Alphabet Inc.
GOOG- Exchange
- Nasdaq
- Industry
- Services-Computer Programming, Data Processing, Etc.
- SEC CIK
- 0001652044
In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.
13F holders, Q1 2025
Institutional positions in Alphabet Inc. as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,393
- −59 vs. Q4 2024
- Shares held
- 3.21B
- −27.4M (−0.8%) vs. Q4 2024
- Total value
- $501.0B
- −$115.3B (−18.7%) vs. Q4 2024
- New holders
- 178
- 1,780 more added
- Sold out
- 237
- 1,923 more reduced
71 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 5,263 | $1.19T |
| Q1 2026 | 5,154 | $919.5B |
| Q4 2025 | 5,180 | $1.02T |
| Q3 2025 | 4,666 | $762.9B |
| Q2 2025 | 4,464 | $564.9B |
| Q1 2025 | 4,394 | $501.0B |
| Q4 2024 | 4,524 | $624.2B |
| Q3 2024 | 4,092 | $547.1B |
| Q2 2024 | 4,105 | $611.1B |
| Q1 2024 | 3,960 | $509.9B |
| Q4 2023 | 3,924 | $478.7B |
| Q3 2023 | 3,649 | $451.5B |
| Q2 2023 | 3,592 | $419.0B |
| Q1 2023 | 3,493 | $364.9B |
| Q4 2022 | 3,433 | $322.3B |
| Q3 2022 | 3,328 | $362.5B |
| Q2 2022 | 3,375 | $421.5B |
| Q1 2022 | 3,478 | $553.7B |
| Q4 2021 | 3,482 | $588.6B |
| Q3 2021 | 3,138 | $546.6B |
| Q2 2021 | 3,094 | $526.1B |
| Q1 2021 | 3,031 | $443.1B |
Institutions, Q1 2025
Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q4 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| IFG Advisors, LLC | 4,336 | $677.4K | 0.13% | 00.0% | Unchanged |
| North Capital, Inc. | 4,343 | $678.5K | 0.64% | +4,343 | New |
| PFW Advisors LLC | 4,345 | $678.8K | 0.21% | 00.0% | Unchanged |
| V2 Financial group LLC | 4,345 | $678.8K | 0.44% | +45+1.0% | Added |
| Ritter Daniher Financial Advisory LLC | 4,346 | $679.0K | 0.19% | −116−2.6% | Reduced |
| Valicenti Advisory Services Inc | 4,349 | $679.0K | 0.17% | −60−1.4% | Reduced |
| Variant Private Wealth, LLC | 4,347 | $679.1K | 0.73% | +7+0.2% | Added |
| Lakeshore Financial Planning, Inc. | 4,347 | $679.3K | 0.28% | +521+13.6% | Added |
| Magnolia Private Wealth, LLC | 4,349 | $679.5K | 0.57% | +1,070+32.6% | Added |
| Hohimer Wealth Management, LLC | 4,350 | $679.6K | 0.13% | +50+1.2% | Added |
| KWMG, LLC | 4,371 | $682.9K | 0.07% | −143−3.2% | Reduced |
| Ellenbecker Investment Group | 4,374 | $683.5K | 0.12% | +481+12.4% | Added |
| Hutchens & Kramer Investment Management Group, LLC | 4,377 | $683.8K | 0.38% | −114−2.5% | Reduced |
| Opal Wealth Advisors, LLC | 4,382 | $684.6K | 0.21% | −404−8.4% | Reduced |
| Trueblood Wealth Management, LLC | 4,383 | $684.8K | 0.32% | +134+3.2% | Added |
| Greystone Financial Group, LLC | 4,386 | $685.2K | 0.12% | +1,000+29.5% | Added |
| LeClair Wealth Partners LLC | 4,400 | $687.4K | 0.50% | −3−0.1% | Reduced |
| Victory Financial Group, LLC | 4,376 | $687.7K | 0.13% | +839+23.7% | Added |
| Geometric Wealth Advisors | 4,403 | $687.8K | 0.12% | −1,809−29.1% | Reduced |
| Key Client Fiduciary Advisors, LLC | 4,405 | $688.2K | 0.32% | −65−1.5% | Reduced |
| UMA Financial Services, Inc. | 4,407 | $688.4K | 0.12% | +84+1.9% | Added |
| Somerville Kurt F | 4,417 | $690.1K | 0.12% | +2,970+205.3% | Added |
| Luts & Greenleigh Group, Inc | 4,431 | $692.3K | 0.69% | −209−4.5% | Reduced |
| Montag & Caldwell, LLC | 4,434 | $692.7K | 0.16% | −581−11.6% | Reduced |
| Resources Management Corp | 4,435 | $693.0K | 0.10% | −30−0.7% | Reduced |
| OneAscent Family Office, LLC | 4,392 | $694.0K | 0.65% | +3,174+260.6% | Added |
| City National Bank of Florida | 4,445 | $694.4K | 0.62% | +447+11.2% | Added |
| Diligent Investors, LLC | 4,455 | $696.0K | 0.17% | +516+13.1% | Added |
| Sterling Group Wealth Management, LLC | 4,480 | $699.9K | 0.38% | 00.0% | Unchanged |
| Dempze Nancy E | 4,485 | $700.7K | 0.42% | −60−1.3% | Reduced |
| Phillips Financial Management, LLC | 4,486 | $700.8K | 0.05% | +321+7.7% | Added |
| Security National Bank of So Dak | 4,487 | $701.0K | 0.40% | +820+22.4% | Added |
| FRG Family Wealth Advisors LLC | 4,495 | $702.3K | 0.14% | 00.0% | Unchanged |
| Central Valley Advisors, LLC | 4,495 | $702.4K | 0.27% | −2,893−39.2% | Reduced |
| Studio Investment Management LLC | 4,499 | $702.9K | 0.15% | +4,132+1,125.9% | Added |
| Independent Wealth Network Inc. | 4,500 | $703.0K | 0.28% | −44−1.0% | Reduced |
| Seeds Investor LLC | 4,503 | $703.5K | 0.20% | +335+8.0% | Added |
| Archvest Wealth Advisors, Inc. | 4,514 | $705.2K | 0.58% | +1,411+45.5% | Added |
| SilverOak Wealth Management LLC | 4,515 | $705.4K | 0.15% | 00.0% | Unchanged |
| Tacita Capital Inc | 4,535 | $708.5K | 0.51% | 00.0% | Unchanged |
| Menard Financial Group LLC | 4,289 | $708.6K | 0.47% | +974+29.4% | Added |
| Brick & Kyle, Associates | 4,501 | $710.0K | 0.33% | 00.0% | Unchanged |
| Firethorn Wealth Partners, LLC | 4,552 | $711.1K | 0.34% | +674+17.4% | Added |
| Montz Harcus Wealth Management LLC | 4,556 | $711.8K | 0.39% | +452+11.0% | Added |
| FNY Investment Advisers, LLC | 4,562 | $712.0K | 0.43% | +3,506+332.0% | Added |
| Greenhouse Wealth Management, LLC | 4,565 | $713.2K | 0.53% | 00.0% | Unchanged |
| Cheviot Value Management, LLC | 4,298 | $713.7K | 0.09% | +2,963+221.9% | Added |
| Wilkins Investment Counsel Inc | 4,573 | $714.4K | 0.10% | 00.0% | Unchanged |
| Coerente Capital Management | 4,580 | $715.5K | 0.14% | −145−3.1% | Reduced |
| Crescent Grove Advisors, LLC | 4,587 | $716.7K | 0.07% | +425+10.2% | Added |
| Trilogy Capital Inc. | 4,597 | $718.2K | 0.04% | −34−0.7% | Reduced |
| Navis Wealth Advisors, LLC | 4,600 | $718.7K | 0.71% | −20.0% | Reduced |
| ForthRight Wealth Management, LLC | 4,624 | $722.4K | 0.24% | −135−2.8% | Reduced |
| Safeguard Investment Advisory Group, LLC | 4,629 | $723.4K | 0.20% | +205+4.6% | Added |
| Dougherty Wealth Advisers LLC | 4,644 | $725.5K | 0.54% | 00.0% | Unchanged |
| Gitterman Wealth Management, LLC | 4,644 | $725.6K | 0.19% | +40+0.9% | Added |
| Cherrydale Wealth Management, LLC | 4,650 | $726.4K | 0.29% | +3+0.1% | Added |
| Blue Bell Private Wealth Management, LLC | 4,654 | $727.1K | 0.14% | +313+7.2% | Added |
| Unique Wealth, LLC | 4,661 | $728.1K | 0.14% | +1,098+30.8% | Added |
| Fortress Private Ledger, LLC | 4,667 | $729.2K | 0.41% | +1,725+58.6% | Added |
| Spring Capital Management, LLC | 4,670 | $729.6K | 0.40% | +4,670 | New |
| Maltin Wealth Management, Inc. | 4,678 | $730.9K | 0.34% | +2,866+158.2% | Added |
| Medallion Wealth Advisors, LLC | 4,630 | $731.3K | 0.33% | +158+3.5% | Added |
| Bedell Frazier Investment Counseling, LLC | 4,687 | $732.2K | 0.19% | −191−3.9% | Reduced |
| Abel Hall, LLC | 4,689 | $732.6K | 0.44% | −1,418−23.2% | Reduced |
| Waterfront Wealth Inc. | 4,695 | $733.5K | 0.18% | +89+1.9% | Added |
| Fullcircle Wealth LLC | 4,521 | $734.3K | 0.30% | −518−10.3% | Reduced |
| LifeGoal Wealth Advisors | 4,706 | $735.2K | 0.79% | 00.0% | Unchanged |
| Abacus Wealth Partners, LLC | 4,707 | $735.4K | 0.11% | −422−8.2% | Reduced |
| Signature Wealth Management Partners, LLC | 4,708 | $735.5K | 0.48% | +420+9.8% | Added |
| First County Bank | 4,711 | $736.0K | 0.41% | −75−1.6% | Reduced |
| Capital Insight Partners, LLC | 4,711 | $736.0K | 0.13% | 00.0% | Unchanged |
| Requisite Capital Management, LLC | 4,716 | $736.8K | 0.17% | −154−3.2% | Reduced |
| Wilson & Boucher Capital Management, LLC | 4,738 | $740.3K | 0.55% | −210−4.2% | Reduced |
| Prasad Wealth Partners, LLC | 4,742 | $740.8K | 0.24% | +515+12.2% | Added |
| Global Assets Advisory, LLC | 4,775 | $742.3K | 0.14% | +3,686+338.5% | Added |
| Pinnacle West Asset Management, Inc. | 4,760 | $744.0K | 0.54% | −130−2.7% | Reduced |
| Flagship Wealth Advisors, LLC | 4,764 | $744.3K | 0.31% | +2,000+72.4% | Added |
| Madrona Financial Services, LLC | 4,769 | $745.0K | 0.20% | −2,862−37.5% | Reduced |
| Chaney Capital Management, Inc. | 4,786 | $747.7K | 0.33% | −1,140−19.2% | Reduced |
| Novare Capital Management LLC | 4,787 | $747.9K | 0.07% | +112+2.4% | Added |
| Firestone Capital Management | 4,788 | $748.0K | 0.20% | −350−6.8% | Reduced |
| Encompass Wealth Advisors, LLC | 4,794 | $748.9K | 0.30% | +125+2.7% | Added |
| Dogwood Wealth Management LLC | 4,795 | $749.2K | 0.39% | +227+5.0% | Added |
| Kearns & Associates LLC | 4,800 | $749.9K | 0.49% | 00.0% | Unchanged |
| Tillman Hartley LLC | 4,806 | $750.8K | 0.22% | −149−3.0% | Reduced |
| Abound Wealth Management | 4,809 | $751.3K | 0.25% | −198−4.0% | Reduced |
| Baron Wealth Management LLC | 4,810 | $751.5K | 0.33% | +235+5.1% | Added |
| Everstar Asset Management, LLC | 4,820 | $753.0K | 0.50% | +2,499+107.7% | Added |
| Howard Financial Services, Ltd. | 4,822 | $753.4K | 0.10% | +565+13.3% | Added |
| Chokshi & Queen Wealth Advisors, Inc | 4,839 | $756.0K | 0.50% | −7,103−59.5% | Reduced |
| Keynote Financial Services LLC | 4,845 | $756.9K | 0.54% | 00.0% | Unchanged |
| Whitaker-Myers Wealth Managers, LTD. | 4,847 | $757.3K | 0.21% | +1,087+28.9% | Added |
| Eagle Wealth Strategies LLC | 4,854 | $758.4K | 0.47% | −215−4.2% | Reduced |
| Vision Capital Management, Inc. | 4,855 | $758.5K | 0.11% | +1,712+54.5% | Added |
| RMR Capital Management, LLC | 4,860 | $759.3K | 0.55% | 00.0% | Unchanged |
| Spartan Planning & Wealth Management | 4,866 | $760.2K | 0.74% | −3,973−44.9% | Reduced |
| Fearless Solutions, LLC dba Best Invest | 4,870 | $760.9K | 0.59% | −65−1.3% | Reduced |
| Atlantic Private Wealth, LLC | 4,874 | $761.5K | 0.56% | +3,874+387.4% | Added |
| Martin Capital Advisors, LLP | 4,880 | $762.4K | 0.54% | −60−1.2% | Reduced |