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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q2 2025

Institutional positions in Alphabet Inc. as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,464
+133 vs. Q1 2025
Shares held
3.19B
−13.2M (−0.4%) vs. Q1 2025
Total value
$564.9B
+$64.8B (+13.0%) vs. Q1 2025
New holders
253
1,838 more added
Sold out
120
1,850 more reduced

63 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2025: 4,464 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ2 2025: $564.9B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q2 2025

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q1 2025.

Institutions holding GOOG in Q2 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Michael B. Yongue1,740$308.7K0.23%00.0%Unchanged
Macroview Investment Management LLC1,741$308.8K0.25%−25−1.4%Reduced
Colton Groome Financial Advisors, LLC1,742$309.0K0.10%+57+3.4%Added
Marotta Asset Management1,747$309.9K0.06%−74−4.1%Reduced
Baring Financial LLC1,747$310.0K0.23%−141−7.5%Reduced
Schubert & Co1,749$310.3K0.22%+1,749New
MBA Advisors LLC1,752$310.8K0.14%+7+0.4%Added
Strategic Investment Solutions, Inc.1,754$311.2K0.09%+197+12.7%Added
Phoenix Wealth Advisors1,760$312.2K0.13%00.0%Unchanged
Family Office Research LLC1,762$312.7K0.15%+461+35.4%Added
OneAscent Investment Solutions LLC1,765$313.0K0.33%+206+13.2%Added
Delos Wealth Advisors, LLC1,771$314.2K0.25%+14+0.8%Added
Hartmann Taylor Wealth Management, LLC1,773$314.5K0.26%+29+1.7%Added
OLIO Financial Planning1,774$314.8K0.10%+52+3.0%Added
Higgins & Schmidt Wealth Strategies LLC1,778$315.4K0.17%00.0%Unchanged
Innova Wealth Partners1,789$317.3K0.19%+230+14.8%Added
Courage Miller Partners, LLC1,789$317.4K0.10%00.0%Unchanged
Prepared Retirement Institute LLC1,789$317.4K0.19%00.0%Unchanged
Campion Asset Management LLC1,790$317.5K0.24%00.0%Unchanged
William Mack & Associates, Inc.1,794$318.3K0.20%−20−1.1%Reduced
Mountain Capital Investment Advisors, Inc1,801$318.5K0.06%−84−4.5%Reduced
Diversified Portfolios, Inc.1,796$318.6K0.03%+245+15.8%Added
Acorn Financial Advisory Services Inc1,798$318.9K0.05%+1,798New
Wealth Group, Ltd.1,800$319.0K0.32%−1,746−49.2%Reduced
Northern Financial Advisors Inc1,799$319.0K0.24%+167+10.2%Added
Samjo Management, LLC1,800$319.3K0.13%00.0%Unchanged
Oak Grove Capital LLC1,800$319.3K0.07%+1,800New
Novus Advisors, LLC1,804$320.0K0.49%−1,130−38.5%Reduced
MSH Capital Advisors LLC1,805$320.1K0.09%−100−5.2%Reduced
WPWealth LLP1,805$320.2K0.06%+36+2.0%Added
Heritage Investment Group, Inc.1,809$320.9K0.06%00.0%Unchanged
Mitchell & Pahl Private Wealth, LLC1,813$321.6K0.14%+13+0.7%Added
IMZ Advisory Inc1,730$321.7K0.13%+2+0.1%Added
Sollinda Capital Management LLC1,814$321.8K0.08%+1,814New
Braun-Bostich & Associates Inc.1,817$322.3K0.22%00.0%Unchanged
Alpha Financial Advisors, LLC1,817$322.4K0.12%−53−2.8%Reduced
CSS LLC1,820$322.9K0.02%−600−24.8%Reduced
Affinity Wealth Management LLC1,820$322.9K0.05%+200+12.3%Added
Outbound Financial Inc1,820$322.9K0.30%+1,820New
Allegiance Financial Group Advisory Services LLC1,826$324.0K0.09%+64+3.6%Added
Horizon Bancorp Inc1,828$324.0K0.16%−113−5.8%Reduced
RS Crum Inc.1,836$325.7K0.08%−30−1.6%Reduced
Kirtland Hills Capital Management, LLC1,847$327.6K0.15%+317+20.7%Added
PYA Waltman Capital, LLC1,851$328.3K0.09%−20−1.1%Reduced
Strategic Advocates LLC1,852$328.5K0.10%00.0%Unchanged
Bridgewealth Advisory Group, LLC1,852$328.5K0.08%+1,852New
Atlantic Edge Private Wealth Management, LLC1,858$329.6K0.09%−150−7.5%Reduced
Quaker Wealth Management, LLC1,860$329.9K0.11%+1,860New
JPL Wealth Management, LLC1,861$330.1K0.09%+61+3.4%Added
ORBA Wealth Advisors, L.L.C.1,865$330.8K0.30%−17,915−90.6%Reduced
Southern Capital Advisors, LLC1,867$331.1K0.17%+1+0.1%Added
Resolute Wealth Advisor, Inc.1,156$331.6K0.19%+1,156New
Sugar Maple Asset Management, LLC1,877$333.0K0.26%+355+23.3%Added
Presidio Capital Management, LLC1,879$333.3K0.13%+269+16.7%Added
Sterling Financial Planning, Inc.1,880$333.5K0.11%00.0%Unchanged
Planning Center, Inc.1,881$333.8K0.04%−200−9.6%Reduced
Oakmont Corp1,884$334.2K0.06%00.0%Unchanged
Wolff Wiese Magana LLC1,884$334.2K0.21%+2+0.1%Added
Hapanowicz & Associates Financial Services, Inc1,890$335.3K0.17%00.0%Unchanged
CoreFirst Bank & Trust1,890$335.3K0.19%00.0%Unchanged
Wealthcare Capital Partners, LLC1,891$335.4K0.17%−68−3.5%Reduced
Pittenger & Anderson Inc1,893$335.8K0.01%00.0%Unchanged
Glass Wealth Management Co LLC1,900$337.0K0.18%00.0%Unchanged
WPG Advisers, LLC1,902$337.4K0.28%+16+0.8%Added
Planning Alternatives Ltd1,907$338.3K0.05%−306−13.8%Reduced
Sprinkle Financial Consultants LLC1,911$339.0K0.21%+1+0.1%Added
Hidden Cove Wealth Management, LLC1,918$340.2K0.25%+312+19.4%Added
Fortem Financial Group, LLC1,920$340.7K0.11%+352+22.4%Added
Raffa Wealth Management, LLC1,923$341.1K0.07%−41−2.1%Reduced
Kesler, Norman & Wride, LLC1,928$342.0K0.06%−251−11.5%Reduced
Clark Financial Services Group Inc1,933$342.8K0.21%+76+4.1%Added
Hillman Capital Management, Inc.1,935$343.3K0.19%+140+7.8%Added
Glass Jacobson Investment Advisors llc1,936$343.4K0.13%−2,519−56.5%Reduced
Wrenne Financial Planning LLC1,935$343.4K0.16%+4+0.2%Added
WFA of San Diego, LLC1,940$344.1K0.25%+1,940New
Clark & Stuart, Inc1,942$344.5K0.26%+440+29.3%Added
Nabity-Jensen Investment Management Inc1,945$345.0K0.25%00.0%Unchanged
Andina Capital Management, LLC1,946$345.2K0.24%+344+21.5%Added
Halter Ferguson Financial Inc.1,947$345.4K0.13%+42+2.2%Added
Chesapeake Wealth Management1,950$345.9K0.12%−150−7.1%Reduced
Saturna Capital CORP1,951$346.1K0.00%+217+12.5%Added
Aspen Wealth Strategies, LLC1,952$346.3K0.21%00.0%Unchanged
Lakeside Advisors, INC.1,959$347.5K0.22%+125+6.8%Added
Awm Capital, LLC1,960$347.7K0.04%+71+3.8%Added
North Dallas Bank & Trust Co1,964$348.4K0.26%+1,964New
BCS Private Wealth Management, Inc.1,965$349.0K0.13%+1,965New
My Personal CFO, LLC1,969$349.3K0.16%−309−13.6%Reduced
WESPAC Advisors, LLC1,971$349.6K0.24%00.0%Unchanged
Acorn Wealth Advisors, LLC1,972$349.8K0.13%+15+0.8%Added
Davis-Rea Ltd.1,973$350.0K0.09%00.0%Unchanged
Landaas & Co1,975$350.0K0.08%00.0%Unchanged
Selective Wealth Management, Inc.1,975$350.9K0.13%−70−3.4%Reduced
Financial Symmetry Inc1,979$351.0K0.18%+157+8.6%Added
Monument Group Wealth Advisors, LLC1,985$352.1K0.22%+446+29.0%Added
Flossbach Von Storch AG1,989$352.8K0.00%−220−10.0%Reduced
Navigoe, LLC2,000$354.0K0.27%00.0%Unchanged
Keb Asset Management, LLC1,996$354.0K0.09%−50−2.4%Reduced
Stansberry Asset Management, LLC1,998$354.4K0.04%−931−31.8%Reduced
Viewpoint Investment Partners Corp2,000$354.8K0.19%−345−14.7%Reduced
Boyar Asset Management Inc.2,000$354.8K0.23%00.0%Unchanged