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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q3 2023

Institutional positions in Alphabet Inc. as of Sep 30, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,648
+102 vs. Q2 2023
Shares held
3.43B
−28.3M (−0.8%) vs. Q2 2023
Total value
$451.5B
+$33.6B (+8.1%) vs. Q2 2023
New holders
193
1,316 more added
Sold out
91
1,554 more reduced

45 institutions that held it in Q2 2023 haven't filed for Q3 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2023: 3,648 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,483 institutionsQ1 2022: 3,477 institutionsQ2 2022: 3,374 institutionsQ3 2022: 3,327 institutionsQ4 2022: 3,432 institutionsQ1 2023: 3,492 institutionsQ2 2023: 3,591 institutionsQ3 2023: 3,648 institutionsQ4 2023: 3,923 institutionsQ1 2024: 3,959 institutionsQ2 2024: 4,104 institutionsQ3 2024: 4,091 institutionsQ4 2024: 4,523 institutionsQ1 2025: 4,393 institutionsQ2 2025: 4,463 institutionsQ3 2025: 4,665 institutionsQ4 2025: 5,179 institutionsQ1 2026: 5,153 institutionsQ2 2026: 5,263 institutions
Value heldQ3 2023: $451.5B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,153$919.5B
Q4 20255,179$1.02T
Q3 20254,665$762.9B
Q2 20254,463$564.9B
Q1 20254,393$501.0B
Q4 20244,523$624.2B
Q3 20244,091$547.1B
Q2 20244,104$611.1B
Q1 20243,959$509.9B
Q4 20233,923$478.7B
Q3 20233,648$451.5B
Q2 20233,591$419.0B
Q1 20233,492$364.9B
Q4 20223,432$322.3B
Q3 20223,327$362.5B
Q2 20223,374$421.5B
Q1 20223,477$553.7B
Q4 20213,483$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q3 2023

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q2 2023.

Institutions holding GOOG in Q3 2023
InstitutionSharesValue% of portfolioChange in sharesAction
KMG Fiduciary Partners, LLC27,703$3.65M0.48%+701+2.6%Added
CNB Bank27,723$3.66M2.15%+1,710+6.6%Added
CRA Financial Services, LLC27,740$3.66M1.01%+130+0.5%Added
Weatherly Asset Management L. P.27,821$3.67M0.44%−300−1.1%Reduced
MidWestOne Financial Group, Inc.27,830$3.67M0.83%−1,598−5.4%Reduced
Financial Partners Group, Inc27,872$3.67M0.76%+827+3.1%Added
Washington Trust Co27,863$3.67M0.16%−1,856−6.2%Reduced
TKG Advisors, LLC27,922$3.68M2.45%−464−1.6%Reduced
Cunning Capital Partners, LP27,960$3.69M2.43%+27,960Added
Slow Capital, Inc.27,982$3.69M0.68%−982−3.4%Reduced
Yost Capital Management, LP28,000$3.69M3.98%−35,000−55.6%Reduced
Colonial Trust Co28,047$3.70M0.91%−39−0.1%Reduced
Destination Wealth Management28,049$3.70M0.14%−1,043−3.6%Reduced
Steel Canyon Capital, LLC28,082$3.70M6.65%+3,060+12.2%Added
VisionPoint Advisory Group, LLC28,123$3.71M1.59%−3,021−9.7%Reduced
Hanson & Doremus Investment Management28,270$3.73M0.77%−680−2.3%Reduced
Maven Securities LTD28,274$3.73M0.41%+973+3.6%Added
Private Capital Advisors, Inc.29,793$3.73M0.58%00.0%Unchanged
First Bank & Trust28,343$3.74M0.98%+66+0.2%Added
Twin Capital Management Inc28,362$3.74M0.54%−2,575−8.3%Reduced
Costello Asset Management, INC28,376$3.74M3.44%+655+2.4%Added
CFO4Life Group, LLC28,390$3.74M0.86%−460−1.6%Reduced
Peak Planning Group, LLC28,432$3.75M2.94%−1,351−4.5%Reduced
River Wealth Advisors LLC28,453$3.75M0.67%−1,960−6.4%Reduced
Gould Capital, LLC27,760$3.75M3.03%−1,169−4.0%Reduced
Castle Rock Wealth Management, LLC27,202$3.76M1.26%+7,274+36.5%Added
Arlington Financial Advisors, LLC28,648$3.78M1.34%−320−1.1%Reduced
Knollwood Investment Advisory, LLC28,660$3.78M1.76%00.0%Unchanged
Summit Financial, LLC28,683$3.78M0.28%+2,502+9.6%Added
Marshall Financial Group LLC28,723$3.79M1.37%−518−1.8%Reduced
Threadgill Financial, LLC27,155$3.79M2.89%+27,155New
TCWP LLC28,740$3.79M2.89%−308−1.1%Reduced
Delta Financial Group, Inc.28,767$3.79M1.31%−1,159−3.9%Reduced
Atalanta Sosnoff Capital, LLC28,794$3.80M0.11%+5,202+22.0%Added
Mechanics Bank Trust Department28,891$3.81M0.64%−20−0.1%Reduced
Beach Investment Counsel Inc28,895$3.81M0.48%+2,100+7.8%Added
Capital Investment Advisors, LLC28,953$3.82M0.11%+3,573+14.1%Added
Edentree Asset Management Ltd29,000$3.82M1.50%00.0%Unchanged
SkyOak Wealth, LLC29,053$3.83M1.12%−819−2.7%Reduced
Koshinski Asset Management, Inc.29,081$3.83M0.44%+80+0.3%Added
Quent Capital, LLC29,096$3.84M0.60%+553+1.9%Added
CX Institutional29,102$3.84M0.21%+648+2.3%Added
Sentry Investment Management LLC29,307$3.86M1.85%−7,521−20.4%Reduced
Nadler Financial Group, Inc.29,386$3.87M0.59%+80.0%Added
IFG Advisory, LLC29,442$3.88M0.33%+704+2.4%Added
Forte Capital LLC29,465$3.88M0.60%−291−1.0%Reduced
Carolinas Wealth Consulting LLC31,020$3.89M0.97%−474−1.5%Reduced
VeraBank, N.A.29,500$3.89M1.49%00.0%Unchanged
BlueSky Wealth Advisors, LLC29,530$3.89M0.80%−1,529−4.9%Reduced
DCM Advisors, LLC29,604$3.90M1.76%−282−0.9%Reduced
Holt Capital Advisors, L.L.C. dba Holt Capital Partners, L.P.29,626$3.91M0.77%−67−0.2%Reduced
Essex LLC29,660$3.91M1.10%+1,768+6.3%Added
ELCO Management Co., LLC29,703$3.92M2.83%−552−1.8%Reduced
Roman Butler Fullerton & Co28,267$3.92M1.85%+848+3.1%Added
Catalyst Financial Partners LLC29,719$3.92M1.26%+4,174+16.3%Added
KCS Wealth Advisory29,778$3.93M1.67%−4,727−13.7%Reduced
Genus Capital Management Inc.29,787$3.93M0.62%−4,779−13.8%Reduced
Tower View Investment Management & Research LLC29,871$3.94M2.77%−1,018−3.3%Reduced
NBC Securities, Inc.29,874$3.94M0.43%+29,874New
Headlands Technologies LLC29,878$3.94M1.94%+26,612+814.8%Added
Prairie Sky Financial Group LLC29,920$3.94M2.78%00.0%Unchanged
Trail Ridge Investment Advisors, LLC29,926$3.95M2.68%−80.0%Reduced
Covey Capital Advisors, LLC29,997$3.96M5.61%00.0%Unchanged
Trustmark National Bank Trust Department30,012$3.96M0.39%−415−1.4%Reduced
Strategic Wealth Partners, Ltd.30,014$3.96M0.52%−358−1.2%Reduced
Prospect Hill Management, LLC30,020$3.96M2.62%00.0%Unchanged
Schwarz Dygos Wheeler Investment Advisors LLC30,129$3.97M1.35%−260−0.9%Reduced
Blue Fin Capital, Inc.30,153$3.98M1.16%−109−0.4%Reduced
Birch Capital Management, LLC30,259$3.99M2.52%−110.0%Reduced
Himension Fund30,367$4.00M0.41%+30,367New
Keudell/Morrison Wealth Management30,401$4.01M1.22%−150−0.5%Reduced
Main Street Financial Solutions, LLC30,466$4.02M0.57%−1,444−4.5%Reduced
Aurora Investment Managers, LLC.30,469$4.02M3.40%−2,697−8.1%Reduced
Charter Trust Co30,484$4.02M0.32%00.0%Unchanged
Horizon Investments, LLC30,572$4.03M0.12%−1,197−3.8%Reduced
O'Neil Global Advisors, Inc.30,693$4.05M3.67%−124,009−80.2%Reduced
Essex Savings Bank30,856$4.07M1.37%+509+1.7%Added
Fort Point Capital Partners LLC31,088$4.10M0.67%−132−0.4%Reduced
Highlander Capital Management, LLC31,340$4.13M1.62%+2,700+9.4%Added
Ellerson Group Inc31,344$4.13M3.85%−1,490−4.5%Reduced
Gables Capital Management Inc.31,435$4.14M2.88%−100−0.3%Reduced
Hudson Portfolio Management LLC31,654$4.17M4.75%+928+3.0%Added
Citadel Investment Advisory, Inc.31,720$4.18M2.74%00.0%Unchanged
Norris Perne & French LLP31,761$4.19M0.37%−30.0%Reduced
Cornell Pochily Investment Advisors, Inc.31,836$4.20M1.83%+716+2.3%Added
Birinyi Associates Inc32,028$4.22M1.69%00.0%Unchanged
IMS Capital Management32,078$4.23M2.52%+470+1.5%Added
Hilltop Holdings Inc.32,157$4.24M0.53%+2,902+9.9%Added
Atlas Capital Advisors LLC32,160$4.24M0.70%00.0%Unchanged
North Star Investment Management Corp.32,165$4.24M0.36%−975−2.9%Reduced
Stonebridge Capital Management Inc32,490$4.28M2.34%−3,775−10.4%Reduced
Lowell Blake & Associates Inc.65,373$4.29M1.21%+37,091+131.1%Added
Steinberg Asset Management LLC32,520$4.29M3.82%00.0%Unchanged
Financial Strategies Group, Inc.30,561$4.31M1.36%+1,030+3.5%Added
Connable Office Inc32,835$4.33M0.59%−1,378−4.0%Reduced
Naviter Wealth, LLC32,922$4.34M1.05%+843+2.6%Added
Bluegrass Capital Partners LP33,000$4.35M5.28%−10,000−23.3%Reduced
Legacy Advisors, LLC35,489$4.35M0.70%+4,270+13.7%Added
Summit Global Investments33,045$4.36M0.29%+307+0.9%Added
Tradition Wealth Management, LLC33,202$4.36M0.52%+917+2.8%Added