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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q2 2024

Institutional positions in Alphabet Inc. as of Jun 30, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,105
+198 vs. Q1 2024
Shares held
3.33B
−443.6K (0.0%) vs. Q1 2024
Total value
$611.1B
+$104.2B (+20.6%) vs. Q1 2024
New holders
267
1,558 more added
Sold out
69
1,778 more reduced

53 institutions that held it in Q1 2024 haven't filed for Q2 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2024: 4,105 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ2 2024: $611.1B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q2 2024

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q1 2024.

Institutions holding GOOG in Q2 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Eclectic Associates Inc3,462$635.0K0.28%+132+4.0%Added
Kelman-Lazarov, Inc.3,469$636.3K0.12%−700−16.8%Reduced
NatWest Group plc3,475$637.4K0.22%00.0%Unchanged
Paul Damon & Associates, Inc.3,479$638.1K0.44%+60+1.8%Added
Forza Wealth Management, LLC3,480$638.3K0.33%00.0%Unchanged
STAR Financial Bank3,483$638.9K0.49%+75+2.2%Added
Schneider Downs Wealth Management Advisors, LP3,484$639.0K0.14%00.0%Unchanged
Hutchinson Capital Management3,492$640.5K0.13%+64+1.9%Added
Smith & Howard Wealth Management, LLC3,507$643.3K0.19%−16−0.5%Reduced
Operose Advisors LLC3,510$643.8K0.23%+204+6.2%Added
Arq Wealth Advisors, LLC3,516$644.9K0.28%+433+14.0%Added
Northern Oak Wealth Management Inc3,530$647.5K0.08%00.0%Unchanged
Schrum Private Wealth Management LLC3,535$648.4K0.58%00.0%Unchanged
Intergy Private Wealth, LLC3,538$649.0K0.27%+145+4.3%Added
Kidder Stephen W3,550$651.2K0.20%−50−1.4%Reduced
Profit Investment Management, LLC3,554$651.9K0.41%−1,368−27.8%Reduced
Allen Capital Group, LLC3,555$652.1K0.09%+134+3.9%Added
Gradient Capital Advisors, LLC3,561$653.1K0.23%−18−0.5%Reduced
FMB Wealth Management3,567$654.3K0.50%−25−0.7%Reduced
Fortune Financial Advisors, LLC3,569$654.6K0.40%−400−10.1%Reduced
Hara Capital LLC3,570$654.8K0.42%−50−1.4%Reduced
Redwood Financial Network Corp3,580$656.6K0.55%+15+0.4%Added
Arjuna Capital3,596$659.6K0.18%00.0%Unchanged
Jackson Creek Investment Advisors LLC3,600$660.0K0.24%00.0%Unchanged
Tobias Financial Advisors, Inc.3,599$660.1K0.14%−59−1.6%Reduced
Spectrum Wealth Counsel, LLC3,604$661.0K0.08%00.0%Unchanged
Precedent Wealth Partners, LLC3,614$662.8K0.27%+197+5.8%Added
Pathway Financial Advisors LLC3,620$664.0K0.18%00.0%Unchanged
Marquette Asset Management, LLC3,620$664.0K0.11%00.0%Unchanged
Lecap Asset Management Ltd3,628$665.4K0.14%+3,628New
Investment Advisory Services Inc3,636$666.8K0.24%+57+1.6%Added
Northern Capital Management, Inc.3,647$669.0K0.45%00.0%Unchanged
Thurston, Springer, Miller, Herd & Titak, Inc.3,653$670.1K0.21%+3,653New
Commons Capital, LLC3,655$670.5K0.81%−19−0.5%Reduced
Monument Capital Management3,673$673.6K0.20%+156+4.4%Added
GW&K Investment Management, LLC3,682$675.0K0.01%+294+8.7%Added
Pine Harbor Wealth Management, LLC3,682$675.3K0.40%+10.0%Added
Lakeridge Wealth Management LLC3,685$675.8K0.41%−85−2.3%Reduced
Pathway Financial Advisers, LLC3,712$676.6K0.24%+56+1.5%Added
Lakeshore Financial Planning, Inc.3,690$676.9K0.33%00.0%Unchanged
Old North State Trust, LLC3,690$677.0K0.58%00.0%Unchanged
Hoxton Planning & Management, LLC3,692$677.2K0.31%+252+7.3%Added
Bridge Advisory, LLC3,710$680.4K0.34%−13−0.3%Reduced
Pinnacle Wealth Management Group, Inc.3,714$681.2K0.46%−120−3.1%Reduced
Security National Bank of So Dak3,717$681.8K0.41%−5−0.1%Reduced
Merkkuri Wealth Advisors LLC3,724$683.1K0.63%+3,724New
Bienville Capital Management, LLC3,729$684.0K0.16%00.0%Unchanged
One + One Wealth Management, LLC3,730$684.2K0.39%+770+26.0%Added
Ellenbecker Investment Group3,737$685.5K0.14%−103−2.7%Reduced
Root Financial Partners, LLC3,739$685.8K0.16%+864+30.1%Added
Private Wealth Group, LLC3,740$686.0K0.36%00.0%Unchanged
Ifrah Financial Services, Inc.3,756$688.9K0.20%−175−4.5%Reduced
BlueChip Wealth Advisors LLC3,756$689.0K0.41%+938+33.3%Added
Covestor Ltd3,759$689.0K0.45%−169−4.3%Reduced
Hourglass Capital, LLC3,776$692.6K0.21%00.0%Unchanged
Northwest Financial Advisors3,778$693.0K0.70%+38+1.0%Added
D.B. Root & Company, LLC3,780$693.3K0.24%+1,999+112.2%Added
Brave Warrior Advisors, LLC3,790$695.2K0.02%00.0%Unchanged
Aviso Wealth Management3,791$695.3K0.41%−412−9.8%Reduced
Phillips Financial Management, LLC3,791$695.3K0.06%+436+13.0%Added
Key Client Fiduciary Advisors, LLC3,795$696.2K0.35%+531+16.3%Added
Crescent Grove Advisors, LLC3,805$698.0K0.08%−531−12.2%Reduced
Lorne Steinberg Wealth Management Inc.3,809$698.6K0.22%−255−6.3%Reduced
Towarzystwo Funduszy Inwestycyjnych Pzu SA3,810$698.8K0.26%+165+4.5%Added
Hofer & Associates. Inc3,820$700.7K0.54%00.0%Unchanged
Beirne Wealth Consulting Services, LLC3,830$702.6K0.28%−150−3.8%Reduced
Perritt Capital Management Inc3,832$702.9K0.38%−8−0.2%Reduced
Financial Management Professionals, Inc.3,832$703.0K0.10%+2,443+175.9%Added
Elk River Wealth Management, LLC3,833$703.0K0.14%−154−3.9%Reduced
Hudock, Inc.3,846$705.6K0.13%−40−1.0%Reduced
Field & Main Bank3,850$706.2K0.26%−25−0.6%Reduced
Piscataqua Savings Bank3,853$706.7K0.63%−5−0.1%Reduced
Foundation Wealth Management, LLC3,870$709.8K0.56%−50−1.3%Reduced
Prosperitas Financial LLC3,871$710.1K0.43%−61−1.6%Reduced
Wilkins Investment Counsel Inc3,873$710.4K0.11%−199−4.9%Reduced
Dogwood Wealth Management LLC3,873$710.4K0.44%−314−7.5%Reduced
Cadent Capital Advisors, LLC3,877$711.1K0.29%+201+5.5%Added
Black Swift Group, LLC3,880$711.7K0.16%00.0%Unchanged
JB Capital LLC3,881$712.0K0.04%+145+3.9%Added
Investment Research & Advisory Group, Inc.3,891$713.7K0.32%+18+0.5%Added
Sebold Capital Management, Inc.3,892$713.9K0.49%−125−3.1%Reduced
Basepoint Wealth LLC3,900$715.3K0.56%−1,670−30.0%Reduced
Kooman & Associates3,901$715.5K0.29%+28+0.7%Added
Wealth Group, Ltd.3,905$716.0K0.51%+7+0.2%Added
Alliance Wealth Management Group3,910$717.2K0.20%00.0%Unchanged
Charter Oak Capital Management, LLC3,916$718.2K0.07%−461−10.5%Reduced
Consilio Wealth Advisors, LLC3,907$718.6K0.32%+93+2.4%Added
Peterson Wealth Services3,923$719.6K0.25%+11+0.3%Added
ERn Financial, LLC3,924$719.7K0.12%+109+2.9%Added
Riverwater Partners LLC3,928$720.5K0.53%−671−14.6%Reduced
TriaGen Wealth Management LLC3,941$722.9K0.28%+400+11.3%Added
RFG Holdings, Inc.3,941$723.0K0.28%+1,422+56.5%Added
Angeles Investment Advisors, LLC3,943$723.2K0.04%+3,943New
Allie Family Office LLC3,953$725.1K0.44%+2,623+197.2%Added
Motive Wealth Advisors3,954$725.2K0.44%+159+4.2%Added
BluePath Capital Management, LLC3,961$726.6K0.52%−519−11.6%Reduced
High Note Wealth, LLC3,962$726.7K0.22%−9−0.2%Reduced
Caldwell Sutter Capital, Inc.3,963$726.9K0.36%+17+0.4%Added
FRG Family Wealth Advisors LLC4,535$728.0K0.14%−5−0.1%Reduced
SOA Wealth Advisors, LLC.3,974$729.0K0.15%+2+0.1%Added