Alphabet Inc.
GOOG- Exchange
- Nasdaq
- Industry
- Services-Computer Programming, Data Processing, Etc.
- SEC CIK
- 0001652044
In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.
13F holders, Q4 2024
Institutional positions in Alphabet Inc. as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,523
- +509 vs. Q3 2024
- Shares held
- 3.28B
- +16.2M (+0.5%) vs. Q3 2024
- Total value
- $624.2B
- +$79.2B (+14.5%) vs. Q3 2024
- New holders
- 595
- 1,651 more added
- Sold out
- 86
- 1,724 more reduced
77 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 5,263 | $1.19T |
| Q1 2026 | 5,154 | $919.5B |
| Q4 2025 | 5,180 | $1.02T |
| Q3 2025 | 4,666 | $762.9B |
| Q2 2025 | 4,464 | $564.9B |
| Q1 2025 | 4,394 | $501.0B |
| Q4 2024 | 4,524 | $624.2B |
| Q3 2024 | 4,092 | $547.1B |
| Q2 2024 | 4,105 | $611.1B |
| Q1 2024 | 3,960 | $509.9B |
| Q4 2023 | 3,924 | $478.7B |
| Q3 2023 | 3,649 | $451.5B |
| Q2 2023 | 3,592 | $419.0B |
| Q1 2023 | 3,493 | $364.9B |
| Q4 2022 | 3,433 | $322.3B |
| Q3 2022 | 3,328 | $362.5B |
| Q2 2022 | 3,375 | $421.5B |
| Q1 2022 | 3,478 | $553.7B |
| Q4 2021 | 3,482 | $588.6B |
| Q3 2021 | 3,138 | $546.6B |
| Q2 2021 | 3,094 | $526.1B |
| Q1 2021 | 3,031 | $443.1B |
Institutions, Q4 2024
Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q3 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Beacon Financial Advisory LLC | 3,924 | $747.4K | 0.24% | −255−6.1% | Reduced |
| Uniting Wealth Partners, LLC | 3,925 | $747.5K | 0.36% | +3,925 | New |
| MKT Advisors LLC | 3,787 | $748.1K | 0.33% | −197−4.9% | Reduced |
| Register Financial Advisors LLC | 3,930 | $748.4K | 0.38% | +2+0.1% | Added |
| Kooman & Associates | 3,937 | $749.8K | 0.27% | +32+0.8% | Added |
| Diligent Investors, LLC | 3,939 | $750.2K | 0.17% | +469+13.5% | Added |
| Objective Capital Management, LLC | 3,943 | $750.9K | 0.50% | −543−12.1% | Reduced |
| TriaGen Wealth Management LLC | 3,943 | $750.9K | 0.25% | 00.0% | Unchanged |
| Fischer Financial Services, Inc. | 3,955 | $753.1K | 0.24% | +3,955 | New |
| Tobias Financial Advisors, Inc. | 3,966 | $755.4K | 0.15% | +437+12.4% | Added |
| Stillwater Capital Advisors, LLC | 3,972 | $756.4K | 0.09% | −32−0.8% | Reduced |
| Libra Wealth LLC | 3,974 | $756.8K | 0.29% | −2,221−35.9% | Reduced |
| Prescott Group Capital Management, L.L.C. | 4,000 | $757.2K | 0.10% | 00.0% | Unchanged |
| SOA Wealth Advisors, LLC. | 3,981 | $758.1K | 0.14% | +3+0.1% | Added |
| Piscataqua Savings Bank | 3,983 | $758.5K | 0.65% | 00.0% | Unchanged |
| Flynn Zito Capital Management, LLC | 3,996 | $761.0K | 0.35% | +10.0% | Added |
| Sterling Wealth Management, Inc. | 3,997 | $761.2K | 0.28% | −200−4.8% | Reduced |
| City National Bank of Florida | 3,998 | $761.4K | 0.69% | +3,998 | New |
| Laurion Capital Management LP | 4,000 | $761.8K | 0.05% | +4,000 | New |
| Northwest Financial Advisors | 4,000 | $761.8K | 0.63% | +263+7.0% | Added |
| Horan Capital Advisors, LLC. | 4,002 | $762.1K | 0.26% | 00.0% | Unchanged |
| Intergy Private Wealth, LLC | 4,009 | $763.4K | 0.28% | +315+8.5% | Added |
| GW&K Investment Management, LLC | 4,013 | $764.0K | 0.01% | −71−1.7% | Reduced |
| Crew Capital Management, Ltd. | 4,015 | $764.6K | 0.63% | −40−1.0% | Reduced |
| Collective Family Office LLC | 4,018 | $765.2K | 0.21% | 00.0% | Unchanged |
| Westhampton Capital, LLC | 4,020 | $765.6K | 0.39% | 00.0% | Unchanged |
| Hoxton Planning & Management, LLC | 4,029 | $767.3K | 0.29% | +228+6.0% | Added |
| Fingerlakes Wealth Management, Inc. | 4,031 | $767.7K | 0.62% | +13+0.3% | Added |
| Trust Co of Virginia | 4,034 | $768.2K | 0.07% | +69+1.7% | Added |
| Old North State Trust, LLC | 4,040 | $769.0K | 0.49% | +350+9.5% | Added |
| Sageworth Trust Co of South Dakota | 4,040 | $769.4K | 0.97% | 00.0% | Unchanged |
| Priebe Wealth Holdings LLC | 4,041 | $769.6K | 0.52% | −177−4.2% | Reduced |
| Alliance Wealth Management Group | 4,044 | $770.1K | 0.21% | −16−0.4% | Reduced |
| FDx Advisors, Inc. | 4,046 | $771.0K | 0.23% | −431−9.6% | Reduced |
| Lineweaver Wealth Advisors, LLC | 4,062 | $773.8K | 0.14% | −41−1.0% | Reduced |
| G&S Capital LLC | 4,065 | $774.2K | 0.32% | +1,546+61.4% | Added |
| Coppell Advisory Solutions LLC | 4,020 | $774.7K | 0.11% | −119−2.9% | Reduced |
| Meridian Wealth Partners, LLC | 4,068 | $774.7K | 0.12% | −19−0.5% | Reduced |
| Planned Solutions, Inc. | 4,073 | $775.7K | 0.32% | −200−4.7% | Reduced |
| Ariston Services Group | 4,075 | $776.0K | 0.67% | 00.0% | Unchanged |
| Malaga Cove Capital, LLC | 4,078 | $776.6K | 0.30% | 00.0% | Unchanged |
| bLong Financial, LLC | 4,080 | $777.0K | 0.64% | +4,080 | New |
| Per Stirling Capital Management, LLC. | 4,082 | $777.3K | 0.11% | −216−5.0% | Reduced |
| Alliance Wealth Advisors, LLC | 4,083 | $777.6K | 0.45% | −143−3.4% | Reduced |
| Hill Investment Group Partners, LLC | 4,083 | $777.6K | 0.10% | +1,838+81.9% | Added |
| Hallmark Capital Management Inc | 4,088 | $778.5K | 0.06% | 00.0% | Unchanged |
| Biltmore Wealth Management, LLC | 4,098 | $780.4K | 0.32% | +68+1.7% | Added |
| Whelan Financial | 4,102 | $781.2K | 0.31% | +892+27.8% | Added |
| Hudock, Inc. | 4,102 | $781.3K | 0.14% | +314+8.3% | Added |
| Montz Harcus Wealth Management LLC | 4,104 | $781.5K | 0.44% | +6+0.1% | Added |
| Ullmann Financial Group, Inc. | 4,105 | $781.8K | 0.10% | +111+2.8% | Added |
| Amica Retiree Medical Trust | 4,118 | $784.0K | 0.74% | −358−8.0% | Reduced |
| Clune & Associates, Ltd. | 4,117 | $784.0K | 0.26% | +4,117 | New |
| TKG Advisors, LLC | 3,888 | $784.9K | 0.36% | +1,271+48.6% | Added |
| Holistic Planning, LLC | 4,122 | $785.0K | 0.28% | +410+11.0% | Added |
| Balentine LLC | 4,140 | $788.4K | 0.03% | −5,700−57.9% | Reduced |
| Cypress Advisory Group LLC | 4,140 | $788.4K | 0.73% | +4,140 | New |
| Voisard Asset Management Group, Inc. | 4,145 | $789.3K | 0.26% | 00.0% | Unchanged |
| Elite Life Management LLC | 4,150 | $790.3K | 2.34% | +65+1.6% | Added |
| Towercrest Capital Management | 4,155 | $791.3K | 0.13% | −16−0.4% | Reduced |
| WealthTrust Axiom LLC | 4,160 | $792.2K | 0.24% | 00.0% | Unchanged |
| Crescent Grove Advisors, LLC | 4,162 | $792.6K | 0.08% | +396+10.5% | Added |
| Phillips Financial Management, LLC | 4,165 | $793.2K | 0.06% | +313+8.1% | Added |
| 4WEALTH Advisors, Inc. | 4,167 | $793.5K | 0.81% | +4,167 | New |
| Seeds Investor LLC | 4,168 | $793.7K | 0.23% | +1,178+39.4% | Added |
| Synergy Investment Management, LLC | 4,172 | $794.4K | 0.34% | +4,172 | New |
| Caldwell Sutter Capital, Inc. | 4,174 | $795.0K | 0.37% | +453+12.2% | Added |
| Medallion Wealth Advisors, LLC | 4,472 | $795.0K | 0.39% | +4,472 | New |
| Battery Global Advisors, LLC | 4,177 | $795.4K | 0.43% | +10.0% | Added |
| Allred Capital Management, LLC | 4,184 | $796.7K | 0.31% | −25−0.6% | Reduced |
| Cadent Capital Advisors, LLC | 4,185 | $797.0K | 0.28% | +306+7.9% | Added |
| Arbor Trust Wealth Advisors, LLC | 4,186 | $797.2K | 0.37% | −108−2.5% | Reduced |
| Portland Global Advisors LLC | 4,189 | $797.7K | 0.10% | +86+2.1% | Added |
| Laffer Tengler Investments | 4,193 | $798.5K | 0.16% | −1,087−20.6% | Reduced |
| Fedenia Advisers LLC | 4,198 | $799.5K | 0.47% | +4,198 | New |
| Perritt Capital Management Inc | 4,199 | $799.8K | 0.42% | −5−0.1% | Reduced |
| Jackson Thornton Asset Management, LLC | 4,209 | $801.6K | 0.10% | +2,253+115.2% | Added |
| Capital CS Group, LLC | 4,225 | $804.6K | 1.07% | +4,225 | New |
| Prasad Wealth Partners, LLC | 4,227 | $805.1K | 0.26% | +4,227 | New |
| Quad-Cities Investment Group, LLC | 4,236 | $806.7K | 0.40% | +46+1.1% | Added |
| United Advisor Group, LLC | 4,238 | $807.1K | 0.16% | −670−13.7% | Reduced |
| Bell & Brown Wealth Advisors, LLC | 4,245 | $808.4K | 0.30% | +147+3.6% | Added |
| Trueblood Wealth Management, LLC | 4,249 | $809.2K | 0.40% | +13+0.3% | Added |
| FSA Wealth Management LLC | 4,255 | $810.4K | 0.33% | −38−0.9% | Reduced |
| Accel Wealth Management | 4,256 | $810.5K | 0.31% | +33+0.8% | Added |
| Howard Financial Services, Ltd. | 4,257 | $810.6K | 0.11% | −79−1.8% | Reduced |
| Milestone Asset Management Group, LLC | 4,262 | $811.7K | 0.73% | +4,262 | New |
| RTD Financial Advisors, Inc. | 4,266 | $812.4K | 0.10% | 00.0% | Unchanged |
| Householder Group Estate & Retirement Specialist, LLC | 4,271 | $813.0K | 0.61% | −3,768−46.9% | Reduced |
| ERn Financial, LLC | 4,270 | $813.2K | 0.12% | +349+8.9% | Added |
| Red Wave Investments LLC | 4,270 | $813.2K | 0.28% | 00.0% | Unchanged |
| Kane Investment Management, Inc. | 4,275 | $814.0K | 0.45% | +4,275 | New |
| Main Management ETF Advisors, LLC | 4,272 | $814.0K | 0.04% | −384−8.2% | Reduced |
| Maxwell Wealth Strategies Inc. | 4,279 | $814.9K | 0.33% | 00.0% | Unchanged |
| Tompkins Financial Corp | 4,283 | $815.7K | 0.08% | 00.0% | Unchanged |
| Signature Wealth Management Partners, LLC | 4,288 | $816.6K | 0.56% | −450−9.5% | Reduced |
| V2 Financial group LLC | 4,300 | $818.9K | 0.50% | 00.0% | Unchanged |
| Hohimer Wealth Management, LLC | 4,300 | $818.9K | 0.15% | +288+7.2% | Added |
| Kuhn & Co Investment Counsel | 4,303 | $819.5K | 0.70% | 00.0% | Unchanged |
| Ti-Trust, Inc | 4,305 | $819.8K | 0.55% | +60+1.4% | Added |