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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q3 2025

Institutional positions in Alphabet Inc. as of Sep 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,665
+276 vs. Q2 2025
Shares held
3.13B
−26.7M (−0.8%) vs. Q2 2025
Total value
$762.9B
+$203.3B (+36.3%) vs. Q2 2025
New holders
366
1,731 more added
Sold out
90
2,001 more reduced

74 institutions that held it in Q2 2025 haven't filed for Q3 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2025: 4,666 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ3 2025: $762.9B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q3 2025

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q2 2025.

Institutions holding GOOG in Q3 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Hager Investment Management Services, LLC3,001$730.9K0.40%−50−1.6%Reduced
Birchcreek Wealth Management, LLC3,005$731.9K0.38%00.0%Unchanged
Astoria Portfolio Advisors LLC.2,982$732.0K0.19%−748−20.1%Reduced
Grant Street Asset Management, Inc.3,012$733.6K0.15%00.0%Unchanged
Altus Wealth Group LLC3,022$736.1K0.30%+143+5.0%Added
Aspen Capital Management, LLC3,023$736.3K0.19%−40−1.3%Reduced
Element Wealth, LLC3,028$737.4K0.32%+151+5.2%Added
National Wealth Management Group, LLC3,035$739.1K0.28%+1,800+145.7%Added
DBK Financial Counsel, LLC3,035$739.2K0.62%00.0%Unchanged
BNC Wealth Management, LLC3,037$739.7K0.19%−49−1.6%Reduced
WealthCollab, LLC3,040$740.4K0.34%−224−6.9%Reduced
Shearwater Capital LLC3,042$740.9K0.44%+2+0.1%Added
Oakwell Private Wealth Management, LLC3,042$740.9K0.15%+105+3.6%Added
Farringdon Capital, Ltd.3,052$743.3K0.19%−4,002−56.7%Reduced
Running Point Capital Advisors, LLC3,052$743.3K0.20%−13−0.4%Reduced
Precedent Wealth Partners, LLC3,052$743.4K0.16%00.0%Unchanged
Cohen Investment Advisors LLC3,054$743.8K0.36%+27+0.9%Added
Well Done, LLC3,063$746.0K0.13%+103+3.5%Added
American Financial Advisors, LLC3,067$747.1K0.10%+2+0.1%Added
Jackson, Grant Investment Advisers, Inc.3,071$747.9K0.25%00.0%Unchanged
My Purposeful Wealth Corp.3,077$749.3K0.22%+149+5.1%Added
Arq Wealth Advisors, LLC3,077$749.4K0.22%−2,062−40.1%Reduced
Ifrah Financial Services, Inc.3,078$749.6K0.19%−14−0.5%Reduced
Fermata Advisors, LLC3,081$750.3K0.19%−682−18.1%Reduced
Arbor Investment Advisors, LLC3,087$751.8K0.10%00.0%Unchanged
Access Financial Services, Inc.3,103$755.7K0.27%00.0%Unchanged
Williams & Novak, LLC3,104$756.0K0.58%−56−1.8%Reduced
Johnson Bixby & Associates, LLC3,109$757.2K0.10%00.0%Unchanged
Sunburst Financial Group, LLC3,119$759.7K0.16%00.0%Unchanged
Able Wealth Management LLC3,121$760.1K0.29%−86−2.7%Reduced
Compass Financial Group, INC3,126$761.4K0.11%−27−0.9%Reduced
Great Lakes Retirement, Inc.3,129$762.0K0.08%+917+41.5%Added
Accelerate Investment Advisors LLC3,132$762.7K0.52%−48−1.5%Reduced
Strait & Sound Wealth Management LLC3,132$762.8K0.29%+92+3.0%Added
GKV Capital Management Co., Inc.3,132$762.8K0.30%+100+3.3%Added
Allium Financial Advisors, LLC3,136$763.7K0.63%−17−0.5%Reduced
tru Independence LLC3,142$765.0K0.20%+99+3.3%Added
BankPlus Wealth Management LLC3,143$765.8K0.45%+37+1.2%Added
Intrepid Capital Management Inc3,149$767.0K0.30%00.0%Unchanged
Omega Financial Group, LLC3,152$767.7K0.26%+1,518+92.9%Added
Thoma Capital Management LLC3,153$767.8K0.44%−80−2.5%Reduced
Discipline Wealth Solutions, LLC3,153$767.9K0.20%+350+12.5%Added
Whitener Capital Management, Inc.3,155$768.4K0.18%+28+0.9%Added
McDaniel Terry & Co3,156$768.6K0.06%00.0%Unchanged
Terra Nova Asset Management LLC3,160$769.7K0.49%−55−1.7%Reduced
Burt Wealth Advisors3,177$773.8K0.19%00.0%Unchanged
Kagan Cocozza Asset Management3,180$774.5K0.59%−51−1.6%Reduced
Integrated Capital Management, LLC2,873$775.5K0.34%+2+0.1%Added
First City Capital Management, Inc.3,186$776.0K0.42%−20−0.6%Reduced
Lederer & Associates Investment Counsel3,186$776.0K0.50%−625−16.4%Reduced
Creekside Partners3,186$776.0K0.34%00.0%Unchanged
Van Strum & Towne Inc.3,198$778.9K0.23%00.0%Unchanged
HRC Wealth Management, LLC3,200$779.4K0.38%+29+0.9%Added
Board of the Pension Protection Fund3,200$779.4K0.76%+3,200New
Eaton Financial Holdings Company, LLC3,203$780.1K0.22%+2+0.1%Added
Hara Capital LLC3,205$780.6K0.46%00.0%Unchanged
Beacon Harbor Wealth Advisors, Inc.3,209$781.6K0.18%−40−1.2%Reduced
Eclectic Associates Inc3,212$782.3K0.14%+33+1.0%Added
Morangie Management LLC3,215$783.0K0.68%00.0%Unchanged
Lorne Steinberg Wealth Management Inc.3,223$785.0K0.19%−92−2.8%Reduced
EPG Wealth Management LLC3,226$785.6K0.22%−34−1.0%Reduced
Abundance Wealth Counselors3,228$786.2K0.13%−127−3.8%Reduced
Tuttle Tactical Management3,231$786.9K2.98%00.0%Unchanged
Spreng Capital Management, Inc.3,237$788.4K0.31%+32+1.0%Added
Private Wealth Group, LLC3,240$789.1K0.39%00.0%Unchanged
Sensible Money, LLC3,241$789.4K0.27%00.0%Unchanged
Vista Investment Management3,247$790.9K0.28%−264−7.5%Reduced
First National Bank Sioux Falls3,251$791.8K0.25%+66+2.1%Added
Strategic Investment Advisors3,255$792.5K0.07%−274−7.8%Reduced
Integris Wealth Management, LLC3,254$792.5K0.19%−109−3.2%Reduced
Tandem Financial, LLC3,255$792.8K0.30%+88+2.8%Added
Saranac Partners Ltd3,258$793.5K0.14%−663−16.9%Reduced
Kidder Stephen W3,258$793.5K0.23%−200−5.8%Reduced
Consilio Wealth Advisors, LLC3,259$793.8K0.26%+35+1.1%Added
Mosaic Financial Group, LLC3,261$794.0K0.57%00.0%Unchanged
REAP Financial Group, LLC3,263$794.7K0.17%−2,978−47.7%Reduced
Durante & Waters, LLC3,265$795.2K0.58%00.0%Unchanged
Brass Tax Wealth Management, Inc3,267$795.6K0.13%+54+1.7%Added
HTG Investment Advisors, Inc.3,267$795.7K0.27%00.0%Unchanged
First United Bank Trust3,268$795.9K0.26%+20+0.6%Added
Bolthouse Investments, LLC3,270$796.4K0.72%00.0%Unchanged
Bank of Stockton3,279$798.6K0.23%00.0%Unchanged
Compass Wealth Management, LLC3,280$798.9K0.35%00.0%Unchanged
TPG Advisors LLC3,282$799.3K0.53%+318+10.7%Added
Seascape Capital Management3,290$801.0K0.23%+79+2.5%Added
WestHill Financial Advisors, Inc.3,300$803.8K0.16%−341−9.4%Reduced
Horizon Kinetics Asset Management LLC3,301$804.0K0.01%−1,918−36.8%Reduced
New Insight Wealth Advisors3,305$805.0K0.30%−63−1.9%Reduced
Caldwell Sutter Capital, Inc.3,312$806.6K0.34%−111−3.2%Reduced
Joseph P. Lucia & Associates, LLC3,315$807.5K0.30%+181+5.8%Added
Redwood Financial Network Corp3,323$809.3K0.51%00.0%Unchanged
Chase Investment Counsel Corp3,327$810.0K0.24%+1,974+145.9%Added
Schrum Private Wealth Management LLC3,331$811.3K0.59%00.0%Unchanged
High Note Wealth, LLC3,337$812.8K0.16%+20+0.6%Added
Wakefield Asset Management LLLP3,339$813.2K0.22%00.0%Unchanged
Dale Q Rice Investment Management Ltd3,360$813.8K0.57%−18−0.5%Reduced
G&S Capital LLC3,347$815.3K0.30%−667−16.6%Reduced
Trilogy Capital Inc.3,357$817.6K0.04%−376−10.1%Reduced
Martingale Asset Management L P3,357$817.6K0.02%+471+16.3%Added
Acropolis Investment Management, LLC4,614$818.6K0.04%+1,516+48.9%Added