Management, LLC6,025$1.47M0.34%+1,381+29.7%Added
Corundum Trust Company, INC6,027$1.47M3.18%−31−0.5%Reduced
Cubist Systematic Strategies, LLC6,035$1.47M0.02%+1,132+23.1%Added
E&G Advisors, LP6,040$1.47M0.34%−257−4.1%Reduced
SAM Advisors, LLC6,050$1.47M0.47%−306−4.8%Reduced
Diligent Investors, LLC6,051$1.47M0.37%+90+1.5%Added
CJM Wealth Advisers, Ltd.6,057$1.48M0.45%00.0%Unchanged
Headinvest, LLC6,066$1.48M0.31%+610+11.2%Added
Rooted Wealth Advisors, Inc.6,007$1.48M0.45%+902+17.7%Added
Acorn Creek Capital LLC6,087$1.48M0.56%+21+0.3%Added
Global Financial Private Client, LLC6,098$1.49M0.53%+171+2.9%Added
Potentia Wealth6,112$1.49M0.57%−141−2.3%Reduced
Torray LLC6,125$1.49M0.20%−24−0.4%Reduced
Towercrest Capital Management6,130$1.49M0.24%+2,185+55.4%Added
New World Advisors LLC6,131$1.49M0.27%+469+8.3%Added
American State Bank (Iowa)6,137$1.49M0.76%+55+0.9%Added
Paladin Advisory Group, LLC6,140$1.50M1.17%00.0%Unchanged
Meritage Portfolio Management6,175$1.50M0.10%−326−5.0%Reduced
MTM Investment Management, LLC6,188$1.51M0.48%−91−1.4%Reduced
Prospector Partners LLC6,226$1.52M0.18%+10.0%Added
Financial Futures Ltd Liability Co.6,228$1.52M0.74%−130−2.0%Reduced
Prakash Investment Advisors LLC6,230$1.52M1.09%−2,430−28.1%Reduced
Triton Wealth Management, PLLC5,418$1.52M0.58%+38+0.7%Added
4WEALTH Advisors, Inc.6,264$1.53M1.41%+606+10.7%Added
Tweedy, Browne Co LLC6,272$1.53M0.13%−6,881−52.3%Reduced
North Berkeley Wealth Management, LLC6,277$1.53M1.21%−903−12.6%Reduced
BlackDiamond Wealth Management Inc.6,295$1.53M0.84%−469−6.9%Reduced
Winebrenner Capital Management LLC6,300$1.53M1.10%00.0%Unchanged
Etesian Wealth Advisors, Inc.6,307$1.54M0.51%−62−1.0%Reduced
Global Assets Advisory, LLC6,307$1.54M0.46%+147+2.4%Added
RPS Advisory Solutions LLC6,314$1.54M0.75%−261−4.0%Reduced
Strategic Investment Solutions, Inc.6,325$1.54M0.41%+4,571+260.6%Added
Marathon Asset Management LP6,330$1.54M2.47%−6,330−50.0%Reduced
Amplius Wealth Advisors, LLC6,335$1.54M0.13%−2,218−25.9%Reduced
Reston Wealth Management LLC6,340$1.54M0.50%−67−1.0%Reduced
Quad-Cities Investment Group, LLC6,371$1.55M0.66%+52+0.8%Added
Crowley Wealth Management, Inc.6,372$1.55M1.23%−19−0.3%Reduced
Mowery & Schoenfeld Wealth Management, LLC6,372$1.55M2.66%−32−0.5%Reduced
Note Advisors, LLC6,379$1.55M0.92%+68+1.1%Added
Addison Advisors LLC6,388$1.56M0.36%+472+8.0%Added
PUREfi Wealth, LLC6,396$1.56M1.20%−856−11.8%Reduced
Permanent Capital Management, LP6,397$1.56M0.29%+6,397New
Lantz Financial LLC6,408$1.56M0.35%+685+12.0%Added
Mainsail Asset Management, LLC6,408$1.56M0.68%+1,002+18.5%Added
McLean Asset Management Corp6,222$1.56M0.32%+51+0.8%Added
Moseley Investment Management Inc6,434$1.57M0.48%+20.0%Added
Avenue 1 Advisors, LLC6,434$1.57M0.49%−33−0.5%Reduced
DB Fitzpatrick & Co, Inc6,437$1.57M1.42%−145−2.2%Reduced
Peddock Capital Advisors, LLC6,450$1.57M0.34%+177+2.8%Added
Kraft, Davis & Associates, LLC6,257$1.57M0.38%−243−3.7%Reduced
Phillips Financial Management, LLC6,455$1.57M0.10%+1,616+33.4%Added
Berkshire Bank6,456$1.57M0.34%−260−3.9%Reduced
Wall Street Financial Group, Inc.6,501$1.57M1.16%+1,316+25.4%Added
Fortress Private Ledger, LLC6,474$1.58M0.57%+785+13.8%Added
Argonautica Private Wealth Management, Inc6,485$1.58M0.46%−15−0.2%Reduced