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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q3 2023

Institutional positions in Alphabet Inc. as of Sep 30, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,649
+102 vs. Q2 2023
Shares held
3.43B
−28.3M (−0.8%) vs. Q2 2023
Total value
$451.5B
+$33.6B (+8.1%) vs. Q2 2023
New holders
193
1,317 more added
Sold out
91
1,554 more reduced

45 institutions that held it in Q2 2023 haven't filed for Q3 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2023: 3,649 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ3 2023: $451.5B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q3 2023

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q2 2023.

Institutions holding GOOG in Q3 2023
InstitutionSharesValue% of portfolioChange in sharesAction
Sentinel Trust Co Lba8,721$1.15M0.16%+1,186+15.7%Added
Summit Asset Management, LLC8,724$1.15M0.31%00.0%Unchanged
Lederer & Associates Investment Counsel8,734$1.15M0.92%−328−3.6%Reduced
Steigerwald, Gordon & Koch Inc.8,764$1.16M0.18%+313+3.7%Added
GSG Advisors LLC8,797$1.16M0.57%+8,797New
Montag & Caldwell, LLC8,800$1.16M0.15%00.0%Unchanged
HT Partners LLC8,840$1.17M0.35%00.0%Unchanged
Eqis Capital Management, Inc.8,843$1.17M0.14%+461+5.5%Added
Enterprise Financial Services Corp8,862$1.17M0.81%−23−0.3%Reduced
Eagle Rock Investment Company, LLC8,880$1.17M0.26%00.0%Unchanged
Carmichael Hill & Associates, Inc.8,892$1.17M0.58%−153−1.7%Reduced
Okabena Investment Services Inc8,898$1.17M0.91%−9,104−50.6%Reduced
Probity Advisors, Inc.8,901$1.17M0.27%−116−1.3%Reduced
Cravens & Co Advisors, LLC8,907$1.17M1.10%−50−0.6%Reduced
Crawford Investment Counsel Inc8,919$1.18M0.03%−1,680−15.9%Reduced
Hartline Investment Corp8,920$1.18M0.21%00.0%Unchanged
Park Place Capital Corp8,925$1.18M0.34%−970−9.8%Reduced
BLB&B Advisors, LLC8,938$1.18M0.08%+1,982+28.5%Added
Primoris Wealth Advisors, LLC8,940$1.18M1.42%−24−0.3%Reduced
Atomi Financial Group, Inc.8,943$1.18M0.39%+1,088+13.9%Added
Edgestream Partners, L.P.8,956$1.18M0.09%−4,664−34.2%Reduced
waypoint wealth counsel8,974$1.18M1.12%−730−7.5%Reduced
Mathes Company, Inc.8,982$1.18M0.55%00.0%Unchanged
Texas Capital Bank Wealth Management Services Inc8,990$1.19M0.15%−3,404−27.5%Reduced
City State Bank9,000$1.19M0.65%+440+5.1%Added
Itau Unibanco Holding S.A.9,031$1.19M0.05%−5,190−36.5%Reduced
First Commonwealth Financial Corp9,040$1.19M0.40%+200+2.3%Added
Ogorek Anthony Joseph9,048$1.19M0.47%+188+2.1%Added
Concord Asset Management, LLC9,042$1.19M0.40%−367−3.9%Reduced
New Republic Capital, LLC9,048$1.19M0.97%+1,416+18.6%Added
Ballast Advisors LLC9,067$1.20M0.48%−293−3.1%Reduced
AXS Investments LLC9,070$1.20M0.31%−301−3.2%Reduced
D L Carlson Investment Group Inc9,082$1.20M0.24%−813−8.2%Reduced
Cable Hill Partners, LLC9,083$1.20M0.16%−970−9.6%Reduced
Hennion & Walsh Asset Management, Inc.9,091$1.20M0.08%+97+1.1%Added
Keebeck Wealth Management, LLC9,100$1.20M0.21%−30−0.3%Reduced
Beacon Financial Group8,831$1.20M0.17%−331−3.6%Reduced
Source Financial Advisors LLC9,136$1.20M0.41%−29−0.3%Reduced
Little House Capital LLC9,141$1.21M0.50%−840−8.4%Reduced
Sentry LLC9,149$1.21M0.25%−1,100−10.7%Reduced
Weil Company, Inc.9,157$1.21M0.60%+3,537+62.9%Added
Legacy Wealth Management, LLC9,163$1.21M0.63%−473−4.9%Reduced
GFG Capital, LLC9,169$1.21M0.39%+332+3.8%Added
Washburn Capital Management, Inc.9,180$1.21M1.02%+250+2.8%Added
Virtue Capital Management, LLC9,873$1.21M0.21%00.0%Unchanged
JBF Capital, Inc.9,200$1.21M0.27%+9,200New
Horizon Kinetics Asset Management LLC9,203$1.21M0.02%−255−2.7%Reduced
Horizon Investment Services, LLC9,236$1.22M0.73%00.0%Unchanged
Clark Capital Management Group, Inc.9,240$1.22M0.01%+46+0.5%Added
Motco9,248$1.22M0.08%−105−1.1%Reduced
MBM Wealth Consultants, LLC8,812$1.22M0.53%−471−5.1%Reduced
American National Bank9,265$1.22M0.21%−60−0.6%Reduced
Oxford Financial Group Ltd9,266$1.22M0.11%−2,326−20.1%Reduced
Seven Post Investment Office LP9,280$1.22M0.34%00.0%Unchanged
Horizon Wealth Management, LLC9,280$1.22M0.49%+240+2.7%Added
Morton Capital Management LLC9,305$1.23M0.43%00.0%Unchanged
HHM Wealth Advisors, LLC9,306$1.23M0.24%00.0%Unchanged
Chiron Investment Management, LLC9,311$1.23M0.52%−28,251−75.2%Reduced
Private Capital Management LLC9,325$1.23M0.36%−110−1.2%Reduced
DT Investment Partners, LLC9,340$1.23M0.15%00.0%Unchanged
Westmount Partners, LLC9,352$1.23M0.54%−400−4.1%Reduced
Pointe Capital Management LLC9,357$1.23M0.97%+24+0.3%Added
Capital Advisory Group Advisory Services, LLC9,363$1.23M0.70%−840−8.2%Reduced
Eagle Strategies LLC9,372$1.24M0.30%00.0%Unchanged
Somerset Group LLC9,374$1.24M1.16%−192−2.0%Reduced
Eads & Heald Wealth Management9,408$1.24M0.65%−285−2.9%Reduced
jvl associates llc9,418$1.24M0.64%−615−6.1%Reduced
Veracity Capital LLC9,424$1.24M0.58%+356+3.9%Added
Kapstone Financial Advisors LLC9,425$1.24M1.12%−147−1.5%Reduced
Oak Asset Management, LLC9,440$1.24M0.53%00.0%Unchanged
Revolve Wealth Partners, LLC9,482$1.25M0.29%+750+8.6%Added
Wallace Advisory Group, LLC10,342$1.25M0.90%+202+2.0%Added
Washington Capital Management Inc9,500$1.25M1.15%00.0%Unchanged
Skylands Capital, LLC9,500$1.25M0.19%00.0%Unchanged
Financial Advisory Group9,540$1.26M0.26%−320−3.2%Reduced
Chapin Davis, Inc.9,565$1.26M0.60%00.0%Unchanged
L & S Advisors Inc9,607$1.27M0.18%00.0%Unchanged
Blankinship & Foster, LLC9,640$1.27M0.42%00.0%Unchanged
Wellspring Financial Advisors, LLC9,641$1.27M0.37%+2,830+41.6%Added
Caption Management, LLC9,641$1.27M0.16%−7,000−42.1%Reduced
Rappaport Reiches Capital Management, LLC9,652$1.27M0.54%−516−5.1%Reduced
Buckley Wealth Management, LLC9,670$1.27M0.48%−327−3.3%Reduced
Yahav Achim Ve Achayot - Provident Funds Management Co Ltd.9,525$1.28M1.11%00.0%Unchanged
Capital Financial Planning, LLC9,717$1.28M0.52%+131+1.4%Added
Arcataur Capital Management LLC9,720$1.28M0.54%−5−0.1%Reduced
First Personal Financial Services9,731$1.28M0.33%−15−0.2%Reduced
Bulltick Wealth Management, LLC9,764$1.29M0.32%−7−0.1%Reduced
New World Advisors LLC9,767$1.29M0.45%+71+0.7%Added
Exchange Bank9,790$1.29M1.24%+4,912+100.7%Added
Sandbox Financial Partners, LLC9,812$1.29M0.68%+159+1.6%Added
Clarkston Capital Partners, LLC9,820$1.29M0.03%+500+5.4%Added
Gs Investments, Inc.9,845$1.30M0.74%−40−0.4%Reduced
Granger Management LLC9,880$1.30M0.55%00.0%Unchanged
Mainstay Capital Management LLC9,888$1.30M0.28%−2,187−18.1%Reduced
LWMG, LLC9,889$1.30M0.36%+45+0.5%Added
Carl P. Sherr & Co., LLC9,895$1.30M0.88%+108+1.1%Added
Institutional & Family Asset Management, LLC9,895$1.30M0.21%−321−3.1%Reduced
Meridian Financial Partners LLC9,387$1.30M1.34%+7+0.1%Added
Kozak & Associates, Inc.9,412$1.31M0.48%+265+2.9%Added
Legacy Capital Group California, Inc.9,910$1.31M0.56%+4,210+73.9%Added