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Salesforce, Inc.

CRM
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001108524

In the last 90 days, Salesforce, Inc. insiders filed 1 open-market purchase and 1 sale; 2,492 institutions reported holding it in 13F filings for Q2 2026, worth $109.5B in total; 4 superinvestors hold it, including Harris Associates (Oakmark) and ValueAct Capital.

13F holders, Q4 2025

Institutional positions in Salesforce, Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
2,959
+206 vs. Q3 2025
Shares held
809.9M
+53.5M (+7.1%) vs. Q3 2025
Total value
$201.9B
+$22.6B (+12.6%) vs. Q3 2025
New holders
414
1,086 more added
Sold out
208
1,234 more reduced

63 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CRM on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 2,959 institutions
Q1 2021: 1,989 institutionsQ2 2021: 2,071 institutionsQ3 2021: 2,188 institutionsQ4 2021: 2,356 institutionsQ1 2022: 2,282 institutionsQ2 2022: 2,140 institutionsQ3 2022: 2,060 institutionsQ4 2022: 2,027 institutionsQ1 2023: 2,183 institutionsQ2 2023: 2,301 institutionsQ3 2023: 2,294 institutionsQ4 2023: 2,601 institutionsQ1 2024: 2,769 institutionsQ2 2024: 2,630 institutionsQ3 2024: 2,657 institutionsQ4 2024: 3,110 institutionsQ1 2025: 2,956 institutionsQ2 2025: 2,960 institutionsQ3 2025: 2,816 institutionsQ4 2025: 2,959 institutionsQ1 2026: 2,696 institutionsQ2 2026: 2,492 institutions
Value heldQ4 2025: $201.9B
Q1 2021: $151.3BQ2 2021: $178.1BQ3 2021: $207.8BQ4 2021: $195.5BQ1 2022: $163.0BQ2 2022: $128.2BQ3 2022: $111.4BQ4 2022: $100.8BQ1 2023: $153.3BQ2 2023: $161.7BQ3 2023: $155.1BQ4 2023: $204.8BQ1 2024: $235.7BQ2 2024: $198.8BQ3 2024: $209.1BQ4 2024: $258.7BQ1 2025: $209.1BQ2 2025: $210.0BQ3 2025: $179.8BQ4 2025: $201.9BQ1 2026: $137.9BQ2 2026: $109.5B
Institutions holding CRM and their total value by quarter
QuarterHoldersValue
Q2 20262,492$109.5B
Q1 20262,696$137.9B
Q4 20252,959$201.9B
Q3 20252,816$179.8B
Q2 20252,960$210.0B
Q1 20252,956$209.1B
Q4 20243,110$258.7B
Q3 20242,657$209.1B
Q2 20242,630$198.8B
Q1 20242,769$235.7B
Q4 20232,601$204.8B
Q3 20232,294$155.1B
Q2 20232,301$161.7B
Q1 20232,183$153.3B
Q4 20222,027$100.8B
Q3 20222,060$111.4B
Q2 20222,140$128.2B
Q1 20222,282$163.0B
Q4 20212,356$195.5B
Q3 20212,188$207.8B
Q2 20212,071$178.1B
Q1 20211,989$151.3B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Salesforce, Inc.; share changes are against Q3 2025.

Institutions holding CRM in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Balboa Wealth Partners1,011$267.8K0.04%−32−3.1%Reduced
Catalyst Capital Advisors LLC1,011$267.8K0.01%+1,011New
Kennedy Investment Group1,012$268.0K0.10%−255−20.1%Reduced
Quest Partners LLC1,014$268.6K0.02%−2,762−73.1%Reduced
Verity Asset Management, Inc.1,014$268.7K0.12%+1,014New
Meriwether Wealth & Planning, LLC1,016$269.1K0.15%−104−9.3%Reduced
Thrive Capital Management, LLC1,016$269.3K0.06%−49−4.6%Reduced
SevenBridge Financial Group, LLC1,174$269.3K0.04%−401−25.5%Reduced
TriaGen Wealth Management LLC1,018$269.7K0.07%−167−14.1%Reduced
Canvas Wealth Advisors, LLC1,019$269.9K0.05%00.0%Unchanged
Trust Co of Oklahoma1,022$270.7K0.08%00.0%Unchanged
First International Bank of Israel Ltd.1,024$271.3K0.13%+1,024New
Frisch Financial Group, Inc.1,025$271.9K0.06%+2+0.2%Added
LBMC Investment Advisors, LLC1,028$272.3K0.02%00.0%Unchanged
Old Peak Finance LLC1,028$272.3K0.17%+1,028New
Integrity Advisory Solutions, LLC1,030$272.9K0.04%−230−18.3%Reduced
one8zero8, LLC1,032$273.4K0.06%−275−21.0%Reduced
Harvest Investment Services, LLC1,035$274.1K0.05%+1,035New
Leonard Rickey Investment Advisors P.L.L.C.1,036$274.3K0.05%−8−0.8%Reduced
BCS Wealth Management1,036$274.4K0.03%+1,036New
Tranquilli Financial Advisor LLC1,038$275.0K0.16%+1,038New
DT Investment Partners, LLC1,039$275.2K0.02%+187+21.9%Added
Spirepoint Private Client, LLC1,042$276.0K0.03%+144+16.0%Added
Gordian Capital Singapore Pte Ltd1,042$276.5K0.38%00.0%Unchanged
Madrona Financial Services, LLC1,046$277.1K0.06%−10−0.9%Reduced
Castlefield Investment Partners LLP1,047$277.4K0.21%+1,047New
Beckerman Institutional, LLC1,050$278.2K0.16%+1,050New
Mendel Money Management1,052$278.7K0.12%−222−17.4%Reduced
Collective Family Office LLC1,052$278.7K0.06%+49+4.9%Added
55 North Private Wealth, LLC1,052$278.7K0.07%+1,052New
Variant Private Wealth, LLC1,055$279.4K0.29%−60−5.4%Reduced
Chaney Capital Management, Inc.1,055$279.5K0.10%−75−6.6%Reduced
Northeast Investment Management1,059$280.5K0.01%00.0%Unchanged
Oarsman Capital, Inc.1,064$281.8K0.04%+13+1.2%Added
Focused Wealth Management, Inc1,067$282.6K0.03%+55+5.4%Added
Cottage Street Advisors LLC1,068$283.0K0.12%−140−11.6%Reduced
Carrera Capital Advisors1,069$283.5K0.05%+153+16.7%Added
Tradition Wealth Management, LLC1,072$284.0K0.02%−3−0.3%Reduced
Purpose Unlimited Inc.1,074$284.5K0.01%+1,074New
First Heartland Consultants, Inc.1,077$285.2K0.02%−3−0.3%Reduced
Three Seasons Wealth, LLC1,075$285.2K0.03%−2,504−70.0%Reduced
Traynor Capital Management, Inc.1,078$285.7K0.02%+102+10.5%Added
Sound Income Strategies, LLC1,261$286.4K0.01%+319+33.9%Added
Forza Wealth Management, LLC1,082$286.6K0.10%00.0%Unchanged
Am Investment Strategies LLC1,085$287.0K0.06%+1,085New
United Asset Strategies, Inc.1,083$287.1K0.02%+80+8.0%Added
Storen Legacy Partners, LLC1,085$287.4K0.09%+1,085New
Element Wealth, LLC1,089$288.4K0.12%+18+1.7%Added
Mengis Capital Management, Inc.1,090$288.8K0.05%00.0%Unchanged
Momentous Wealth Management, Inc.1,091$289.1K0.16%+131+13.6%Added
Granite Harbor Advisors, Inc.1,094$289.8K0.12%−50−4.4%Reduced
Gill Capital Partners, LLC1,096$290.4K0.09%−27−2.4%Reduced
Southeast Asset Advisors Inc.1,100$291.4K0.03%−1,068−49.3%Reduced
GSG Advisors LLC1,101$291.8K0.08%−125−10.2%Reduced
Gsa Capital Partners LLP1,102$292.0K0.03%−1,130−50.6%Reduced
Wealth Effects LLC1,105$292.7K0.09%−70−6.0%Reduced
Entelevest, LLC1,106$293.0K0.30%+1,106New
Financial Network Wealth Management LLC1,105$293.0K0.09%00.0%Unchanged
SOL Capital Management CO1,106$293.0K0.03%00.0%Unchanged
Indiana Trust & Investment Management CO1,108$293.5K0.09%+250+29.1%Added
Northern Financial Advisors Inc1,108$293.5K0.34%−922−45.4%Reduced
Stock Yards Bank & Trust Co1,111$294.3K0.01%−490−30.6%Reduced
Five Oceans Advisors1,112$294.6K0.10%−77−6.5%Reduced
EJMK Ventures LLC1,116$295.6K0.18%+1,116New
Green Harvest Asset Management LLC1,116$295.8K0.00%+61+5.8%Added
GWN Securities Inc.1,117$296.2K0.06%−50−4.3%Reduced
JB Capital LLC1,119$296.5K0.01%−403−26.5%Reduced
Real Talk Capital, LLC1,120$296.7K0.30%−706−38.7%Reduced
Wealth Preservation Advisors, LLC1,122$297.2K0.15%00.0%Unchanged
Klingenstein Fields & Co LP1,124$297.8K0.01%−43−3.7%Reduced
Forte Asset Management LLC1,125$298.5K0.14%00.0%Unchanged
First Community Trust NA1,130$299.3K0.22%−45−3.8%Reduced
Argentarii, LLC1,130$299.5K0.10%+1,130New
JGP Wealth Management, LLC1,131$299.6K0.03%−45−3.8%Reduced
Midland Wealth Advisors LLC1,133$300.1K0.02%−837−42.5%Reduced
Sterling Investment Advisors, Ltd.1,133$300.2K0.06%+251+28.5%Added
CRA Financial Services, LLC1,137$301.1K0.04%−43−3.6%Reduced
Winter & Associates, Inc.1,137$301.2K0.28%+1,137New
Omnia Family Wealth, LLC1,138$301.9K0.09%+205+22.0%Added
Morling Financial Advisors, LLC1,142$302.5K0.10%00.0%Unchanged
TSG Advice Partners, LLC1,143$302.8K0.05%+1,143New
Mine & Arao Wealth Creation & Management, LLC.1,144$303.1K0.12%00.0%Unchanged
Evanson Asset Management, LLC1,147$304.0K0.02%+251+28.0%Added
Mindset Wealth Management, LLC1,150$304.7K0.08%+100+9.5%Added
Fort Sheridan Advisors LLC1,152$305.2K0.04%−222−16.2%Reduced
Livet Wealth, LLC1,152$305.2K0.19%+1,152New
Motive Wealth Advisors1,153$305.4K0.13%+198+20.7%Added
Ark Wealth Advisors LLC1,156$306.2K0.33%+1,156New
Themes Management Co LLC1,157$306.5K0.24%+1,157New
NFP Retirement, Inc.1,158$306.7K0.02%+53+4.8%Added
Client 1st Advisory Group, LLC1,159$307.0K0.10%+70+6.4%Added
Capital Squared Financial LLC1,159$307.2K0.24%−9−0.8%Reduced
Peddock Capital Advisors, LLC1,161$307.6K0.06%00.0%Unchanged
Muirfield Wealth Advisors LLC1,164$308.4K0.23%−139−10.7%Reduced
Everett Harris & Co1,165$308.6K0.00%00.0%Unchanged
Washington Trust Advisors, Inc.1,165$308.6K0.02%+207+21.6%Added
Powers Advisory Group, LLC1,168$309.4K0.12%+1+0.1%Added
Mattern Wealth Management LLC1,170$309.9K0.06%−100−7.9%Reduced
CSS LLC1,171$310.2K0.02%−630−35.0%Reduced
Dunhill Financial, LLC1,173$310.8K0.08%+6+0.5%Added