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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q3 2023

Institutional positions in Alphabet Inc. as of Sep 30, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,649
+102 vs. Q2 2023
Shares held
3.43B
−28.3M (−0.8%) vs. Q2 2023
Total value
$451.5B
+$33.6B (+8.1%) vs. Q2 2023
New holders
193
1,317 more added
Sold out
91
1,554 more reduced

45 institutions that held it in Q2 2023 haven't filed for Q3 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2023: 3,649 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ3 2023: $451.5B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q3 2023

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q2 2023.

Institutions holding GOOG in Q3 2023
InstitutionSharesValue% of portfolioChange in sharesAction
Windsor Advisory Group, LLC0$250.00%0Unchanged
LGT Financial Advisors LLC40$5.27K0.01%−80−66.7%Reduced
LMR Partners LLP46$6.07K0.00%+46New
CGC Financial Services, LLC48$6.33K0.00%00.0%Unchanged
WestEnd Advisors, LLC51$6.72K0.00%+51New
C M Bidwell & Associates Ltd60$7.91K0.01%00.0%Unchanged
Hibernia Wealth Partners, LLC80$10.5K0.01%+80New
Hoey Investments, Inc84$11.1K0.00%+40+90.9%Added
Horrell Capital Management, Inc.100$13.0K0.00%00.0%Unchanged
Thomas J. Herzfeld Advisors, Inc.99$13.1K0.01%00.0%Unchanged
Robbins Farley LLC100$13.2K0.01%−21−17.4%Reduced
Norwood Financial Corp100$13.2K0.02%00.0%Unchanged
Eukles Asset Management100$13.2K0.01%00.0%Unchanged
Lion Point Capital, LP100$13.2K0.01%00.0%Unchanged
Bull Oak Capital, LLC100$13.2K0.01%+100New
Cordant, Inc.100$13.2K0.01%+100New
Atlantic Private Wealth, LLC100$13.2K0.01%+100New
Longfellow Investment Management Co LLC110$14.5K0.00%−20−15.4%Reduced
Old Second National Bank of Aurora115$15.2K0.00%−45−28.1%Reduced
Cedar Wealth Management, LLC120$15.8K0.01%00.0%Unchanged
Authentikos Wealth Advisory, LLC120$15.8K0.02%+120New
Wunderlich Capital Managemnt140$18.5K0.01%00.0%Unchanged
West Tower Group, LLC145$19.1K0.01%−594−80.4%Reduced
True Wealth Design, LLC156$20.6K0.01%−14−8.2%Reduced
Hoese & Co LLP160$21.1K0.02%00.0%Unchanged
DSM Capital Partners LLC180$23.7K0.00%00.0%Unchanged
Sturgeon Ventures LLP180$23.7K0.03%00.0%Unchanged
Power Corp of Canada190$25.1K0.00%00.0%Unchanged
Tandem Wealth Advisors LLC193$25.4K0.02%+193New
Evolution Advisers, Inc.200$26.0K0.02%00.0%Unchanged
Guardian Wealth Management, Inc.199$26.2K0.02%00.0%Unchanged
Colony Family Offices, LLC200$26.4K0.01%−80−28.6%Reduced
Carolina Wealth Advisors, LLC200$26.4K0.01%−50−20.0%Reduced
Maryland Capital Advisors Inc.200$26.4K0.02%00.0%Unchanged
Morton Brown Family Wealth, LLC200$26.4K0.01%00.0%Unchanged
Trivant Custom Portfolio Group, LLC200$26.4K0.02%00.0%Unchanged
HWG Holdings LP219$28.9K0.02%00.0%Unchanged
Hillsdale Investment Management Inc.220$29.0K0.00%00.0%Unchanged
Johnson Midwest Financial, LLC240$31.6K0.07%00.0%Unchanged
Barometer Capital Management Inc.240$31.6K0.01%+240New
Buck Wealth Strategies, LLC240$31.6K0.01%+240New
Clear Investment Research, LLC245$32.3K0.06%00.0%Unchanged
Avondale Wealth Management250$33.0K0.03%00.0%Unchanged
Taikang Asset Management (Hong Kong) Co Ltd33,175$34.3K1.00%00.0%Unchanged
Intrepid Capital Management Inc260$34.3K0.02%00.0%Unchanged
Legend Financial Advisors, Inc.280$36.9K0.03%00.0%Unchanged
Lowe Wealth Advisors, LLC300$39.6K0.02%−160−34.8%Reduced
Clear Street Markets LLC303$40.0K0.03%−1,992−86.8%Reduced
Essex Investment Management Co LLC320$42.2K0.01%00.0%Unchanged
Stephens Consulting, LLC326$43.0K0.02%00.0%Unchanged
Sanctuary Wealth Management, L.L.C.340$44.8K0.05%−40−10.5%Reduced
Westchester Capital Management, Inc.340$44.8K0.01%00.0%Unchanged
Mark Sheptoff Financial Planning, LLC340$44.8K0.03%00.0%Unchanged
Wolff Wiese Magana LLC341$45.0K0.04%00.0%Unchanged
Dakota Community Bank & Trust NA360$47.5K0.30%−80−18.2%Reduced
Belmont Capital, LLC360$47.5K0.03%00.0%Unchanged
Family CFO Inc365$48.1K0.03%+85+30.4%Added
Robinswood Financial LLC380$50.1K0.02%00.0%Unchanged
Studio Investment Management LLC392$51.7K0.01%−48−10.9%Reduced
Copeland Capital Management, LLC420$55.4K0.00%00.0%Unchanged
Horizons Wealth Management420$55.4K0.04%00.0%Unchanged
Fairfield Financial Advisors, LTD460$60.7K0.03%00.0%Unchanged
Tfo-TDC, LLC519$62.8K0.01%+6+1.2%Added
Morris Financial Concepts, Inc.480$63.3K0.04%00.0%Unchanged
IAG Wealth Partners, LLC490$64.6K0.02%00.0%Unchanged
Cranbrook Wealth Management, LLC500$65.9K0.02%00.0%Unchanged
Oliver Lagore Vanvalin Investment Group515$67.9K0.03%+87+20.3%Added
JDM Financial Group LLC520$68.6K0.06%00.0%Unchanged
BBJS Financial Advisors, LLC542$71.4K0.03%00.0%Unchanged
HBC Financial Services, PLLC555$73.0K0.06%+50+9.9%Added
Kessler Investment Group, LLC580$76.5K0.06%00.0%Unchanged
FSC Wealth Advisors, LLC600$79.1K0.08%−420−41.2%Reduced
Stephenson National Bank & Trust600$79.1K0.04%00.0%Unchanged
DB Wealth Management Group, LLC600$79.1K0.05%00.0%Unchanged
Peoples Bank600$79.1K0.07%+600New
DecisionPoint Financial, LLC620$81.7K0.04%−220−26.2%Reduced
Proffitt & Goodson Inc627$82.7K0.02%00.0%Unchanged
Investors Research Corp638$84.1K0.02%00.0%Unchanged
Cedar Mountain Advisors, LLC666$87.8K0.03%00.0%Unchanged
Avion Wealth707$92.0K0.03%+64+10.0%Added
Islay Capital Management, LLC700$92.3K0.08%00.0%Unchanged
CarsonAllaria Wealth Management, Ltd.700$92.3K0.07%00.0%Unchanged
Rocky Mountain Advisers, LLC700$92.3K0.04%00.0%Unchanged
TD Capital Management LLC720$94.9K0.01%00.0%Unchanged
First PREMIER Bank740$98.0K0.03%00.0%Unchanged
Cornerstone Planning Group LLC751$99.0K0.04%+281+59.8%Added
Pension & Wealth Management Advisors, Inc.764$100.7K0.07%+500+189.4%Added
NewSquare Capital LLC778$102.6K0.01%−22−2.8%Reduced
Stone House Investment Management, LLC787$103.8K0.04%+20+2.6%Added
VitalStone Financial, LLC775$104.0K0.09%−103−11.7%Reduced
United Community Bank810$106.8K0.05%+10+1.3%Added
Beutel, Goodman & Co Ltd.820$108.0K0.00%00.0%Unchanged
Koesten, Hirschmann & Crabtree, INC.840$110.8K0.09%00.0%Unchanged
Provenance Wealth Advisors, LLC860$113.4K0.02%+860New
Financial Freedom, LLC960$126.6K0.09%00.0%Unchanged
Raleigh Capital Management Inc.965$127.2K0.06%+91+10.4%Added
Prestige Wealth Management Group LLC977$128.8K0.03%−26−2.6%Reduced
Moisand Fitzgerald Tamayo, LLC1,017$134.1K0.03%+69+7.3%Added
Live Oak Investment Partners–$134.5K0.12%––
Global Wealth Strategies & Associates1,040$137.1K0.06%+20+2.0%Added