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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q1 2024

Institutional positions in Alphabet Inc. as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,960
+91 vs. Q4 2023
Shares held
3.35B
−33.0M (−1.0%) vs. Q4 2023
Total value
$509.9B
+$33.2B (+7.0%) vs. Q4 2023
New holders
219
1,510 more added
Sold out
128
1,695 more reduced

55 institutions that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2024: 3,960 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ1 2024: $509.9B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q1 2024

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q4 2023.

Institutions holding GOOG in Q1 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Southeastern Asset Management IncSuperinvestorSoutheastern Asset Management (Longleaf)5,299$806.8K0.03%00.0%Unchanged
Spotlight Asset Group, Inc.5,300$807.0K0.58%00.0%Unchanged
PrairieView Partners, LLC5,311$809.0K0.09%00.0%Unchanged
17 Capital Partners, LLC5,318$809.7K0.60%+6+0.1%Added
Peak Financial Management, Inc.5,328$811.2K0.26%−370−6.5%Reduced
Lodestar Private Asset Management LLC5,343$813.5K0.12%−11−0.2%Reduced
Augustine Asset Management Inc5,349$814.4K0.34%−11−0.2%Reduced
Firestone Capital Management5,360$816.1K0.23%00.0%Unchanged
LJI Wealth Management, LLC5,374$818.2K0.21%+467+9.5%Added
BluePointe Capital Management, LLC5,375$818.4K0.56%−120−2.2%Reduced
TFC Financial Management5,375$818.4K0.15%−720−11.8%Reduced
Calton & Associates, Inc.5,380$819.2K0.40%−4,953−47.9%Reduced
Breed's Hill Capital LLC5,380$819.2K0.75%+58+1.1%Added
Toth Financial Advisory Corp5,385$819.9K0.10%+12+0.2%Added
Yoder Wealth Management, Inc.5,389$820.5K0.54%−375−6.5%Reduced
LongView Wealth Management5,405$823.0K0.33%−252−4.5%Reduced
Conservest Capital Advisors, Inc.5,408$823.4K0.08%−440−7.5%Reduced
Cornercap Investment Counsel Inc5,413$824.2K0.13%+318+6.2%Added
Hollow Brook Wealth Management LLC5,420$825.2K0.31%−400−6.9%Reduced
Sonata Capital Group Inc5,430$827.0K0.38%00.0%Unchanged
Prossimo Advisors, LLC5,460$831.0K1.61%00.0%Unchanged
Merlin Capital LLC5,458$831.0K2.48%+166+3.1%Added
Central Bank & Trust Co5,462$831.6K0.12%−49−0.9%Reduced
SFG Wealth Management, LLC.5,464$831.9K0.49%−607−10.0%Reduced
Unionview, LLC5,476$833.8K0.69%−104−1.9%Reduced
Private Harbour Investment Management & Counsel, LLC5,484$835.0K0.90%−281−4.9%Reduced
Courage Capital Management LLC5,500$837.0K2.42%00.0%Unchanged
Integrated Investment Consultants, LLC5,519$840.3K0.23%−233−4.1%Reduced
Cahill Financial Advisors Inc5,524$841.1K0.11%−31−0.6%Reduced
Northwest Wealth Management, LLC5,542$843.8K0.23%+1,261+29.5%Added
Finer Wealth Management, Inc.5,552$845.3K0.56%+158+2.9%Added
Cardinal Strategic Wealth Guidance5,555$845.8K0.32%−80−1.4%Reduced
Custom Index Systems, LLC5,557$846.1K0.48%−874−13.6%Reduced
Werba Rubin Papier Wealth Management5,565$847.4K0.25%+2,527+83.2%Added
Cahaba Wealth Management, Inc.5,569$847.9K0.08%−20−0.4%Reduced
Basepoint Wealth LLC5,570$848.1K0.64%+1,886+51.2%Added
RMR Capital Management, LLC5,580$849.6K0.85%00.0%Unchanged
Twin City Private Wealth, LLC5,587$850.7K0.84%+5,587New
Clean Yield Group5,589$851.0K0.33%00.0%Unchanged
AlphaStar Capital Management, LLC5,629$857.1K0.09%+3,065+119.5%Added
Townsend Asset Management Corp5,632$857.5K0.34%00.0%Unchanged
Fielder Capital Group LLC5,649$860.1K0.38%+7+0.1%Added
Alera Investment Advisors, LLC5,651$860.4K0.12%−2,728−32.6%Reduced
Financial Council Asset Management Inc5,660$861.8K0.51%00.0%Unchanged
Facet Wealth, Inc.5,092$864.8K0.03%−363−6.7%Reduced
Crown Wealth Group, LLC5,691$866.5K0.45%+1,176+26.0%Added
WD Rutherford LLC5,707$868.9K0.45%−85−1.5%Reduced
McLean Asset Management Corp5,500$869.8K0.30%+77+1.4%Added
VitalStone Financial, LLC5,730$872.0K0.67%+4,641+426.2%Added
Woodley Farra Manion Portfolio Management Inc5,741$874.1K0.05%−105−1.8%Reduced
First National Bank5,743$874.4K0.66%+80+1.4%Added
McKinley Carter Wealth Services, Inc.5,760$877.0K0.06%00.0%Unchanged
HFR Wealth Management, LLC5,777$879.6K0.22%00.0%Unchanged
OneAscent Financial Services LLC5,781$880.0K0.10%+436+8.2%Added
Scissortail Wealth Management, LLC5,780$880.1K0.23%−10,010−63.4%Reduced
Notis-McConarty Edward5,800$883.1K0.35%00.0%Unchanged
Cape Ann Savings Bank5,802$883.4K0.55%−20−0.3%Reduced
Park Place Capital Corp5,802$883.4K0.32%−2,607−31.0%Reduced
Seed Wealth Management, Inc.5,660$885.8K0.85%−260−4.4%Reduced
Verum Partners LLC5,819$886.0K0.31%+245+4.4%Added
Mainsail Asset Management, LLC5,820$886.0K0.72%00.0%Unchanged
Stony Point Wealth Management Inc.5,825$886.9K0.39%00.0%Unchanged
Capital Advisors Wealth Management, LLC5,831$887.8K0.18%−44−0.7%Reduced
Triton Wealth Management, PLLC5,566$889.5K0.62%+113+2.1%Added
Navellier & Associates Inc5,850$890.7K0.11%+150+2.6%Added
Harrell Investment Partners, LLC5,851$890.9K0.26%−755−11.4%Reduced
Viewpoint Capital Management LLC5,859$892.0K0.57%+100+1.7%Added
Granite FO LLC5,423$892.1K0.52%+23+0.4%Added
Addison Advisors LLC5,862$892.5K0.31%+688+13.3%Added
WealthShield Partners, LLC5,867$893.3K0.14%−1,900−24.5%Reduced
American State Bank (Iowa)5,871$893.9K0.60%−1,459−19.9%Reduced
Liberty One Investment Management, LLC5,875$894.5K0.10%−399−6.4%Reduced
One River Asset Management, LLC5,881$895.4K0.28%+5,881New
Pinnacle West Asset Management, Inc.5,895$898.0K0.71%−40−0.7%Reduced
Berkeley Capital Partners, LLC5,898$898.0K0.27%−24−0.4%Reduced
Dixon Mitchell Investment Counsel Inc.5,907$899.4K0.04%−1,300−18.0%Reduced
Moseley Investment Management Inc5,915$900.6K0.45%−205−3.3%Reduced
Acorn Creek Capital LLC5,944$905.0K0.57%+155+2.7%Added
Kavar Capital Partners Group, LLC5,946$905.3K0.17%−1,486−20.0%Reduced
Goldstein Advisors, LLC5,954$906.6K0.15%−259−4.2%Reduced
Wagner Wealth Management, LLC5,990$912.0K0.28%+148+2.5%Added
Capital Insight Partners, LLC5,993$912.5K0.17%−267−4.3%Reduced
Bellevue Group AG6,000$913.6K0.01%00.0%Unchanged
Argent Advisors, Inc.6,053$921.6K0.36%+1,260+26.3%Added
Blue Barn Wealth, LLC6,066$923.6K0.52%−202−3.2%Reduced
Intelligence Driven Advisers, LLC6,072$924.5K0.14%−555−8.4%Reduced
MCF Advisors LLC6,072$924.5K0.07%−337−5.3%Reduced
Planning Capital Management Corp6,086$926.6K0.68%−835−12.1%Reduced
Exchange Capital Management, Inc.6,091$927.4K0.15%+170+2.9%Added
Reston Wealth Management LLC6,093$927.7K0.38%−500−7.6%Reduced
First County Bank6,094$927.9K0.45%−278−4.4%Reduced
Chaney Capital Management, Inc.6,125$932.6K0.75%00.0%Unchanged
Brooklyn FI, LLC6,129$933.1K0.38%+4,560+290.6%Added
Lantz Financial LLC6,135$934.1K0.30%+30.0%Added
Park Edge Advisors, LLC6,141$935.0K0.26%−1,788−22.6%Reduced
Portolan Capital Management, LLC6,172$939.7K0.07%+933+17.8%Added
Beacon Capital Management, LLC6,175$940.2K0.19%−6−0.1%Reduced
Horizon Kinetics Asset Management LLC6,186$941.9K0.02%−3,259−34.5%Reduced
West Bancorporation Inc6,186$941.9K0.62%−244−3.8%Reduced
Patron Partners Advisors, LLC6,189$942.3K0.57%−414−6.3%Reduced