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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q3 2024

Institutional positions in Alphabet Inc. as of Sep 30, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,092
+32 vs. Q2 2024
Shares held
3.27B
+299.6M (+10.1%) vs. Q2 2024
Total value
$547.1B
+$1.56B (+0.3%) vs. Q2 2024
New holders
154
1,619 more added
Sold out
122
1,728 more reduced

45 institutions that held it in Q2 2024 haven't filed for Q3 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2024: 4,092 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ3 2024: $547.1B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q3 2024

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q2 2024.

Institutions holding GOOG in Q3 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Atlas Wealth Partners, LLC1,805$302.0K0.46%00.0%Unchanged
Delos Wealth Advisors, LLC1,811$302.8K0.26%+10+0.6%Added
Trust Co of Kansas1,812$303.0K0.15%00.0%Unchanged
Braun-Bostich & Associates Inc.1,817$303.8K0.21%00.0%Unchanged
ERTS Wealth Advisors, LLC1,820$304.3K0.06%00.0%Unchanged
Marotta Asset Management1,821$304.5K0.06%+560+44.4%Added
Presidio Capital Management, LLC1,822$304.5K0.19%+171+10.4%Added
Impact Partnership Wealth, LLC1,823$304.8K0.07%+119+7.0%Added
Tuttle Tactical Management1,824$305.0K1.66%+237+14.9%Added
SPC Financial, Inc.1,825$305.1K0.03%+260+16.6%Added
Lakeside Advisors, INC.1,834$306.6K0.19%00.0%Unchanged
Financial Symmetry Inc1,834$306.6K0.21%+470+34.5%Added
Stuart Chaussee & Associates, Inc.1,835$306.8K0.08%−100−5.2%Reduced
John G Ullman & Associates Inc1,835$306.8K0.04%+100+5.8%Added
Alpha Financial Advisors, LLC1,839$307.5K0.14%−23−1.2%Reduced
Hyperion Partners, LLC1,842$308.0K0.20%−5−0.3%Reduced
Wescott Financial Advisory Group, LLC1,843$308.2K0.03%+89+5.1%Added
WPWealth LLP1,850$309.3K0.06%+199+12.1%Added
Capital Performance Advisors LLP1,853$309.8K0.09%+416+28.9%Added
Lane & Associates LLC1,859$310.8K0.17%+130+7.5%Added
Wolff Wiese Magana LLC1,861$311.1K0.21%00.0%Unchanged
Madden Securities Corp1,864$311.6K0.13%+1+0.1%Added
Southern Capital Advisors, LLC1,866$311.9K0.18%+1,866New
Richmond Brothers, Inc.1,871$312.8K0.19%−113−5.7%Reduced
IMZ Advisory Inc1,857$313.0K0.14%+45+2.5%Added
Lutz Financial Services LLC1,878$314.0K0.03%+167+9.8%Added
Houlihan Financial Resource Group, Ltd.1,881$314.0K0.13%−10−0.5%Reduced
Marshall & Sullivan Inc1,878$314.1K0.15%−20−1.1%Reduced
Purus Wealth Management, LLC1,879$314.2K0.13%−273−12.7%Reduced
MBA Advisors LLC1,880$314.3K0.15%00.0%Unchanged
Insight Inv LLC1,880$314.3K0.26%00.0%Unchanged
WorthPointe, LLC1,888$315.7K0.13%+37+2.0%Added
CoreFirst Bank & Trust1,890$316.0K0.18%−10−0.5%Reduced
Sterling Financial Planning, Inc.1,891$316.2K0.12%00.0%Unchanged
MSH Capital Advisors LLC1,897$317.1K0.10%+100+5.6%Added
Alamar Capital Management, LLC1,901$317.8K0.18%00.0%Unchanged
Aspen Wealth Strategies, LLC1,902$318.0K0.20%00.0%Unchanged
Madison Wealth Partners, Inc1,903$318.2K0.09%+167+9.6%Added
GG Group Ventures, LLC1,795$318.3K0.46%+12+0.7%Added
Sprinkle Financial Consultants LLC1,907$318.9K0.23%+1+0.1%Added
PYA Waltman Capital, LLC1,911$319.5K0.10%+669+53.9%Added
Robinson Smith Wealth Advisors LLC1,920$321.0K0.27%−162−7.8%Reduced
D.B. Root & Company, LLC1,921$321.2K0.11%−1,859−49.2%Reduced
Wrenne Financial Planning LLC1,921$321.2K0.19%00.0%Unchanged
New Jersey Better Educational Savings Trust1,923$321.5K0.61%00.0%Unchanged
RW Investment Management LLC1,924$321.7K0.04%00.0%Unchanged
Verity Asset Management, Inc.1,924$321.7K0.12%+1,924New
PAX Financial Group, LLC1,931$322.8K0.06%+378+24.3%Added
RIA Advisory Group LLC1,931$322.8K0.11%+1,931New
Pinnacle Family Advisors, LLC1,940$324.4K0.17%+75+4.0%Added
Nabity-Jensen Investment Management Inc1,945$325.2K0.25%00.0%Unchanged
Oakmont Corp1,884$325.3K0.06%00.0%Unchanged
West Wealth Group, LLC1,954$326.8K0.11%+12+0.6%Added
Jackson Thornton Asset Management, LLC1,956$327.0K0.04%+2+0.1%Added
Prostatis Group LLC1,957$327.2K0.11%+173+9.7%Added
Cypress Point Wealth Management, LLC1,958$327.4K0.13%−7−0.4%Reduced
RVW Wealth, LLC1,959$327.5K0.03%+363+22.7%Added
Edge Financial Advisors LLC1,959$327.6K0.29%−129−6.2%Reduced
Revisor Wealth Management LLC1,966$328.8K0.21%+372+23.3%Added
Smart Portfolios, LLC1,974$330.0K0.34%00.0%Unchanged
Halter Ferguson Financial Inc.1,974$330.0K0.19%+371+23.1%Added
Manhattan West Asset Management, LLC1,975$330.2K0.09%+65+3.4%Added
Strategic Advocates LLC1,991$332.9K0.12%−122−5.8%Reduced
Hayek Kallen Investment Management1,990$333.0K0.12%+100+5.3%Added
Alpha Square Group S, LLC2,000$334.4K0.33%−300−13.0%Reduced
Camelot Portfolios, LLC2,000$334.4K0.33%00.0%Unchanged
Roth Financial Partners LLC2,000$334.4K0.13%00.0%Unchanged
Union Investments & Development Ltd.2,000$334.4K1.93%00.0%Unchanged
Sara-Bay Financial2,000$334.4K0.14%+2,000New
Capstone Financial Advisors, Inc.2,006$335.3K0.02%+19+1.0%Added
Transcendent Capital Group LLC2,016$337.1K0.17%00.0%Unchanged
Mason Investment Advisory Services, Inc.2,022$338.1K0.02%−54−2.6%Reduced
Tidemark, LLC2,023$338.3K0.14%+77+4.0%Added
Helen Stephens Group, LLC2,030$339.4K0.10%+543+36.5%Added
Boulder Wealth Advisors, LLC2,030$339.5K0.18%+210+11.5%Added
Mountain Capital Investment Advisors, Inc1,853$339.8K0.07%−50−2.6%Reduced
Monument Group Wealth Advisors, LLC2,036$340.4K0.20%−13−0.6%Reduced
Ameraudi Asset Management, Inc.2,040$341.1K0.16%00.0%Unchanged
Acas, LLC2,042$341.4K0.28%−10−0.5%Reduced
STAR Financial Bank2,043$341.6K0.23%−1,440−41.3%Reduced
RE Dickinson Investment Advisors, LLC2,046$342.1K0.19%+4+0.2%Added
360 Financial, Inc.2,050$342.7K0.13%00.0%Unchanged
Arrowroot Family Office, LLC2,052$343.1K0.20%−23−1.1%Reduced
Paragon Private Wealth Management, LLC2,057$343.9K0.17%+386+23.1%Added
JFG Wealth Management, LLC2,057$343.9K0.09%+2,057New
Barnett & Company, Inc.2,060$344.4K0.23%00.0%Unchanged
Raffa Wealth Management, LLC2,063$344.9K0.08%−320−13.4%Reduced
Templeton & Phillips Capital Management, LLC2,064$345.1K0.27%00.0%Unchanged
Symmetry Partners, LLC2,066$345.4K0.08%−24,968−92.4%Reduced
Taylor Financial Group, Inc.2,070$346.1K0.24%00.0%Unchanged
Valley National Advisers Inc2,086$348.0K0.06%−2,520−54.7%Reduced
Monte Financial Group, LLC2,085$348.6K0.14%00.0%Unchanged
Emergent Wealth Advisors, LLC2,088$349.1K0.26%+530+34.0%Added
Financial Alternatives, Inc2,090$349.4K0.25%+600+40.3%Added
Mountain Pacific Investment Advisers Inc2,092$349.8K0.02%+3+0.1%Added
Acorn Wealth Advisors, LLC2,093$349.9K0.15%+111+5.6%Added
Chesapeake Wealth Management2,100$351.1K0.12%00.0%Unchanged
Pingora Partners LLC2,100$351.1K0.25%00.0%Unchanged
Financial Network Wealth Advisors LLC2,101$351.3K0.29%−376−15.2%Reduced
Duncan Williams Asset Management, LLC2,103$351.7K0.19%+284+15.6%Added