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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q1 2025

Institutional positions in Alphabet Inc. as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,393
−59 vs. Q4 2024
Shares held
3.21B
−27.4M (−0.8%) vs. Q4 2024
Total value
$501.0B
−$115.3B (−18.7%) vs. Q4 2024
New holders
178
1,780 more added
Sold out
237
1,923 more reduced

71 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2025: 4,393 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,483 institutionsQ1 2022: 3,477 institutionsQ2 2022: 3,374 institutionsQ3 2022: 3,327 institutionsQ4 2022: 3,432 institutionsQ1 2023: 3,492 institutionsQ2 2023: 3,591 institutionsQ3 2023: 3,648 institutionsQ4 2023: 3,923 institutionsQ1 2024: 3,959 institutionsQ2 2024: 4,104 institutionsQ3 2024: 4,091 institutionsQ4 2024: 4,523 institutionsQ1 2025: 4,393 institutionsQ2 2025: 4,463 institutionsQ3 2025: 4,665 institutionsQ4 2025: 5,179 institutionsQ1 2026: 5,153 institutionsQ2 2026: 5,263 institutions
Value heldQ1 2025: $501.0B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,153$919.5B
Q4 20255,179$1.02T
Q3 20254,665$762.9B
Q2 20254,463$564.9B
Q1 20254,393$501.0B
Q4 20244,523$624.2B
Q3 20244,091$547.1B
Q2 20244,104$611.1B
Q1 20243,959$509.9B
Q4 20233,923$478.7B
Q3 20233,648$451.5B
Q2 20233,591$419.0B
Q1 20233,492$364.9B
Q4 20223,432$322.3B
Q3 20223,327$362.5B
Q2 20223,374$421.5B
Q1 20223,477$553.7B
Q4 20213,483$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q1 2025

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q4 2024.

Institutions holding GOOG in Q1 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Compton Wealth Advisory Group, LLC7,646$1.19M0.33%−1,340−14.9%Reduced
Meridian Investment Counsel Inc.7,654$1.20M0.35%+131+1.7%Added
Sunpointe, LLC7,656$1.20M0.64%−789−9.3%Reduced
Rakuten Securities, Inc.7,657$1.20M0.60%+729+10.5%Added
Austin Wealth Management, LLC7,423$1.20M0.24%+472+6.8%Added
Silvia McColl Wealth Management, LLC7,676$1.20M0.91%−415−5.1%Reduced
Richard W. Paul & Associates, LLC7,732$1.21M0.47%−2,995−27.9%Reduced
C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors7,605$1.21M0.10%−54−0.7%Reduced
First Commonwealth Financial Corp7,760$1.21M0.29%−694−8.2%Reduced
Sheets Smith Investment Management7,760$1.21M1.21%+120+1.6%Added
Riverview Trust Co7,774$1.21M1.20%−2,858−26.9%Reduced
Beacon Capital Management, LLC7,778$1.22M0.16%+232+3.1%Added
CenterStar Asset Management, LLC7,777$1.22M1.74%+7,777New
Stonekeep Investments, LLC7,784$1.22M0.90%−32−0.4%Reduced
First Pacific Financial7,790$1.22M0.25%−852−9.9%Reduced
Whelan Financial7,794$1.22M0.47%+3,692+90.0%Added
Investment Advisory Group, LLC7,799$1.22M0.41%+115+1.5%Added
Fortitude Family Office, LLC7,803$1.22M0.44%−520−6.2%Reduced
Canal Capital Management, LLC7,804$1.22M0.20%−15−0.2%Reduced
Aufman Associates Inc7,827$1.22M0.84%−353−4.3%Reduced
Kanawha Capital Management LLC7,838$1.22M0.10%+11+0.1%Added
All Terrain Financial Advisors, LLC7,855$1.23M0.48%+3,468+79.1%Added
Atom Investors LP7,865$1.23M0.15%−7,412−48.5%Reduced
Hudock, Inc.7,887$1.23M0.22%+3,785+92.3%Added
Coign Capital Advisors LLC7,889$1.23M0.95%+229+3.0%Added
Probity Advisors, Inc.7,899$1.23M0.24%+16+0.2%Added
Greatmark Investment Partners, Inc.7,904$1.23M0.17%+800+11.3%Added
E&G Advisors, LP7,906$1.24M0.35%−63−0.8%Reduced
Concord Asset Management, LLC7,835$1.24M0.27%−1,485−15.9%Reduced
IPG Investment Advisors LLC7,910$1.24M0.28%+3,218+68.6%Added
Citizens Business Bank7,922$1.24M0.27%+277+3.6%Added
Henderson Brothers Financial Partners, LLC3,963$1.24M0.63%+3,963New
US Asset Management LLC7,994$1.25M1.19%−51−0.6%Reduced
Telligent Fund, LP8,000$1.25M1.39%00.0%Unchanged
Legal Advantage Investments, Inc.8,000$1.25M0.67%00.0%Unchanged
BLB&B Advisors, LLC8,010$1.25M0.06%−2,985−27.1%Reduced
Activest Wealth Management8,020$1.25M0.34%+1,808+29.1%Added
Clark Asset Management, LLC8,029$1.25M0.21%+2,622+48.5%Added
Veracity Capital LLC8,045$1.26M0.49%−148−1.8%Reduced
Elgethun Capital Management8,058$1.26M0.28%+30.0%Added
Krane Funds Advisors LLC8,059$1.26M0.04%+1,791+28.6%Added
KRS Capital Management, LLC8,065$1.26M1.00%00.0%Unchanged
HT Partners LLC8,074$1.26M0.43%−276−3.3%Reduced
Lederer & Associates Investment Counsel8,095$1.26M0.93%−91−1.1%Reduced
Tudor Financial Inc.8,098$1.27M0.76%−375−4.4%Reduced
Oak Hill Wealth Advisors, LLC8,148$1.27M0.30%−8−0.1%Reduced
Cravens & Co Advisors, LLC8,150$1.27M0.99%+382+4.9%Added
Breed's Hill Capital LLC8,159$1.27M0.69%−163−2.0%Reduced
Blue Investment Partners LLC8,160$1.27M0.48%+51+0.6%Added
Physicians Financial Services, Inc.8,160$1.27M0.41%00.0%Unchanged
Omnia Family Wealth, LLC8,166$1.28M0.53%00.0%Unchanged
Oxford Financial Group Ltd8,168$1.28M0.09%−606−6.9%Reduced
Permanens Capital L.P.8,170$1.28M0.23%+2,114+34.9%Added
Washington Trust Bank8,183$1.28M0.13%−356−4.2%Reduced
Advisory Resource Group8,187$1.28M0.26%+630+8.3%Added
San Luis Wealth Advisors LLC8,208$1.28M0.29%−287−3.4%Reduced
Nautilus Advisors LLC8,219$1.28M1.06%−2,275−21.7%Reduced
Arlington Capital Management, Inc.8,234$1.29M0.97%+303+3.8%Added
Trevian Wealth Management LLC8,263$1.29M0.92%−341−4.0%Reduced
Wallace Capital Management Inc.8,270$1.29M0.17%−150−1.8%Reduced
Navalign, LLC8,281$1.29M0.37%+109+1.3%Added
Sigma Investment Counselors Inc8,288$1.29M0.08%+85+1.0%Added
OneAscent Financial Services LLC8,220$1.30M0.08%−377−4.4%Reduced
Womack Financial LLC8,310$1.30M1.19%00.0%Unchanged
B.O.S.S. Retirement Advisors, LLC8,314$1.30M0.38%−858−9.4%Reduced
Foster Victor Wealth Advisors, LLC8,165$1.30M0.10%+114+1.4%Added
Woodward Diversified Capital, LLC8,341$1.30M0.92%+331+4.1%Added
Legacy Capital Group California, Inc.8,361$1.31M0.45%−124−1.5%Reduced
Sierra Summit Advisors LLC8,370$1.31M0.28%00.0%Unchanged
Fortress Wealth Group, LLC8,069$1.31M0.64%+500+6.6%Added
Midland Wealth Advisors LLC8,379$1.31M0.08%−253−2.9%Reduced
MainStreet Investment Advisors LLC8,411$1.31M0.19%−16−0.2%Reduced
Crux Wealth Advisors8,412$1.31M0.68%+2,702+47.3%Added
Brady Family Wealth, LLC8,422$1.32M0.42%+17+0.2%Added
Rise Advisors, LLC8,427$1.32M0.58%+303+3.7%Added
Mechanics Financial Corp8,430$1.32M0.60%−25−0.3%Reduced
Amplius Wealth Advisors, LLC8,433$1.32M0.14%+236+2.9%Added
Hemington Wealth Management8,438$1.32M0.20%+99+1.2%Added
Capital Market Strategies LLC8,449$1.32M0.88%−175−2.0%Reduced
Stockman Wealth Management, Inc.8,460$1.32M0.20%+495+6.2%Added
Riverpark Capital Management LLC8,471$1.32M2.43%+122+1.5%Added
One Day In July LLC8,481$1.32M0.13%−145−1.7%Reduced
Epacria Capital Partners, LLC8,487$1.33M1.08%00.0%Unchanged
Ameriflex Group, Inc.8,487$1.33M0.54%+80+1.0%Added
Hengehold Capital Management LLC8,488$1.33M0.13%+2,004+30.9%Added
Palacios Wealth Management, LLC8,502$1.33M1.22%00.0%Unchanged
Solidarilty Wealth, LLC8,513$1.33M0.33%+106+1.3%Added
Blankinship & Foster, LLC8,542$1.33M0.34%−60−0.7%Reduced
DSG Capital Advisors, LLC8,550$1.34M0.27%+400+4.9%Added
Aurora Private Wealth, Inc.8,553$1.34M1.07%−636−6.9%Reduced
AA Financial Advisors, LLC8,553$1.34M0.33%+919+12.0%Added
Hemenway Trust Co LLC8,562$1.34M0.11%−48−0.6%Reduced
Bernardo Wealth Planning LLC8,573$1.34M0.32%−686−7.4%Reduced
Founders Financial Alliance, LLC8,571$1.34M0.32%+1,203+16.3%Added
LWM Advisory Services, LLC8,565$1.34M0.93%00.0%Unchanged
Westover Capital Advisors, LLC8,580$1.34M0.30%+39+0.5%Added
Evelyn Partners Investment Management Services Ltd8,581$1.34M0.22%−38−0.4%Reduced
Town & Country Bank & Trust CO dba First Bankers Trust CO8,589$1.34M0.53%−28−0.3%Reduced
One River Asset Management, LLC7,507$1.34M4.95%+4,744+171.7%Added
Financial & Tax Architects, LLC8,597$1.34M0.34%−626−6.8%Reduced