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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q1 2025

Institutional positions in Alphabet Inc. as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,394
−59 vs. Q4 2024
Shares held
3.21B
−27.4M (−0.8%) vs. Q4 2024
Total value
$501.0B
−$115.3B (−18.7%) vs. Q4 2024
New holders
178
1,781 more added
Sold out
237
1,923 more reduced

71 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2025: 4,394 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ1 2025: $501.0B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q1 2025

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q4 2024.

Institutions holding GOOG in Q1 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Lane & Associates LLC1,934$302.2K0.16%+30+1.6%Added
Horizon Bancorp Inc1,941$303.0K0.17%−206−9.6%Reduced
D.B. Root & Company, LLC1,941$303.2K0.10%+30+1.6%Added
Nabity-Jensen Investment Management Inc1,945$303.9K0.24%00.0%Unchanged
Mountain Capital Investment Advisors, Inc1,885$304.4K0.07%+109+6.1%Added
Marotta Asset Management1,821$304.5K0.06%−1−0.1%Reduced
Aspen Wealth Strategies, LLC1,952$305.0K0.20%00.0%Unchanged
US Financial Advisors, LLC1,956$305.6K0.09%+400+25.7%Added
Acorn Wealth Advisors, LLC1,957$305.8K0.13%+15+0.8%Added
Campbell Deegan Wealth Management, LLC1,958$305.9K0.35%−54−2.7%Reduced
Wealthcare Capital Partners, LLC1,959$306.0K0.16%+137+7.5%Added
Saudi Central Bank1,960$306.2K1.62%+1,960New
West Wealth Group, LLC1,928$306.4K0.09%+363+23.2%Added
Raffa Wealth Management, LLC1,964$306.8K0.07%−73−3.6%Reduced
Norris Financial Group, LLC1,965$307.0K0.14%+500+34.1%Added
WESPAC Advisors, LLC1,971$307.9K0.25%−260−11.7%Reduced
Davis-Rea Ltd.1,973$308.2K0.08%+553+38.9%Added
Landaas & Co1,975$309.0K0.09%+265+15.5%Added
Kondo Wealth Advisors, Inc.1,988$310.6K0.15%+27+1.4%Added
Edge Financial Advisors LLC1,988$310.6K0.20%+22+1.1%Added
Hayek Kallen Investment Management1,990$311.0K0.11%00.0%Unchanged
Wooster Corthell Wealth Management, Inc.1,994$311.5K0.06%+1,994New
Brightwater Advisory LLC1,995$311.7K0.25%−296−12.9%Reduced
Navigoe, LLC2,000$312.0K0.27%00.0%Unchanged
D. Scott Neal, Inc.2,000$312.5K0.17%−1,778−47.1%Reduced
Boyar Asset Management Inc.2,000$312.5K0.23%−340−14.5%Reduced
Camelot Portfolios, LLC2,000$312.5K0.19%00.0%Unchanged
Roth Financial Partners LLC2,000$312.5K0.12%00.0%Unchanged
Three Bridge Wealth Advisors, LLC2,000$312.5K0.11%00.0%Unchanged
Seneca Financial Advisors LLC2,001$312.6K0.15%+720+56.2%Added
Impact Partnership Wealth, LLC2,002$312.8K0.07%−63−3.1%Reduced
Northwest Quadrant Wealth Management, LLC2,004$313.0K0.07%+38+1.9%Added
Salomon & Ludwin, LLC2,004$313.1K0.03%+835+71.4%Added
Atlantic Edge Private Wealth Management, LLC2,008$313.7K0.10%−202−9.1%Reduced
Shulman DeMeo Asset Management LLC2,008$313.7K0.09%+2+0.1%Added
Armstrong, Fleming & Moore, Inc2,009$313.9K0.38%−2,351−53.9%Reduced
MFA Wealth Services2,010$314.0K0.26%+2+0.1%Added
Transcendent Capital Group LLC2,016$315.0K0.18%00.0%Unchanged
Entrewealth, LLC2,022$315.9K0.24%+277+15.9%Added
First PREMIER Bank2,021$316.0K0.08%−100−4.7%Reduced
Sym Financial Corp2,025$316.4K0.04%−301−12.9%Reduced
Helen Stephens Group, LLC2,032$317.4K0.09%+10.0%Added
Ameraudi Asset Management, Inc.2,040$318.7K0.18%00.0%Unchanged
Keb Asset Management, LLC2,046$319.6K0.09%00.0%Unchanged
Monte Financial Group, LLC2,085$319.8K0.14%00.0%Unchanged
WorthPointe, LLC2,053$320.7K0.15%00.0%Unchanged
Stuart Chaussee & Associates, Inc.2,061$322.0K0.08%−216−9.5%Reduced
Templeton & Phillips Capital Management, LLC2,064$322.5K0.23%00.0%Unchanged
Robinson Smith Wealth Advisors LLC2,068$323.1K0.27%+48+2.4%Added
Family Firm, Inc.2,070$323.4K0.07%−457−18.1%Reduced
Weinberger Asset Management, Inc2,072$323.8K0.14%+590+39.8%Added
Wincap Financial LLC2,080$325.0K0.31%−108−4.9%Reduced
Planning Center, Inc.2,081$325.2K0.04%+40+2.0%Added
Objective Capital Management, LLC2,083$325.4K0.42%−1,860−47.2%Reduced
Paragon Private Wealth Management, LLC2,084$325.6K0.15%+36+1.8%Added
Selective Wealth Management, Inc.2,045$326.0K0.14%−23−1.1%Reduced
Kilter Group LLC2,087$326.1K0.21%+79+3.9%Added
Heartland Bank & Trust Co2,091$326.7K0.17%00.0%Unchanged
McGuire Investment Group, LLC2,095$327.3K0.05%00.0%Unchanged
Sierra Ocean, LLC2,095$327.4K0.26%−58−2.7%Reduced
Chesapeake Wealth Management2,100$328.1K0.12%00.0%Unchanged
Coleford Investment Management Ltd.2,100$328.1K0.09%00.0%Unchanged
Golden Road Advisors LLC2,103$328.6K0.26%+8+0.4%Added
W Advisors, LLC2,110$329.6K0.21%+10.0%Added
Madison Wealth Partners, Inc2,111$329.8K0.08%+96+4.8%Added
Wilkinson Global Asset Management LLC2,115$330.4K0.02%−1,100−34.2%Reduced
Capitol Family Office, Inc.2,116$330.6K0.47%00.0%Unchanged
Churchill Management Corp2,122$331.5K0.00%−116−5.2%Reduced
Eldridge Investment Advisors, Inc.2,123$331.7K0.08%−70−3.2%Reduced
Fortis Group Advisors, LLC2,123$331.7K0.06%+2,123New
Taylor Financial Group, Inc.2,125$332.0K0.23%+55+2.7%Added
Athena Investment Management2,131$332.9K0.20%00.0%Unchanged
Lutz Financial Services LLC2,131$332.9K0.03%+134+6.7%Added
Bond & Devick Financial Network, Inc.2,131$332.9K0.12%−129−5.7%Reduced
Brueske Advisory Services, LLC2,136$333.7K0.32%−824−27.8%Reduced
David J Yvars Group2,137$333.9K0.26%00.0%Unchanged
Bank Ozk2,138$334.0K0.14%−134−5.9%Reduced
Prostatis Group LLC2,141$334.5K0.11%−26−1.2%Reduced
M1 Capital Management LLC2,152$336.1K0.21%+51+2.4%Added
Granite Harbor Advisors, Inc.2,153$336.4K0.18%+2,153New
Hurley Capital, LLC2,159$337.3K0.26%+2,159New
Convergence Financial, LLC2,159$337.4K0.07%−17−0.8%Reduced
R Squared Ltd2,160$337.5K0.36%+2,160New
Foster Group, Inc.2,160$337.5K0.01%+100+4.9%Added
Flow Traders U.S. LLC2,167$339.0K0.01%−15,593−87.8%Reduced
Mascoma Wealth Management LLC2,170$339.0K0.08%−500−18.7%Reduced
Archer Investment Corp2,174$339.6K0.09%−297−12.0%Reduced
Arista Wealth Management, LLC2,174$339.7K0.08%+675+45.0%Added
Kesler, Norman & Wride, LLC2,179$340.4K0.06%−4,238−66.0%Reduced
Defined Financial Planning LLC2,143$340.5K0.35%+242+12.7%Added
Alta Wealth Advisors LLC2,179$340.5K0.16%+55+2.6%Added
Lansing Street Advisors2,182$340.9K0.11%−39−1.8%Reduced
Smart Money Group LLC2,186$341.6K0.12%+432+24.6%Added
Wealthquest Corp2,191$342.3K0.03%00.0%Unchanged
Barnett & Company, Inc.2,195$342.9K0.29%+35+1.6%Added
Quantum Financial Planning Services, Inc.2,195$343.0K0.19%+2+0.1%Added
Nvest Financial, LLC2,197$343.2K0.18%−30−1.3%Reduced
Summit Place Financial Advisors, LLC2,199$343.6K0.19%+1,125+104.7%Added
Talon Private Wealth, LLC2,199$343.6K0.05%−481−17.9%Reduced
Advanced Asset Management Advisors Inc2,200$343.7K0.09%00.0%Unchanged