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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q2 2024

Institutional positions in Alphabet Inc. as of Jun 30, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,104
+198 vs. Q1 2024
Shares held
3.33B
−443.7K (0.0%) vs. Q1 2024
Total value
$611.1B
+$104.2B (+20.6%) vs. Q1 2024
New holders
267
1,557 more added
Sold out
69
1,778 more reduced

53 institutions that held it in Q1 2024 haven't filed for Q2 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2024: 4,104 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,483 institutionsQ1 2022: 3,477 institutionsQ2 2022: 3,374 institutionsQ3 2022: 3,327 institutionsQ4 2022: 3,432 institutionsQ1 2023: 3,492 institutionsQ2 2023: 3,591 institutionsQ3 2023: 3,648 institutionsQ4 2023: 3,923 institutionsQ1 2024: 3,959 institutionsQ2 2024: 4,104 institutionsQ3 2024: 4,091 institutionsQ4 2024: 4,523 institutionsQ1 2025: 4,393 institutionsQ2 2025: 4,463 institutionsQ3 2025: 4,665 institutionsQ4 2025: 5,179 institutionsQ1 2026: 5,153 institutionsQ2 2026: 5,263 institutions
Value heldQ2 2024: $611.1B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,153$919.5B
Q4 20255,179$1.02T
Q3 20254,665$762.9B
Q2 20254,463$564.9B
Q1 20254,393$501.0B
Q4 20244,523$624.2B
Q3 20244,091$547.1B
Q2 20244,104$611.1B
Q1 20243,959$509.9B
Q4 20233,923$478.7B
Q3 20233,648$451.5B
Q2 20233,591$419.0B
Q1 20233,492$364.9B
Q4 20223,432$322.3B
Q3 20223,327$362.5B
Q2 20223,374$421.5B
Q1 20223,477$553.7B
Q4 20213,483$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q2 2024

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q1 2024.

Institutions holding GOOG in Q2 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Householder Group Estate & Retirement Specialist, LLC7,437$1.36M0.38%−78−1.0%Reduced
Pin Oak Investment Advisors Inc7,445$1.37M1.31%+556+8.1%Added
Harbor Advisory Corp7,450$1.37M0.47%−375−4.8%Reduced
Veracity Capital LLC7,467$1.37M0.57%−1,415−15.9%Reduced
PrairieView Partners, LLC7,482$1.37M0.15%+2,171+40.9%Added
Financial Futures Ltd Liability Co.7,488$1.37M0.85%+400+5.6%Added
Smallwood Wealth Investment Management, LLC7,500$1.38M1.06%+160+2.2%Added
BIP Wealth, LLC7,504$1.38M0.11%+862+13.0%Added
Institutional & Family Asset Management, LLC7,517$1.38M0.21%−386−4.9%Reduced
Citizens Business Bank7,525$1.38M0.29%00.0%Unchanged
JSF Financial, LLC7,535$1.38M0.42%−158−2.1%Reduced
Sloy Dahl & Holst, LLC7,540$1.38M0.29%−603−7.4%Reduced
Beacon Capital Management, LLC7,547$1.38M0.25%+1,372+22.2%Added
Element Pointe Advisors, LLC7,560$1.39M0.35%−360−4.5%Reduced
Annex Advisory Services, LLC7,589$1.39M0.05%−343−4.3%Reduced
Investment Advisory Group, LLC7,603$1.39M0.54%−69−0.9%Reduced
E&G Advisors, LP7,604$1.39M0.41%−237−3.0%Reduced
waypoint wealth counsel7,628$1.40M1.07%−237−3.0%Reduced
apricus wealth, LLC7,650$1.40M1.00%+285+3.9%Added
Ethos Financial Group, LLC7,559$1.41M0.25%−302−3.8%Reduced
Green Harvest Asset Management LLC7,677$1.41M0.03%+320+4.3%Added
Pasadena Private Wealth, LLC7,686$1.41M0.33%−358−4.5%Reduced
Matthew Goff Investment Advisor, LLC7,690$1.41M0.29%+100+1.3%Added
Cascade Investment Group, Inc.7,703$1.41M1.10%−1,920−20.0%Reduced
Hill Island Financial LLC7,706$1.41M0.46%−1,959−20.3%Reduced
Asset Management Group, Inc.7,707$1.41M0.26%+727+10.4%Added
Steele Capital Management, Inc.7,714$1.41M0.08%−50−0.6%Reduced
Retirement Guys Formula LLC7,715$1.41M0.68%−1,595−17.1%Reduced
Fiduciary Alliance LLC7,595$1.42M0.23%+2,728+56.1%Added
Fortitude Family Office, LLC7,743$1.42M0.81%+275+3.7%Added
Torray LLC7,748$1.42M0.21%00.0%Unchanged
Foster Victor Wealth Advisors, LLC7,699$1.43M0.12%+1,193+18.3%Added
Probity Advisors, Inc.7,810$1.43M0.30%−247−3.1%Reduced
Founders Financial Alliance, LLC7,827$1.44M0.43%+170+2.2%Added
Community Bank, N.A.7,840$1.44M0.19%−200−2.5%Reduced
9258 Wealth Management, LLC7,843$1.44M0.22%+1,004+14.7%Added
Kanawha Capital Management LLC7,873$1.44M0.11%+1,102+16.3%Added
Creative Financial Designs Inc7,876$1.44M0.13%+163+2.1%Added
Bulltick Wealth Management, LLC7,880$1.44M0.40%−1,956−19.9%Reduced
Hemington Wealth Management7,905$1.45M0.49%−95−1.2%Reduced
Single Point Partners, LLC7,903$1.45M2.48%−523−6.2%Reduced
Ballast Advisors LLC7,931$1.45M0.46%−327−4.0%Reduced
Quantum Financial Advisors, LLC7,932$1.45M0.26%00.0%Unchanged
Werba Rubin Papier Wealth Management7,933$1.45M0.40%+2,368+42.6%Added
Canvas Wealth Advisors, LLC8,471$1.46M0.45%−527−5.9%Reduced
Kohmann Bosshard Financial Services, LLC7,937$1.46M0.20%−236−2.9%Reduced
Unique Wealth Strategies, LLC9,569$1.46M0.68%00.0%Unchanged
Palisade Asset Management, LLC7,946$1.46M0.15%00.0%Unchanged
Gallagher Fiduciary Advisors, LLC7,955$1.46M0.33%−337−4.1%Reduced
Stockman Wealth Management, Inc.7,959$1.46M0.26%00.0%Unchanged
Truvestments Capital LLC7,965$1.46M0.58%+344+4.5%Added
McAdam, LLC7,978$1.46M0.09%+842+11.8%Added
Twelve Points Wealth Management LLC7,985$1.46M0.52%+55+0.7%Added
Navalign, LLC7,987$1.47M0.46%−93−1.2%Reduced
Source Financial Advisors LLC7,991$1.47M0.45%−299−3.6%Reduced
Legal Advantage Investments, Inc.8,000$1.47M0.85%00.0%Unchanged
Almanack Investment Partners, LLC.8,019$1.47M0.25%−438−5.2%Reduced
Financial & Tax Architects, LLC8,033$1.47M0.40%+913+12.8%Added
Eads & Heald Wealth Management8,048$1.48M0.71%−459−5.4%Reduced
TFB Advisors LLC8,056$1.48M0.48%−67−0.8%Reduced
GSG Advisors LLC8,016$1.48M0.52%−999−11.1%Reduced
Zuckerman Investment Group, LLC8,064$1.48M0.17%−60−0.7%Reduced
Arlington Capital Management, Inc.8,070$1.48M1.29%+25+0.3%Added
KRS Capital Management, LLC8,080$1.48M1.11%+100+1.3%Added
Dixon Mitchell Investment Counsel Inc.8,086$1.48M0.07%+2,179+36.9%Added
Stonekeep Investments, LLC8,095$1.48M1.20%+8,095New
Silvia McColl Wealth Management, LLC8,105$1.49M1.23%00.0%Unchanged
Focused Wealth Management, Inc8,107$1.49M0.22%−127−1.5%Reduced
Sage Investment Advisers LLC8,113$1.49M1.68%−28−0.3%Reduced
Yost Capital Management, LP8,115$1.49M2.48%−8,110−50.0%Reduced
Buckley Wealth Management, LLC8,123$1.49M0.47%−500−5.8%Reduced
Montag & Caldwell, LLC8,124$1.49M0.30%00.0%Unchanged
Canal Capital Management, LLC8,134$1.49M0.25%−197−2.4%Reduced
First Pacific Financial8,135$1.49M0.38%+34+0.4%Added
Physicians Financial Services, Inc.8,140$1.49M0.49%+440+5.7%Added
Hemenway Trust Co LLC8,148$1.49M0.13%+30.0%Added
Agate Pass Investment Management, LLC8,164$1.50M0.80%00.0%Unchanged
Omnia Family Wealth, LLC8,166$1.50M0.63%+52+0.6%Added
RWM Asset Management, LLC8,184$1.50M0.27%−765−8.5%Reduced
GFG Capital, LLC8,188$1.50M0.41%−41−0.5%Reduced
Knightsbridge Asset Management, LLC8,208$1.51M0.37%+602+7.9%Added
Oak Hill Wealth Advisors, LLC8,215$1.51M0.46%+8,215New
Lauer Wealth, LLC8,050$1.51M1.19%−519−6.1%Reduced
Peninsula Wealth, LLC8,087$1.51M0.28%+83+1.0%Added
Walled Lake Planning & Wealth Management, LLC8,264$1.52M0.62%−2,761−25.0%Reduced
Mathes Company, Inc.8,286$1.52M0.55%−136−1.6%Reduced
LWM Advisory Services, LLC8,308$1.52M1.28%−987−10.6%Reduced
Amplius Wealth Advisors, LLC8,310$1.52M0.17%+63+0.8%Added
Cravens & Co Advisors, LLC8,312$1.52M1.13%−405−4.6%Reduced
Capital Market Strategies LLC8,320$1.53M0.96%+1,045+14.4%Added
Sentinus, LLC8,324$1.53M0.50%+263+3.3%Added
New World Advisors LLC8,334$1.53M0.43%−55−0.7%Reduced
First Commonwealth Financial Corp8,352$1.53M0.39%00.0%Unchanged
Southland Equity Partners LLC8,362$1.53M0.44%+4,670+126.5%Added
Washington Trust Bank8,369$1.54M0.15%−235−2.7%Reduced
Rise Advisors, LLC8,386$1.54M0.82%+29+0.3%Added
Woodward Diversified Capital, LLC8,395$1.54M0.90%−214−2.5%Reduced
MainStreet Investment Advisors LLC8,402$1.54M0.19%+30.0%Added
Brady Family Wealth, LLC8,405$1.54M0.50%+5+0.1%Added
Summit Asset Management, LLC8,408$1.54M0.32%−240−2.8%Reduced