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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q1 2025

Institutional positions in Alphabet Inc. as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,393
−59 vs. Q4 2024
Shares held
3.21B
−27.4M (−0.8%) vs. Q4 2024
Total value
$501.0B
−$115.3B (−18.7%) vs. Q4 2024
New holders
178
1,780 more added
Sold out
237
1,923 more reduced

71 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2025: 4,393 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,483 institutionsQ1 2022: 3,477 institutionsQ2 2022: 3,374 institutionsQ3 2022: 3,327 institutionsQ4 2022: 3,432 institutionsQ1 2023: 3,492 institutionsQ2 2023: 3,591 institutionsQ3 2023: 3,648 institutionsQ4 2023: 3,923 institutionsQ1 2024: 3,959 institutionsQ2 2024: 4,104 institutionsQ3 2024: 4,091 institutionsQ4 2024: 4,523 institutionsQ1 2025: 4,393 institutionsQ2 2025: 4,463 institutionsQ3 2025: 4,665 institutionsQ4 2025: 5,179 institutionsQ1 2026: 5,153 institutionsQ2 2026: 5,263 institutions
Value heldQ1 2025: $501.0B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,153$919.5B
Q4 20255,179$1.02T
Q3 20254,665$762.9B
Q2 20254,463$564.9B
Q1 20254,393$501.0B
Q4 20244,523$624.2B
Q3 20244,091$547.1B
Q2 20244,104$611.1B
Q1 20243,959$509.9B
Q4 20233,923$478.7B
Q3 20233,648$451.5B
Q2 20233,591$419.0B
Q1 20233,492$364.9B
Q4 20223,432$322.3B
Q3 20223,327$362.5B
Q2 20223,374$421.5B
Q1 20223,477$553.7B
Q4 20213,483$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q1 2025

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q4 2024.

Institutions holding GOOG in Q1 2025
InstitutionSharesValue% of portfolioChange in sharesAction
a16z Perennial Management, L.P.4,920$764.2K0.10%00.0%Unchanged
Olistico Wealth, LLC4,910$767.2K0.47%+297+6.4%Added
New Covenant Trust Company, N.A.4,920$767.8K0.81%−213−4.1%Reduced
WealthCollab, LLC4,922$769.0K0.48%+131+2.7%Added
Old North State Trust, LLC4,040$769.0K0.49%00.0%Unchanged
Global Strategic Investment Solutions, LLC4,923$769.1K0.09%00.0%Unchanged
Sage Private Wealth Group, LLC4,925$769.6K0.58%+46+0.9%Added
Wills Financial Group LLC4,940$771.8K0.34%+4,940New
Groesbeck Investment Management Corp4,940$772.0K1.08%00.0%Unchanged
Marion Wealth Management4,951$773.6K0.21%+1,714+53.0%Added
Twelve Points Wealth Management LLC4,954$774.0K0.21%+571+13.0%Added
Prosperity Financial Group, Inc.4,958$774.5K0.39%+74+1.5%Added
Fox Run Management, L.L.C.4,961$775.1K0.12%+1,185+31.4%Added
JGP Wealth Management, LLC4,965$775.7K0.10%+125+2.6%Added
Private Harbour Investment Management & Counsel, LLC4,975$777.2K0.86%−133−2.6%Reduced
Mission Financial Group, LLC2,719$779.9K0.72%+2,719New
Hobbs Group Advisors, LLC4,996$780.5K0.30%−908−15.4%Reduced
MEMBERS Trust Co4,999$781.0K0.03%+2,292+84.7%Added
Conservest Capital Advisors, Inc.5,003$781.7K0.08%+10.0%Added
EPG Wealth Management LLC5,004$781.8K0.22%−304−5.7%Reduced
Lodestar Private Asset Management LLC5,011$782.8K0.10%−367−6.8%Reduced
South Street Advisors LLC5,015$783.5K0.13%00.0%Unchanged
Lee Financial Co5,021$784.4K0.12%−513−9.3%Reduced
Carmel Capital Partners, LLC5,022$784.5K0.31%+30+0.6%Added
Future You Wealth LLC5,022$784.6K0.50%+1,392+38.3%Added
Fragasso Group Inc.5,037$786.9K0.06%−913−15.3%Reduced
Moneywise, Inc.5,038$787.1K0.42%00.0%Unchanged
Carson Advisory Inc.5,040$787.5K0.53%+5,040New
Francis Financial, Inc.5,041$787.6K0.19%−1,040−17.1%Reduced
Golden State Equity Partners5,045$788.2K0.16%+130+2.6%Added
Integral Investment Advisors, Inc.5,059$790.3K0.25%+2,378+88.7%Added
Ninepoint Partners LP5,059$790.4K0.14%−183−3.5%Reduced
CPA Asset Management LLC5,060$790.5K0.35%00.0%Unchanged
Bogart Wealth, LLC5,069$791.9K0.04%+2,691+113.2%Added
LongView Wealth Management5,070$792.1K0.24%−113−2.2%Reduced
JBGlobal.com LLC5,123$792.2K0.82%+5,123New
Safeguard Financial, LLC5,076$793.0K0.17%+147+3.0%Added
Aberdeen Wealth Management LLC5,077$793.2K0.55%00.0%Unchanged
Strategic Equity Management5,078$793.3K0.33%00.0%Unchanged
Wealth Effects LLC5,081$793.7K0.33%−194−3.7%Reduced
Peak Financial Management, Inc.5,085$794.4K0.24%+92+1.8%Added
Vaughan David Investments LLC5,103$797.0K0.02%−379−6.9%Reduced
West Michigan Advisors, LLC5,102$797.1K0.26%+70+1.4%Added
Cahill Financial Advisors Inc5,106$797.7K0.11%−283−5.3%Reduced
Lion Street Advisors, LLC5,108$798.2K0.25%+22+0.4%Added
NDVR, Inc.5,124$800.5K0.82%−123−2.3%Reduced
J Hagan Capital, Inc.4,205$800.8K0.65%+4,205New
Arq Wealth Advisors, LLC5,139$802.9K0.30%+175+3.5%Added
Perkins Coie Trust Co5,143$803.5K0.18%+357+7.5%Added
Lebenthal Global Advisors, LLC5,143$803.5K0.15%+2,883+127.6%Added
Walkner Condon Financial Advisors LLC5,148$804.3K0.16%−2,557−33.2%Reduced
Blalock Williams, LLC5,156$805.6K0.90%+451+9.6%Added
Frederick Financial Consultants, LLC5,179$809.1K0.58%+584+12.7%Added
Endeavor Private Wealth, Inc.5,179$809.2K0.44%+1,699+48.8%Added
May Barnhard Investments LLC5,188$810.6K0.40%+269+5.5%Added
Allie Family Office LLC5,198$811.4K0.44%00.0%Unchanged
Insight 2811, Inc.5,200$812.4K0.41%+152+3.0%Added
Ballast Advisors LLC5,206$813.3K0.26%−2,071−28.5%Reduced
Consilium Wealth Advisory, LLC5,216$815.0K0.41%+395+8.2%Added
RKL Wealth Management LLC5,218$815.2K0.08%+52+1.0%Added
Kingsman Wealth Management, Inc.5,218$815.2K0.60%+5,218New
Facet Wealth, Inc.4,910$815.2K0.02%+176+3.7%Added
Towarzystwo Funduszy Inwestycyjnych Pzu SA5,220$815.5K0.28%+420+8.8%Added
Aletheian Wealth Advisors LLC5,226$816.5K0.46%−12−0.2%Reduced
Pacific Center for Financial Services5,242$819.0K0.22%00.0%Unchanged
Quartz Partners, LLC5,244$819.3K0.50%−283−5.1%Reduced
Blue Barn Wealth, LLC5,246$819.6K0.43%−184−3.4%Reduced
Darwin Advisors, LLC4,307$820.3K0.28%00.0%Unchanged
Willis Johnson & Associates, Inc.5,257$821.3K0.06%−72−1.4%Reduced
Toth Financial Advisory Corp5,261$821.9K0.10%+33+0.6%Added
Iams Wealth Management, LLC5,268$823.0K0.38%+943+21.8%Added
McLean Asset Management Corp5,621$823.9K0.27%−332−5.6%Reduced
ICW Investment Advisors LLC5,278$824.6K0.34%−10.0%Reduced
Ewing Morris & Co. Investment Partners Ltd.3,672$825.7K0.26%00.0%Unchanged
RPS Advisory Solutions LLC5,307$829.2K0.59%−64−1.2%Reduced
Verum Partners LLC5,309$829.4K0.22%+85+1.6%Added
Horizon Kinetics Asset Management LLC5,317$830.7K0.01%−28−0.5%Reduced
Power Wealth Management LLC5,318$830.8K0.34%−89−1.6%Reduced
Woodley Farra Manion Portfolio Management Inc5,321$831.4K0.04%−66−1.2%Reduced
Vista Capital Partners, Inc.5,323$831.6K0.10%−693−11.5%Reduced
Central Bank & Trust Co5,332$833.0K0.14%+19+0.4%Added
Walled Lake Planning & Wealth Management, LLC5,333$833.2K0.30%−53−1.0%Reduced
StoneCrest Wealth Management, Inc.5,338$834.0K0.53%−269−4.8%Reduced
YANKCOM Partnership5,344$834.9K0.46%+293+5.8%Added
Pacific Wealth Strategies Group, Inc.5,349$835.7K0.62%−88−1.6%Reduced
Spectrum Wealth Advisory Group, LLC5,350$835.9K0.40%00.0%Unchanged
Charles Schwab Trust Co5,351$836.0K0.07%+92+1.7%Added
Pandora Wealth, Inc.5,356$836.8K0.55%+5,356New
MCF Advisors LLC5,365$838.2K0.06%−253−4.5%Reduced
S.A. Mason LLC5,370$839.0K0.44%00.0%Unchanged
Old Well Partners, LLC5,372$839.3K18.44%−25,278−82.5%Reduced
Schneider Downs Wealth Management Advisors, LP5,390$842.1K0.15%+449+9.1%Added
One Charles Private Wealth Services, LLC5,400$843.6K0.27%+237+4.6%Added
WD Rutherford LLC5,324$844.8K0.45%−37−0.7%Reduced
Redhawk Wealth Advisors, Inc.5,408$845.0K0.11%+335+6.6%Added
Quad-Cities Investment Group, LLC5,417$846.3K0.42%+1,181+27.9%Added
Granite FO LLC5,423$847.2K0.48%00.0%Unchanged
Pollock Investment Advisors, LLC5,430$848.3K0.69%−2,460−31.2%Reduced
Glass Jacobson Investment Advisors llc4,455$848.4K0.28%00.0%Unchanged
Gateway Wealth Partners, LLC5,432$848.6K0.19%+1,685+45.0%Added