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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q2 2025

Institutional positions in Alphabet Inc. as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,463
+133 vs. Q1 2025
Shares held
3.19B
−13.2M (−0.4%) vs. Q1 2025
Total value
$564.9B
+$64.8B (+13.0%) vs. Q1 2025
New holders
253
1,838 more added
Sold out
120
1,849 more reduced

63 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2025: 4,464 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ2 2025: $564.9B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q2 2025

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q1 2025.

Institutions holding GOOG in Q2 2025
InstitutionSharesValue% of portfolioChange in sharesAction
WestHill Financial Advisors, Inc.3,641$645.9K0.14%+1,024+39.1%Added
Ascent Capital Management, LLC3,645$646.6K0.57%−47−1.3%Reduced
Del-Sette Capital Management, LLC3,645$646.6K0.45%−8,783−70.7%Reduced
Priebe Wealth Holdings LLC3,648$647.1K0.56%−377−9.4%Reduced
Foundation Wealth Management, LLC3,649$647.4K0.45%+2+0.1%Added
Field & Main Bank3,655$648.4K0.21%−100−2.7%Reduced
Twinbeech Capital LP3,655$648.4K0.01%−3,782−50.9%Reduced
Pring Turner Capital Group Inc3,660$649.2K0.42%+43+1.2%Added
Buttonwood Financial Advisors Inc.3,661$649.5K0.26%+203+5.9%Added
Sage Capital Advisors,llc3,662$649.5K0.16%+3+0.1%Added
Pacific Sun Financial Corp3,663$649.8K0.34%+119+3.4%Added
Pine Harbor Wealth Management, LLC3,664$650.1K0.23%00.0%Unchanged
Madison Wealth Partners, Inc3,682$653.2K0.14%+1,571+74.4%Added
Omnitrust Wealth Management, Inc1,851$654.0K0.79%+1,851New
Alpha Financial Partners, LLC3,689$654.3K0.47%+262+7.6%Added
Ring Mountain Capital, LLC3,524$655.3K0.40%+23+0.7%Added
Westhampton Capital, LLC3,700$656.3K0.34%−310−7.7%Reduced
Astra Wealth Partners LLC3,702$656.7K0.53%+420+12.8%Added
Darwin Advisors, LLC3,707$657.7K0.23%−600−13.9%Reduced
Blake Schutter Theil Wealth Advisors, LLC3,709$658.0K0.75%+10.0%Added
Sonoma Private Wealth LLC3,711$658.3K0.81%−127−3.3%Reduced
Lynx Investment Advisory3,712$658.4K0.43%+28+0.8%Added
Harvest Investment Services, LLC3,712$658.5K0.15%−20−0.5%Reduced
Houlihan Financial Resource Group, Ltd.3,631$659.0K0.27%+1,800+98.3%Added
Instrumental Wealth, LLC3,600$659.1K0.52%+84+2.4%Added
Balance Wealth, LLC3,723$660.4K0.39%+290+8.4%Added
MKT Advisors LLC3,738$661.3K0.26%−28−0.7%Reduced
Alliance Wealth Advisors, LLC3,729$661.5K0.36%−299−7.4%Reduced
Trilogy Capital Inc.3,733$662.2K0.03%−864−18.8%Reduced
Claudia M.P. Batlle, CRP (R) LLC3,737$662.9K0.14%−83−2.2%Reduced
Three Bridge Wealth Advisors, LLC3,755$666.1K0.18%+1,755+87.8%Added
JT Stratford LLC3,761$667.2K0.10%+404+12.0%Added
Vantage Point Financial LLC3,761$667.2K0.29%+223+6.3%Added
Garrett Investment Advisors LLC3,763$667.5K0.06%−177−4.5%Reduced
Fermata Advisors, LLC3,763$667.5K0.18%−6,008−61.5%Reduced
Capital Advisory Group Advisory Services, LLC3,771$668.9K0.24%+480+14.6%Added
Vertex Planning Partners, LLC3,778$670.2K0.14%+68+1.8%Added
Mycio Wealth Partners, LLC3,782$670.9K0.16%00.0%Unchanged
Brave Warrior Advisors, LLC3,790$672.3K0.02%00.0%Unchanged
Murphy, Middleton, Hinkle & Parker, Inc.4,319$674.8K0.38%00.0%Unchanged
Miller Financial Services LLC3,806$675.2K0.86%+56+1.5%Added
One Wealth Management Investment & Advisory Services, LLC3,807$675.3K0.87%+602+18.8%Added
NewSquare Capital LLC3,807$675.3K0.05%00.0%Unchanged
Kelman-Lazarov, Inc.3,807$675.4K0.11%+141+3.8%Added
Flynn Zito Capital Management, LLC3,808$675.5K0.28%−39−1.0%Reduced
Lederer & Associates Investment Counsel3,811$676.0K0.45%−4,284−52.9%Reduced
SFG Wealth Management, LLC.3,811$676.0K0.41%−38−1.0%Reduced
360 Financial, Inc.3,817$677.1K0.21%+246+6.9%Added
Alliance Wealth Management Group3,834$680.1K0.17%00.0%Unchanged
Howard Bailey Securities, LLC3,837$680.6K0.21%+49+1.3%Added
M & L Capital Management Ltd3,850$683.0K0.15%−100,350−96.3%Reduced
Founders Financial Securities LLC3,850$683.0K0.05%−253−6.2%Reduced
Northern Capital Management, Inc.3,857$684.1K0.40%+209+5.7%Added
Arbor Trust Wealth Advisors, LLC3,861$684.9K0.34%−225−5.5%Reduced
Truepoint, Inc.3,868$686.1K0.02%−170−4.2%Reduced
Sym Financial Corp3,872$686.8K0.08%+1,847+91.2%Added
Crew Capital Management, Ltd.3,875$687.4K0.49%−140−3.5%Reduced
Investment Research & Advisory Group, Inc.3,883$688.7K0.26%+5+0.1%Added
Tobias Financial Advisors, Inc.3,883$688.8K0.12%−115−2.9%Reduced
Greystone Financial Group, LLC3,886$689.3K0.11%−500−11.4%Reduced
Prosperitas Financial LLC3,907$693.1K0.33%+69+1.8%Added
Legacy Capital Wealth Partners, LLC3,908$693.2K0.16%−122−3.0%Reduced
MPWM Advisory Solutions, LLC3,909$693.5K0.44%−129−3.2%Reduced
Financial Management Professionals, Inc.3,920$695.4K0.08%+177+4.7%Added
Saranac Partners Ltd3,921$695.5K0.37%+426+12.2%Added
Florida Financial Advisors, LLC3,917$695.6K0.23%+571+17.1%Added
Uniting Wealth Partners, LLC3,925$696.3K0.27%00.0%Unchanged
Warwick Investment Management, Inc.3,926$696.4K0.14%+445+12.8%Added
Wealthgarden F.S. LLC3,612$696.5K0.58%−12−0.3%Reduced
Seeds Investor LLC3,933$697.6K0.16%−570−12.7%Reduced
Rainey & Randall Investment Management Inc.3,934$697.8K0.13%+41+1.1%Added
Peak Financial Management, Inc.3,940$698.9K0.20%−1,145−22.5%Reduced
Towercrest Capital Management3,945$699.8K0.12%00.0%Unchanged
Pinnacle Wealth Management Group, Inc.3,955$701.6K0.40%00.0%Unchanged
Blue Zone Wealth Advisors, LLC3,965$703.4K0.18%+9+0.2%Added
BridgePort Financial Solutions, LLC3,967$703.7K0.23%+41+1.0%Added
Goldstone Financial Group, LLC3,900$704.1K0.09%+690+21.5%Added
GSG Advisors LLC3,972$704.5K0.20%+2+0.1%Added
Dixon Mitchell Investment Counsel Inc.3,972$704.6K0.03%00.0%Unchanged
Prescott Group Capital Management, L.L.C.4,000$704.9K0.08%00.0%Unchanged
Biltmore Wealth Management, LLC3,979$705.8K0.29%−98−2.4%Reduced
WealthTrust Axiom LLC3,981$706.2K0.21%−195−4.7%Reduced
Alpha Zero LLC3,983$706.5K0.46%+439+12.4%Added
Morey & Quinn Wealth Partners, LLC3,990$707.8K0.57%+90+2.3%Added
Northstar Asset Management Inc3,993$708.3K0.20%−1,731−30.2%Reduced
Trust Co of Virginia3,997$709.0K0.06%+123+3.2%Added
Black Maple Capital Management LP4,000$709.6K0.49%00.0%Unchanged
First County Bank4,001$709.7K0.38%−710−15.1%Reduced
Beirne Wealth Consulting Services, LLC4,002$710.1K0.23%+170+4.4%Added
Jupiter Wealth Management LLC3,500$710.6K0.36%00.0%Unchanged
Commons Capital, LLC4,007$710.9K0.54%+10.0%Added
Accel Wealth Management4,014$712.0K0.24%+50+1.3%Added
G&S Capital LLC4,014$712.1K0.28%−51−1.3%Reduced
Malaga Cove Capital, LLC4,028$714.5K0.28%−50−1.2%Reduced
Voisard Asset Management Group, Inc.4,030$714.8K0.18%−115−2.8%Reduced
Sageworth Trust Co of South Dakota4,040$716.7K0.78%00.0%Unchanged
LifeSteps Financial, Inc.4,048$718.1K0.49%+529+15.0%Added
NDVR, Inc.4,053$719.0K0.67%−1,071−20.9%Reduced
Astoria Portfolio Advisors LLC.3,730$720.7K0.20%+29+0.8%Added
Swisher Financial Concepts, Inc.4,067$721.4K0.47%−3−0.1%Reduced