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Salesforce, Inc.

CRM
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001108524

In the last 90 days, Salesforce, Inc. insiders filed 1 open-market purchase and 1 sale; 2,492 institutions reported holding it in 13F filings for Q2 2026, worth $109.5B in total; 4 superinvestors hold it, including Harris Associates (Oakmark) and ValueAct Capital.

13F holders, Q4 2025

Institutional positions in Salesforce, Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
2,959
+206 vs. Q3 2025
Shares held
809.9M
+53.5M (+7.1%) vs. Q3 2025
Total value
$201.9B
+$22.6B (+12.6%) vs. Q3 2025
New holders
414
1,086 more added
Sold out
208
1,234 more reduced

63 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CRM on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 2,959 institutions
Q1 2021: 1,989 institutionsQ2 2021: 2,071 institutionsQ3 2021: 2,188 institutionsQ4 2021: 2,356 institutionsQ1 2022: 2,282 institutionsQ2 2022: 2,140 institutionsQ3 2022: 2,060 institutionsQ4 2022: 2,027 institutionsQ1 2023: 2,183 institutionsQ2 2023: 2,301 institutionsQ3 2023: 2,294 institutionsQ4 2023: 2,601 institutionsQ1 2024: 2,769 institutionsQ2 2024: 2,630 institutionsQ3 2024: 2,657 institutionsQ4 2024: 3,110 institutionsQ1 2025: 2,956 institutionsQ2 2025: 2,960 institutionsQ3 2025: 2,816 institutionsQ4 2025: 2,959 institutionsQ1 2026: 2,696 institutionsQ2 2026: 2,492 institutions
Value heldQ4 2025: $201.9B
Q1 2021: $151.3BQ2 2021: $178.1BQ3 2021: $207.8BQ4 2021: $195.5BQ1 2022: $163.0BQ2 2022: $128.2BQ3 2022: $111.4BQ4 2022: $100.8BQ1 2023: $153.3BQ2 2023: $161.7BQ3 2023: $155.1BQ4 2023: $204.8BQ1 2024: $235.7BQ2 2024: $198.8BQ3 2024: $209.1BQ4 2024: $258.7BQ1 2025: $209.1BQ2 2025: $210.0BQ3 2025: $179.8BQ4 2025: $201.9BQ1 2026: $137.9BQ2 2026: $109.5B
Institutions holding CRM and their total value by quarter
QuarterHoldersValue
Q2 20262,492$109.5B
Q1 20262,696$137.9B
Q4 20252,959$201.9B
Q3 20252,816$179.8B
Q2 20252,960$210.0B
Q1 20252,956$209.1B
Q4 20243,110$258.7B
Q3 20242,657$209.1B
Q2 20242,630$198.8B
Q1 20242,769$235.7B
Q4 20232,601$204.8B
Q3 20232,294$155.1B
Q2 20232,301$161.7B
Q1 20232,183$153.3B
Q4 20222,027$100.8B
Q3 20222,060$111.4B
Q2 20222,140$128.2B
Q1 20222,282$163.0B
Q4 20212,356$195.5B
Q3 20212,188$207.8B
Q2 20212,071$178.1B
Q1 20211,989$151.3B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Salesforce, Inc.; share changes are against Q3 2025.

Institutions holding CRM in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Dougherty Wealth Advisers LLC1,549$410.3K0.23%00.0%Unchanged
CVA Family Office, LLC1,552$411.2K0.05%−145−8.5%Reduced
Terry L. Blaker1,554$411.7K0.02%+400+34.7%Added
AlphaGrep UK Ltd1,558$412.7K0.14%+1,558New
Bank of Hawaii1,559$413.0K0.02%−511−24.7%Reduced
KWB Wealth1,561$413.5K0.04%00.0%Unchanged
BXM Wealth LLC1,440$414.1K0.32%−732−33.7%Reduced
Pathfinder Wealth Consulting, Inc.1,565$414.5K0.26%+1,565New
Reliant Investment Partners, LLC1,565$414.6K0.33%00.0%Unchanged
Cura Wealth Advisors, LLC1,567$415.1K0.16%+334+27.1%Added
KC Investment Advisors, LLC1,569$415.6K0.10%−11−0.7%Reduced
Seed Wealth Management, Inc.1,570$415.9K0.29%−200−11.3%Reduced
AdvisorNet Financial, Inc1,571$416.2K0.02%−53−3.3%Reduced
Wakefield Asset Management LLLP1,575$417.2K0.11%00.0%Unchanged
Cornerstone Advisory, LLC1,577$417.7K0.04%+211+15.4%Added
Avenue 1 Advisors, LLC1,586$420.2K0.13%−28−1.7%Reduced
Sierra Summit Advisors LLC1,587$420.4K0.06%−236−12.9%Reduced
Fielder Capital Group LLC1,591$421.4K0.09%+388+32.3%Added
LJI Wealth Management, LLC1,592$421.7K0.06%−191−10.7%Reduced
Marino, Stram & Associates LLC1,593$422.0K0.08%−402−20.2%Reduced
Beaumont Financial Advisors, LLC1,598$423.3K0.03%−39−2.4%Reduced
Sumitomo Mitsui Financial Group, Inc.1,594$424.4K0.01%+1,271+393.5%Added
Advisor Resource Council2,013$424.6K0.15%+2,013New
Gemmer Asset Management LLC1,606$425.6K0.03%+171+11.9%Added
Guardian Asset Advisors, LLC1,605$426.4K0.22%−319−16.6%Reduced
South Shore Capital Advisors1,613$427.3K0.31%+1,613New
Howard Financial Services, Ltd.1,621$429.4K0.05%+94+6.2%Added
Rooted Wealth Advisors, Inc.2,155$429.8K0.12%−715−24.9%Reduced
Stonebridge Financial Group, LLC1,625$430.5K0.37%+1,625New
Arcataur Capital Management LLC1,628$431.3K0.12%−24−1.5%Reduced
One Wealth Management Investment & Advisory Services, LLC1,631$432.1K0.47%+94+6.1%Added
Claret Asset Management Corp1,637$434.0K0.05%+52+3.3%Added
Legacy Edge Advisors, LLC1,640$434.5K0.05%−61−3.6%Reduced
Epiq Partners, LLC1,641$434.7K0.20%−27−1.6%Reduced
CVFG LLC1,641$434.8K0.30%+73+4.7%Added
Old North State Wealth Management, LLC1,639$435.1K0.20%+691+72.9%Added
MLG Wealth Management DBA Pine Grove Financial Group1,645$435.8K0.05%+1,645New
LaSalle St. Investment Advisors, LLC1,651$437.0K0.07%+17+1.0%Added
Koss-Olinger Consulting, LLC1,652$438.0K0.03%−478−22.4%Reduced
Bay Colony Advisory Group, Inc d/b/a Bay Colony Advisors1,656$438.6K0.05%+1,656New
Garrett Wealth Advisory Group, LLC1,658$439.2K0.08%−80−4.6%Reduced
JM2 Capital Inc.1,666$441.4K0.35%+1,666New
Patrick M Sweeney & Associates, Inc1,668$441.8K0.28%+147+9.7%Added
Wayfinding Financial, LLC1,671$443.0K0.19%−109−6.1%Reduced
Jackson Thornton Asset Management, LLC1,693$445.1K0.04%+1,693New
Thryve Wealth Management LLC1,683$445.8K0.22%+1,683New
DGS Capital Management, LLC1,683$445.9K0.08%+800+90.6%Added
Legacy Trust1,684$446.1K0.08%00.0%Unchanged
David J Yvars Group1,685$446.4K0.24%+120+7.7%Added
Aviso Financial Inc.1,686$446.6K0.02%−3,204−65.5%Reduced
Smith Thornton Advisors LLC1,686$446.7K0.23%+15+0.9%Added
LRI Investments, LLC24,893$447.3K0.04%+305+1.2%Added
MSH Capital Advisors LLC1,695$449.1K0.10%+1,695New
Pinnacle Bancorp, Inc.1,700$450.3K0.13%−150−8.1%Reduced
Spectrum Planning & Advisory Services Inc.1,702$450.8K0.23%+27+1.6%Added
Northwest & Ethical Investments L.P.1,700$452.2K0.01%−64,985−97.5%Reduced
Kera Capital Partners, Inc.2,135$453.3K0.06%+1,259+143.7%Added
TFR Capital, LLC.1,712$453.5K0.15%+10+0.6%Added
Waters Parkerson & Co., LLC1,715$454.3K0.02%00.0%Unchanged
Financial Life Planners1,717$455.0K0.33%−115−6.3%Reduced
Tyche Wealth Partners LLC1,720$455.7K0.07%−32−1.8%Reduced
Schnieders Capital Management, LLC.1,726$457.2K0.07%00.0%Unchanged
Dynamic Wealth Strategies, LLC1,729$458.0K0.27%+141+8.9%Added
Jacobsen Capital Management1,730$458.3K0.15%−190−9.9%Reduced
Financial Enhancement Group LLC2,069$458.4K0.06%−326−13.6%Reduced
KG&L Capital Management,LLC1,740$461.1K0.12%−190−9.8%Reduced
McAdam, LLC1,743$461.8K0.02%+134+8.3%Added
TFC Financial Management1,743$461.8K0.06%+342+24.4%Added
Gallagher Capital Advisors, LLC1,747$462.9K0.30%−1,733−49.8%Reduced
Argonautica Private Wealth Management, Inc1,748$463.1K0.14%−45−2.5%Reduced
Summit Wealth Group LLC1,749$463.3K0.06%−11,825−87.1%Reduced
Pines Wealth Management, LLC1,750$463.6K0.15%+26+1.5%Added
Austin Private Wealth, LLC1,759$465.9K0.03%−1,311−42.7%Reduced
Franklin Street Advisors Inc1,759$466.0K0.03%−165−8.6%Reduced
Pacific Sage Partners, LLC1,761$466.5K0.07%−41−2.3%Reduced
Welch Group, LLC1,764$467.3K0.02%+95+5.7%Added
Barnes Pettey Financial Advisors, LLC1,770$468.9K0.23%+75+4.4%Added
Ables, Iannone, Moore & Associates, Inc.1,778$471.0K0.26%−539−23.3%Reduced
Wedge Capital Management L L P1,778$471.0K0.01%+110+6.6%Added
Vista Investment Management1,791$474.5K0.16%−137−7.1%Reduced
Waddell & Associates, LLC1,796$475.7K0.03%−204−10.2%Reduced
Castle Rock Wealth Management, LLC2,456$476.6K0.10%−198−7.5%Reduced
Benin Management CORP1,807$478.7K0.11%+20+1.1%Added
Waterloo Capital, L.P.1,809$479.3K0.03%+235+14.9%Added
Encompass Wealth Advisors, LLC1,815$480.7K0.16%+104+6.1%Added
Hartline Investment Corp1,822$482.7K0.05%−15,628−89.6%Reduced
Traveka Wealth, LLC1,824$483.1K0.20%−98−5.1%Reduced
Affinity Capital Advisors, LLC1,824$483.3K0.07%+252+16.0%Added
Moment Partners, LLC1,827$484.8K0.10%00.0%Unchanged
AdvisorShares Investments LLC1,830$484.8K0.08%+1,830New
Rexford Capital Inc1,831$485.1K0.37%−236−11.4%Reduced
Clarity Wealth Advisors, LLC1,831$485.1K0.10%−73−3.8%Reduced
FF Advisors,LLC1,832$485.3K0.22%−22−1.2%Reduced
Mitsubishi UFJ Morgan Stanley Securities Co., Ltd.1,832$485.3K0.76%+1,832New
CoreCap Advisors, LLC1,835$486.2K0.02%−382−17.2%Reduced
Armis Advisers, LLC2,490$486.5K0.05%+674+37.1%Added
Bellecapital International Ltd.1,837$486.6K0.09%00.0%Unchanged
D'Orazio & Associates, Inc.1,838$486.9K0.06%−22−1.2%Reduced
Rainier Family Wealth Inc1,849$489.8K0.37%+737+66.3%Added
Stokes Family Office, LLC1,849$489.9K0.04%+171+10.2%Added