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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q2 2025

Institutional positions in Alphabet Inc. as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,464
+133 vs. Q1 2025
Shares held
3.19B
−13.2M (−0.4%) vs. Q1 2025
Total value
$564.9B
+$64.8B (+13.0%) vs. Q1 2025
New holders
253
1,838 more added
Sold out
120
1,850 more reduced

63 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2025: 4,464 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ2 2025: $564.9B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q2 2025

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q1 2025.

Institutions holding GOOG in Q2 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Northwest Capital Management Inc1,543$273.7K0.15%−4,290−73.5%Reduced
Valued Retirements, Inc.1,546$274.2K0.31%+168+12.2%Added
Sanders Morris Harris LLC1,547$274.4K0.07%−19,310−92.6%Reduced
BG Investment Services, Inc.1,548$274.6K0.34%+1,548New
FOCUS Wealth Advisors, LLC1,549$274.8K0.14%00.0%Unchanged
TLWM1,555$275.8K0.05%00.0%Unchanged
WealthCare Investment Partners, LLC1,529$276.0K0.10%−53−3.4%Reduced
GoalVest Advisory LLC1,557$276.2K0.07%+156+11.1%Added
Leeward Financial Partners, LLC1,558$276.4K0.09%+1,558New
Kelly Financial Services LLC1,561$276.9K0.08%−41−2.6%Reduced
A. D. Beadell Investment Counsel, Inc.1,575$279.0K0.21%−175−10.0%Reduced
Columbus Macro, LLC1,573$279.0K0.03%00.0%Unchanged
Painted Porch Advisors LLC1,575$279.4K0.11%−156−9.0%Reduced
Cannon Wealth Management Services, LLC1,580$280.3K0.23%+7+0.4%Added
Mustard Seed Financial, LLC1,581$280.4K0.20%+1+0.1%Added
RIA Advisory Group LLC1,581$280.5K0.08%+141+9.8%Added
IVC Wealth Advisors LLC1,582$280.6K0.14%+1,582New
Bullseye Investment Management, LLC1,799$281.1K0.17%00.0%Unchanged
Hughes Financial Services, LLC1,430$281.6K0.05%+250+21.2%Added
Bravias Capital Group, LLC1,592$282.4K0.21%+50+3.2%Added
West Chester Capital Advisors, Inc1,592$282.4K0.14%00.0%Unchanged
Inman Jager Wealth Management, LLC1,593$282.6K0.19%+10+0.6%Added
Petra Financial Advisors Inc1,593$282.6K0.18%+94+6.3%Added
Maripau Wealth Management LLC1,560$282.8K0.14%+102+7.0%Added
First Dallas Securities Inc.1,595$282.9K0.11%−5,845−78.6%Reduced
SWAN Capital LLC1,595$283.0K0.12%+195+13.9%Added
Wood Tarver Financial Group, LLC1,597$283.0K0.09%+189+13.4%Added
AllSquare Wealth Management LLC1,600$283.8K0.16%−100−5.9%Reduced
Cooke & Bieler LP1,600$283.8K0.00%00.0%Unchanged
10Elms LLP1,600$283.8K0.27%00.0%Unchanged
O'Connor Financial Group LLC1,572$283.8K0.13%+134+9.3%Added
Beacon Investment Advisors LLC1,595$284.3K0.12%+1+0.1%Added
Oberweis Asset Management Inc1,620$287.4K0.01%00.0%Unchanged
Darrow Company, Inc.1,620$287.4K0.15%−8−0.5%Reduced
Innovator Capital Management, LLC1,624$288.1K4.43%−24−1.5%Reduced
Mills Wealth Advisors LLC1,624$288.1K0.13%−102−5.9%Reduced
Wealthedge Investment Advisors, LLC1,624$288.2K0.12%+321+24.6%Added
ACT Advisors, LLC.1,625$288.3K0.13%+55+3.5%Added
Integras Partners LLC1,629$288.9K0.29%00.0%Unchanged
Trust Co of Kansas1,629$289.0K0.14%−183−10.1%Reduced
Omega Financial Group, LLC1,634$289.8K0.10%+286+21.2%Added
Hobart Private Capital, LLC1,635$290.0K0.07%+1,635New
Continental Investors Services, Inc.1,640$290.9K0.52%+18+1.1%Added
GFG Capital, LLC1,644$291.6K0.09%−2,517−60.5%Reduced
PSI Advisors, LLC1,644$291.6K0.14%+11+0.7%Added
Brickley Wealth Management1,645$291.8K0.06%+43+2.7%Added
BluePath Capital Management, LLC1,648$292.3K0.26%+1,648New
Hurlow Wealth Management Group, Inc.1,648$292.3K0.08%−1,491−47.5%Reduced
Wheelhouse Advisory Group LLC1,648$292.5K0.14%+234+16.5%Added
Hourglass Capital, LLC1,650$292.7K0.07%00.0%Unchanged
Black Swift Group, LLC1,650$292.7K0.06%+1,650New
DHJJ Financial Advisors, Ltd.1,651$292.9K0.11%−5−0.3%Reduced
Global Wealth Strategies & Associates1,652$293.0K0.08%−59−3.4%Reduced
Climber Capital SA1,662$293.2K0.19%−48−2.8%Reduced
Peterson Wealth Services1,655$293.5K0.08%+3+0.2%Added
Potomac Fund Management Inc1,597$293.5K0.02%−212−11.7%Reduced
STAR Financial Bank1,656$293.8K0.19%+30+1.8%Added
Harvest Management LLC1,660$294.5K0.14%00.0%Unchanged
Precision Wealth Strategies, LLC1,660$294.5K0.10%+1,660New
Widmann Financial Services, Inc.1,664$295.2K0.21%+69+4.3%Added
Melfa Wealth Management, LLC1,664$295.2K0.19%00.0%Unchanged
Mason Investment Advisory Services, Inc.1,670$296.3K0.02%−112−6.3%Reduced
Bank Ozk1,672$296.6K0.11%−466−21.8%Reduced
Stelac Advisory Services LLC1,673$296.8K0.11%+60+3.7%Added
Lifeworks Advisors, LLC1,673$296.8K0.04%+95+6.0%Added
Foundry Financial Group, Inc.1,674$297.0K0.17%+126+8.1%Added
Holos Integrated Wealth LLC1,470$297.1K0.18%00.0%Unchanged
Keeler & Nadler Financial Planning & Wealth Management1,679$297.9K0.12%+13+0.8%Added
Barry Investment Advisors, LLC1,680$297.9K0.07%−107−6.0%Reduced
Marshall & Sullivan Inc1,684$298.8K0.14%00.0%Unchanged
Oak Harvest Investment Services1,688$299.4K0.04%−70−4.0%Reduced
SMART Wealth LLC1,690$299.7K0.09%+206+13.9%Added
Capstone Wealth Management, LLC1,690$299.7K0.26%+117+7.4%Added
Wiser Wealth Management, Inc1,692$300.1K0.08%+293+20.9%Added
Comprehensive Money Management Services LLC1,696$300.9K0.23%−104−5.8%Reduced
Triumph Capital Management1,699$301.3K0.09%+37+2.2%Added
Account Management LLC1,700$301.6K0.33%00.0%Unchanged
Puzo Michael J1,700$301.6K0.09%00.0%Unchanged
Atlas Wealth Partners, LLC1,705$302.0K0.35%00.0%Unchanged
Claris Financial LLC1,704$302.2K0.23%−455−21.1%Reduced
Cable Car Capital LLC1,705$302.4K0.13%−927−35.2%Reduced
First Hawaiian Bank1,705$302.4K0.04%00.0%Unchanged
Adamsbrown Wealth Consultants LLC1,706$302.6K0.09%−28−1.6%Reduced
Synergy Financial Management, LLC1,706$302.6K0.03%−41−2.3%Reduced
American Trust Investment Advisors, LLC1,710$303.3K0.15%−3,735−68.6%Reduced
Prostatis Group LLC1,711$303.5K0.09%−430−20.1%Reduced
McRae Capital Management Inc1,712$303.7K0.06%00.0%Unchanged
Persium Advisors, LLC1,712$303.7K0.25%+372+27.8%Added
Aspiring Ventures, LLC1,719$304.9K0.14%+154+9.8%Added
BOCHK Asset Management Ltd1,722$305.5K0.09%−500−22.5%Reduced
Index Fund Advisors, Inc.1,725$306.1K0.02%+45+2.7%Added
KC Investment Advisors, LLC1,726$306.2K0.11%+187+12.2%Added
Partners Capital Investment Group, LLP1,727$306.3K0.01%+1+0.1%Added
Granite Group Advisors, LLC1,729$306.7K0.18%+50+3.0%Added
Uncommon Cents Investing LLC1,730$306.9K0.08%+30+1.8%Added
Opus Capital Group, LLC1,728$307.0K0.04%+6+0.3%Added
Pinnacle Family Advisors, LLC1,732$307.7K0.15%00.0%Unchanged
Wells Trecaso Financial Group, LLC1,736$307.9K0.10%−22−1.3%Reduced
Prosperity Wealth Management, Inc.1,736$307.9K0.11%−150−8.0%Reduced
IMG Wealth Management, Inc.1,738$308.3K0.24%+278+19.0%Added