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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q4 2024

Institutional positions in Alphabet Inc. as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,523
+509 vs. Q3 2024
Shares held
3.28B
+16.2M (+0.5%) vs. Q3 2024
Total value
$624.2B
+$79.2B (+14.5%) vs. Q3 2024
New holders
595
1,651 more added
Sold out
86
1,724 more reduced

77 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2024: 4,523 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,483 institutionsQ1 2022: 3,477 institutionsQ2 2022: 3,374 institutionsQ3 2022: 3,327 institutionsQ4 2022: 3,432 institutionsQ1 2023: 3,492 institutionsQ2 2023: 3,591 institutionsQ3 2023: 3,648 institutionsQ4 2023: 3,923 institutionsQ1 2024: 3,959 institutionsQ2 2024: 4,104 institutionsQ3 2024: 4,091 institutionsQ4 2024: 4,523 institutionsQ1 2025: 4,393 institutionsQ2 2025: 4,463 institutionsQ3 2025: 4,665 institutionsQ4 2025: 5,179 institutionsQ1 2026: 5,153 institutionsQ2 2026: 5,263 institutions
Value heldQ4 2024: $624.2B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,153$919.5B
Q4 20255,179$1.02T
Q3 20254,665$762.9B
Q2 20254,463$564.9B
Q1 20254,393$501.0B
Q4 20244,523$624.2B
Q3 20244,091$547.1B
Q2 20244,104$611.1B
Q1 20243,959$509.9B
Q4 20233,923$478.7B
Q3 20233,648$451.5B
Q2 20233,591$419.0B
Q1 20233,492$364.9B
Q4 20223,432$322.3B
Q3 20223,327$362.5B
Q2 20223,374$421.5B
Q1 20223,477$553.7B
Q4 20213,483$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q4 2024

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q3 2024.

Institutions holding GOOG in Q4 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Sandy Cove Advisors, LLC7,562$1.44M0.57%+2,333+44.6%Added
Custom Index Systems, LLC7,563$1.44M0.77%+94+1.3%Added
Pasadena Private Wealth, LLC7,566$1.44M0.30%−120−1.6%Reduced
Sloy Dahl & Holst, LLC7,596$1.45M0.18%00.0%Unchanged
Madrona Financial Services, LLC7,631$1.45M0.40%+176+2.4%Added
AA Financial Advisors, LLC7,634$1.45M0.39%+487+6.8%Added
Sheets Smith Investment Management7,640$1.45M1.23%+7,640New
Citizens Business Bank7,645$1.46M0.27%+40+0.5%Added
Anfield Capital Management, LLC7,654$1.46M0.53%−12−0.2%Reduced
Coign Capital Advisors LLC7,660$1.46M1.34%+7,660New
C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors7,659$1.46M0.12%+76+1.0%Added
Investment Advisory Group, LLC7,684$1.46M0.49%+56+0.7%Added
Strategic Advisors LLC7,692$1.46M0.26%+735+10.6%Added
Walkner Condon Financial Advisors LLC7,705$1.47M0.30%−5,466−41.5%Reduced
Versant Capital Management, Inc7,721$1.47M0.32%+1,438+22.9%Added
Investmark Advisory Group LLC7,728$1.47M0.72%−1,089−12.4%Reduced
Benchmark Investment Advisors LLC7,763$1.48M0.96%+263+3.5%Added
Cravens & Co Advisors, LLC7,768$1.48M1.13%+114+1.5%Added
Hill Island Financial LLC7,776$1.48M0.43%+59+0.8%Added
TFB Advisors LLC7,776$1.48M0.42%−106−1.3%Reduced
Curio Wealth, LLC7,797$1.48M0.80%+7,797New
Almanack Investment Partners, LLC.7,803$1.49M0.23%+185+2.4%Added
Stonekeep Investments, LLC7,816$1.49M1.11%−279−3.4%Reduced
Canal Capital Management, LLC7,819$1.49M0.24%−327−4.0%Reduced
Kanawha Capital Management LLC7,827$1.49M0.12%−269−3.3%Reduced
CKW Financial Group7,830$1.49M0.18%−2,970−27.5%Reduced
Community Bank, N.A.7,840$1.49M0.19%00.0%Unchanged
Fi3 FINANCIAL ADVISORS, LLC7,841$1.49M0.56%+797+11.3%Added
Next Capital Management LLC7,862$1.50M0.62%+789+11.2%Added
Miller Financial Services LLC7,865$1.50M1.27%+7,865New
Private Capital Management LLC7,873$1.50M0.30%−3,010−27.7%Reduced
Probity Advisors, Inc.7,883$1.50M0.29%−131−1.6%Reduced
Adalta Capital Management LLC7,885$1.50M0.78%+450+6.1%Added
Pollock Investment Advisors, LLC7,890$1.50M1.22%+7,890New
Gries Financial LLC7,891$1.50M0.27%+744+10.4%Added
Two Sigma Securities, LLC7,892$1.50M0.27%+3,141+66.1%Added
Rossby Financial, LCC7,917$1.51M0.96%+7,917New
Buckley Wealth Management, LLC7,923$1.51M0.46%00.0%Unchanged
Arlington Capital Management, Inc.7,931$1.51M1.04%−13−0.2%Reduced
Maridea Wealth Management LLC7,963$1.52M0.49%+7,963New
Stockman Wealth Management, Inc.7,965$1.52M0.24%−10.0%Reduced
E&G Advisors, LP7,969$1.52M0.41%+10+0.1%Added
Strategic Financial Concepts, LLC7,986$1.52M0.29%+1,817+29.5%Added
First Interstate Bank7,996$1.52M0.09%−575−6.7%Reduced
Intact Investment Management Inc.8,000$1.52M0.05%−1,800−18.4%Reduced
Legal Advantage Investments, Inc.8,000$1.52M0.81%00.0%Unchanged
Telligent Fund, LP8,000$1.52M1.45%+8,000New
Woodward Diversified Capital, LLC8,010$1.53M1.12%−462−5.5%Reduced
Saratoga Research & Investment Management8,019$1.53M0.08%−4,788−37.4%Reduced
First Financial Bank - Trust Division8,038$1.53M0.14%+9+0.1%Added
US Asset Management LLC8,045$1.53M1.37%−334−4.0%Reduced
Fortress Wealth Group, LLC7,569$1.53M0.74%+100+1.3%Added
Elgethun Capital Management8,055$1.53M0.37%+281+3.6%Added
KRS Capital Management, LLC8,065$1.54M1.09%−15−0.2%Reduced
Catalyst Capital Advisors LLC8,068$1.54M0.03%+1,613+25.0%Added
Silvia McColl Wealth Management, LLC8,091$1.54M1.15%+111+1.4%Added
Blue Investment Partners LLC8,109$1.54M0.57%+359+4.6%Added
Traveka Wealth, LLC8,111$1.54M0.85%+2,493+44.4%Added
Annex Advisory Services, LLC8,113$1.55M0.05%+536+7.1%Added
Yost Capital Management, LP8,115$1.55M1.72%00.0%Unchanged
Carr Financial Group Corp8,122$1.55M0.49%−339−4.0%Reduced
Rise Advisors, LLC8,124$1.55M0.74%−66−0.8%Reduced
PUREfi Wealth, LLC8,138$1.55M1.52%+8,138New
DSG Capital Advisors, LLC8,150$1.55M0.28%+8,150New
Oak Hill Wealth Advisors, LLC8,156$1.55M0.37%+8,156New
Physicians Financial Services, Inc.8,160$1.55M0.47%−230−2.7%Reduced
Agate Pass Investment Management, LLC8,164$1.55M0.70%00.0%Unchanged
Omnia Family Wealth, LLC8,166$1.56M0.64%00.0%Unchanged
Navalign, LLC8,172$1.56M0.46%−333−3.9%Reduced
Aufman Associates Inc8,180$1.56M1.05%−202−2.4%Reduced
Lederer & Associates Investment Counsel8,186$1.56M1.09%−91−1.1%Reduced
Veracity Capital LLC8,193$1.56M0.57%+721+9.6%Added
Amplius Wealth Advisors, LLC8,197$1.56M0.16%−91−1.1%Reduced
Sigma Investment Counselors Inc8,203$1.56M0.09%+1,012+14.1%Added
apricus wealth, LLC8,248$1.57M1.02%+598+7.8%Added
Knightsbridge Asset Management, LLC8,258$1.57M0.36%+242+3.0%Added
Canvas Wealth Advisors, LLC8,303$1.58M0.40%+421+5.3%Added
Womack Financial LLC8,310$1.58M1.40%+8,310New
Breed's Hill Capital LLC8,322$1.58M0.83%+3,006+56.5%Added
Fortitude Family Office, LLC8,323$1.59M0.57%+60+0.7%Added
Hemington Wealth Management8,339$1.59M0.40%+431+5.5%Added
Riverpark Capital Management LLC8,349$1.59M2.78%00.0%Unchanged
HT Partners LLC8,350$1.59M0.54%−225−2.6%Reduced
AlphaStar Capital Management, LLC8,351$1.59M0.17%+315+3.9%Added
Foster Victor Wealth Advisors, LLC8,051$1.59M0.12%−20−0.2%Reduced
JBR Co Financial Management Inc8,364$1.59M0.97%+1,504+21.9%Added
Dynamic Technology Lab Private Ltd8,366$1.59M0.26%+6,229+291.5%Added
Eagle Bay Advisors LLC8,369$1.59M1.00%−567−6.3%Reduced
Sierra Summit Advisors LLC8,370$1.59M0.32%00.0%Unchanged
Hazlett, Burt & Watson, Inc.8,401$1.60M0.71%+846+11.2%Added
SFM, LLC8,392$1.60M1.13%−109−1.3%Reduced
Peninsula Wealth, LLC8,396$1.60M0.27%+270+3.3%Added
Brady Family Wealth, LLC8,405$1.60M0.49%00.0%Unchanged
Solidarilty Wealth, LLC8,407$1.60M0.42%00.0%Unchanged
Outfitter Financial LLC8,410$1.60M1.28%−280−3.2%Reduced
American Trust8,411$1.60M0.12%−292−3.4%Reduced
Wallace Capital Management Inc.8,420$1.60M0.22%00.0%Unchanged
MainStreet Investment Advisors LLC8,427$1.60M0.22%+382+4.7%Added
Sunpointe, LLC8,445$1.61M0.81%+681+8.8%Added
Creative Financial Designs Inc8,448$1.61M0.13%+410+5.1%Added