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Salesforce, Inc.

CRM
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001108524

In the last 90 days, Salesforce, Inc. insiders filed 1 open-market purchase and 1 sale; 2,493 institutions reported holding it in 13F filings for Q2 2026, worth $109.5B in total; 4 superinvestors hold it, including Harris Associates (Oakmark) and ValueAct Capital.

13F holders, Q4 2025

Institutional positions in Salesforce, Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
2,958
+206 vs. Q3 2025
Shares held
809.9M
+53.5M (+7.1%) vs. Q3 2025
Total value
$201.9B
+$22.6B (+12.6%) vs. Q3 2025
New holders
414
1,085 more added
Sold out
208
1,234 more reduced

63 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CRM on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 2,958 institutions
Q1 2021: 1,989 institutionsQ2 2021: 2,071 institutionsQ3 2021: 2,188 institutionsQ4 2021: 2,356 institutionsQ1 2022: 2,282 institutionsQ2 2022: 2,140 institutionsQ3 2022: 2,060 institutionsQ4 2022: 2,027 institutionsQ1 2023: 2,182 institutionsQ2 2023: 2,300 institutionsQ3 2023: 2,293 institutionsQ4 2023: 2,600 institutionsQ1 2024: 2,768 institutionsQ2 2024: 2,629 institutionsQ3 2024: 2,656 institutionsQ4 2024: 3,109 institutionsQ1 2025: 2,955 institutionsQ2 2025: 2,959 institutionsQ3 2025: 2,815 institutionsQ4 2025: 2,958 institutionsQ1 2026: 2,695 institutionsQ2 2026: 2,493 institutions
Value heldQ4 2025: $201.9B
Q1 2021: $151.3BQ2 2021: $178.1BQ3 2021: $207.8BQ4 2021: $195.5BQ1 2022: $163.0BQ2 2022: $128.2BQ3 2022: $111.4BQ4 2022: $100.8BQ1 2023: $153.3BQ2 2023: $161.7BQ3 2023: $155.1BQ4 2023: $204.8BQ1 2024: $235.7BQ2 2024: $198.8BQ3 2024: $209.1BQ4 2024: $258.7BQ1 2025: $209.1BQ2 2025: $210.0BQ3 2025: $179.8BQ4 2025: $201.9BQ1 2026: $137.9BQ2 2026: $109.5B
Institutions holding CRM and their total value by quarter
QuarterHoldersValue
Q2 20262,493$109.5B
Q1 20262,695$137.9B
Q4 20252,958$201.9B
Q3 20252,815$179.8B
Q2 20252,959$210.0B
Q1 20252,955$209.1B
Q4 20243,109$258.7B
Q3 20242,656$209.1B
Q2 20242,629$198.8B
Q1 20242,768$235.7B
Q4 20232,600$204.8B
Q3 20232,293$155.1B
Q2 20232,300$161.7B
Q1 20232,182$153.3B
Q4 20222,027$100.8B
Q3 20222,060$111.4B
Q2 20222,140$128.2B
Q1 20222,282$163.0B
Q4 20212,356$195.5B
Q3 20212,188$207.8B
Q2 20212,071$178.1B
Q1 20211,989$151.3B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Salesforce, Inc.; share changes are against Q3 2025.

Institutions holding CRM in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
RiverFront Investment Group, LLC2,895$766.9K0.01%−103−3.4%Reduced
Global Assets Advisory, LLC2,871$760.6K0.22%−540−15.8%Reduced
Flagship Wealth Advisors, LLC4,142$760.3K0.22%−45−1.1%Reduced
Income Insurance Ltd2,870$760.3K0.49%+2,870New
Clear Trail Advisors, LLC2,867$759.5K0.18%+2,867New
Knuff & Co LLC2,864$758.7K0.22%−44−1.5%Reduced
Claro Advisors LLC2,862$758.3K0.10%+129+4.7%Added
Romano Brothers and Company2,861$757.9K0.09%−265−8.5%Reduced
Financial Advisory Corp2,859$757.0K0.20%+243+9.3%Added
Odyssean, LLC2,857$756.8K0.54%+2,857New
Onefund, LLC2,852$755.5K0.45%+146+5.4%Added
Citizens National Bank Trust Department2,845$753.7K0.13%+109+4.0%Added
S&CO Inc2,839$752.0K0.05%00.0%Unchanged
Great Diamond Partners, LLC2,838$751.8K0.14%−101−3.4%Reduced
Carson Advisory Inc.2,832$750.2K0.39%+276+10.8%Added
FSM Wealth Advisors, LLC2,827$748.9K0.10%+694+32.5%Added
YANKCOM Partnership2,824$748.1K0.32%+44+1.6%Added
TB Alternative Assets Ltd.2,813$745.2K0.12%+2,813New
Morey & Quinn Wealth Partners, LLC2,809$744.2K0.53%−58−2.0%Reduced
Capstone Capital Management Ltd2,808$743.9K0.71%+2,808New
Fukoku Mutual Life Insurance Co2,806$743.3K0.05%−174−5.8%Reduced
Pursuit Wealth Management LLC2,805$743.1K0.64%+2,805New
Mitchell McLeod Pugh & Williams Inc3,878$742.1K0.11%−78−2.0%Reduced
First Foundation Advisors2,786$738.0K0.03%+43+1.6%Added
Harbour Wealth Management Group, Inc.2,770$733.8K0.57%+2,770New
Concentrum Wealth Management2,757$730.5K0.20%−234−7.8%Reduced
Milestone Asset Management, LLC2,749$728.3K0.14%−7,159−72.3%Reduced
Clear Creek Financial Management, LLC2,740$725.9K0.06%−231−7.8%Reduced
Sage Private Wealth Group, LLC2,720$720.7K0.39%+64+2.4%Added
New Insight Wealth Advisors2,714$719.0K0.26%−344−11.2%Reduced
Summa Corp.2,709$717.6K0.31%+929+52.2%Added
Davis R M Inc2,707$717.0K0.01%+161+6.3%Added
Payden & Rygel2,700$715.0K0.05%−1,400−34.1%Reduced
Parkside Financial Bank & Trust2,695$713.9K0.05%+22+0.8%Added
Edgestream Partners, L.P.2,686$711.5K0.02%−8,191−75.3%Reduced
Crown Wealth Group, LLC2,686$711.5K0.20%+37+1.4%Added
Watershed Private Wealth LLC2,685$711.3K0.21%00.0%Unchanged
Ferguson Wellman Capital Management, Inc2,679$709.7K0.01%+108+4.2%Added
Persium Advisors, LLC2,679$709.7K0.52%+195+7.9%Added
Karani Asset Management LLC2,673$708.1K0.62%−12−0.4%Reduced
Alpha Cubed Investments, LLC2,666$706.3K0.02%−100−3.6%Reduced
Parr McKnight Wealth Management Group, LLC2,663$705.5K0.09%−6,416−70.7%Reduced
Migdal Insurance & Financial Holdings Ltd.2,655$705.0K0.01%−3,041−53.4%Reduced
Sacks & Associates, LLC2,655$703.3K0.52%+2,655New
Roberts Glore & Co Inc2,647$701.2K0.19%+22+0.8%Added
Coign Capital Advisors LLC2,645$700.7K0.37%+44+1.7%Added
McGlone Suttner Wealth Management, Inc.2,643$700.3K0.09%−141−5.1%Reduced
Security National Bank2,638$698.8K0.10%+1,398+112.7%Added
Silver Oak Securities, Inc2,626$698.3K0.05%+237+9.9%Added
DRW Securities, LLC2,636$698.1K0.05%−1,935−42.3%Reduced
WealthCollab, LLC2,635$698.1K0.29%+24+0.9%Added
Redwood Financial Network Corp2,635$697.9K0.44%−52−1.9%Reduced
Hill Island Financial LLC2,631$696.9K0.17%−318−10.8%Reduced
Sunflower Bank, N.A.2,629$696.4K0.18%−180−6.4%Reduced
Cyndeo Wealth Partners, LLC2,620$694.0K0.04%−12,268−82.4%Reduced
Mayflower Financial Advisors, LLC2,609$691.1K0.08%−23−0.9%Reduced
PFC Capital Group, Inc.2,611$691.0K0.28%−2,008−43.5%Reduced
Cornerstone Select Advisors, LLC2,608$690.9K0.48%+37+1.4%Added
Tranquility Partners, LLC2,605$690.1K0.25%−713−21.5%Reduced
Unify Financial Advisors2,599$688.5K0.72%+2,599New
Avalon Trust Co2,595$687.4K0.04%−95−3.5%Reduced
Avory & Company, LLC2,595$687.4K0.44%+2,595New
Crumly & Associates Inc.2,585$684.8K0.14%−249−8.8%Reduced
Polen Capital Management LLC2,581$683.8K0.00%−1,171−31.2%Reduced
Catalyst Private Wealth, LLC2,578$682.9K0.30%+75+3.0%Added
Bridgewater Advisors Inc.3,073$681.0K0.04%+189+6.6%Added
Monetary Management Group Inc2,570$680.8K0.16%−770−23.1%Reduced
Van Diest Capital, LLC2,560$678.3K1.01%+2,560New
White Pine Capital LLC2,560$678.2K0.19%−353−12.1%Reduced
United Advisor Group, LLC2,536$671.8K0.09%+130+5.4%Added
Uniting Wealth Partners, LLC2,531$671.5K0.21%−45−1.7%Reduced
Everpar Advisors LLC2,528$669.7K0.25%+568+29.0%Added
Twin Peaks Wealth Advisors, LLC3,448$669.0K0.19%−716−17.2%Reduced
Game Creek Capital, LP2,525$668.9K0.25%+2,525New
Atlantic Trust, LLC2,518$666.9K0.10%+66+2.7%Added
Advisor OS, LLC2,511$665.3K0.05%+186+8.0%Added
Westover Capital Advisors, LLC2,509$664.7K0.12%−60−2.3%Reduced
Moseley Investment Management Inc2,504$663.2K0.20%−867−25.7%Reduced
Symmetry Peak Management LLC2,500$662.3K13.97%+2,500New
China Universal Asset Management Co., Ltd.2,482$658.4K0.05%+43+1.8%Added
Fiduciary Family Office, LLC2,477$656.3K0.19%+6+0.2%Added
Gallacher Capital Management LLC2,477$656.2K0.25%−836−25.2%Reduced
True North Advisors, LLC2,475$655.7K0.08%−7,977−76.3%Reduced
BankPlus Wealth Management LLC2,474$655.6K0.36%+181+7.9%Added
Millstone Evans Group, LLC2,468$653.8K0.38%+85+3.6%Added
Kuhn & Co Investment Counsel2,467$653.5K0.44%+22+0.9%Added
Advyzon Investment Management, LLC2,465$653.1K0.08%+705+40.1%Added
Bank of Jackson Hole Trust2,460$651.7K0.31%+343+16.2%Added
Financial Advisory Service, Inc.2,453$649.9K0.04%−4−0.2%Reduced
Baron Wealth Management LLC2,453$649.9K0.20%−397−13.9%Reduced
Cidel Asset Management Inc2,451$649.3K0.05%−1,504−38.0%Reduced
Sentry Investment Management LLC2,445$648.0K0.43%00.0%Unchanged
Atlanta Consulting Group Advisors, LLC2,438$647.0K0.15%−3−0.1%Reduced
MN Wealth Advisors, LLC2,441$646.8K0.33%+2,441New
White Wing Wealth Management2,440$646.5K0.39%+2,440New
Roman Butler Fullerton & Co2,834$646.3K0.17%−1,238−30.4%Reduced
Fortitude Family Office, LLC2,439$646.1K0.15%−49−2.0%Reduced
Purus Wealth Management, LLC2,436$645.3K0.20%+74+3.1%Added
Wrapmanager Inc2,436$645.3K0.22%−415−14.6%Reduced
OneAscent Financial Services LLC2,433$644.5K0.06%+306+14.4%Added