Skip to main content

Salesforce, Inc.

CRM
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001108524

In the last 90 days, Salesforce, Inc. insiders filed 1 open-market purchase and 1 sale; 2,492 institutions reported holding it in 13F filings for Q2 2026, worth $109.5B in total; 4 superinvestors hold it, including Harris Associates (Oakmark) and ValueAct Capital.

13F holders, Q4 2025

Institutional positions in Salesforce, Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
2,959
+206 vs. Q3 2025
Shares held
809.9M
+53.5M (+7.1%) vs. Q3 2025
Total value
$201.9B
+$22.6B (+12.6%) vs. Q3 2025
New holders
414
1,086 more added
Sold out
208
1,234 more reduced

63 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CRM on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 2,959 institutions
Q1 2021: 1,989 institutionsQ2 2021: 2,071 institutionsQ3 2021: 2,188 institutionsQ4 2021: 2,356 institutionsQ1 2022: 2,282 institutionsQ2 2022: 2,140 institutionsQ3 2022: 2,060 institutionsQ4 2022: 2,027 institutionsQ1 2023: 2,183 institutionsQ2 2023: 2,301 institutionsQ3 2023: 2,294 institutionsQ4 2023: 2,601 institutionsQ1 2024: 2,769 institutionsQ2 2024: 2,630 institutionsQ3 2024: 2,657 institutionsQ4 2024: 3,110 institutionsQ1 2025: 2,956 institutionsQ2 2025: 2,960 institutionsQ3 2025: 2,816 institutionsQ4 2025: 2,959 institutionsQ1 2026: 2,696 institutionsQ2 2026: 2,492 institutions
Value heldQ4 2025: $201.9B
Q1 2021: $151.3BQ2 2021: $178.1BQ3 2021: $207.8BQ4 2021: $195.5BQ1 2022: $163.0BQ2 2022: $128.2BQ3 2022: $111.4BQ4 2022: $100.8BQ1 2023: $153.3BQ2 2023: $161.7BQ3 2023: $155.1BQ4 2023: $204.8BQ1 2024: $235.7BQ2 2024: $198.8BQ3 2024: $209.1BQ4 2024: $258.7BQ1 2025: $209.1BQ2 2025: $210.0BQ3 2025: $179.8BQ4 2025: $201.9BQ1 2026: $137.9BQ2 2026: $109.5B
Institutions holding CRM and their total value by quarter
QuarterHoldersValue
Q2 20262,492$109.5B
Q1 20262,696$137.9B
Q4 20252,959$201.9B
Q3 20252,816$179.8B
Q2 20252,960$210.0B
Q1 20252,956$209.1B
Q4 20243,110$258.7B
Q3 20242,657$209.1B
Q2 20242,630$198.8B
Q1 20242,769$235.7B
Q4 20232,601$204.8B
Q3 20232,294$155.1B
Q2 20232,301$161.7B
Q1 20232,183$153.3B
Q4 20222,027$100.8B
Q3 20222,060$111.4B
Q2 20222,140$128.2B
Q1 20222,282$163.0B
Q4 20212,356$195.5B
Q3 20212,188$207.8B
Q2 20212,071$178.1B
Q1 20211,989$151.3B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Salesforce, Inc.; share changes are against Q3 2025.

Institutions holding CRM in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
JFS Wealth Advisors, LLC860$228.1K0.01%−185−17.7%Reduced
Coastal Investment Advisors, Inc.865$229.0K0.08%+865New
Stenger Family Office, LLC865$229.1K0.05%−13−1.5%Reduced
Greenwood Gearhart Inc867$229.6K0.01%+867New
GreatBanc Trust CO870$230.5K0.16%−25−2.8%Reduced
Global Trust Asset Management, LLC871$230.6K0.09%−482−35.6%Reduced
Financial Insights, Inc.872$231.0K0.08%−164−15.8%Reduced
Vivaldi Capital Management, LLC872$231.0K0.03%−8−0.9%Reduced
Gleason Group, Inc.874$231.5K0.02%+874New
Knightsbridge Asset Management, LLC876$232.1K0.04%+876New
Kavar Capital Partners Group, LLC879$232.9K0.03%+18+2.1%Added
Clifford Group, LLC885$234.4K0.18%−32−3.5%Reduced
RWM Asset Management, LLC1,022$234.4K0.03%+173+20.4%Added
Keystone Financial Group890$235.8K0.02%+890New
Jag Capital Management, LLC891$236.0K0.03%−386−30.2%Reduced
Bogart Wealth, LLC892$236.4K0.01%−58,894−98.5%Reduced
Rialto Wealth Management, LLC893$236.7K0.06%00.0%Unchanged
Elk River Wealth Management, LLC897$238.0K0.04%00.0%Unchanged
Global Endowment Management, LP899$238.0K0.03%−605−40.2%Reduced
VanderPol Investments L.L.C.899$238.2K0.45%−56−5.9%Reduced
Seven Springs Wealth Group, LLC899$238.2K0.07%+5+0.6%Added
Elite Wealth Management, Inc.900$238.4K0.06%−1,698−65.4%Reduced
Wealthquest Corp900$238.4K0.02%+900New
Westfuller Advisors, LLC900$238.8K0.10%−261−22.5%Reduced
MRP Capital Investments, LLC903$239.2K0.20%−103−10.2%Reduced
Postrock Partners LLC904$239.5K0.10%00.0%Unchanged
Family Legacy Financial Solutions, LLC908$240.0K0.19%−191−17.4%Reduced
Libra Wealth LLC908$240.5K0.07%−259−22.2%Reduced
Colonial River Wealth Management, LLC910$241.1K0.09%−1,268−58.2%Reduced
Hamilton Wealth, LLC911$241.3K0.05%+911New
Alterna Wealth Management, Inc915$242.4K0.20%+915New
Clark Asset Management, LLC917$242.8K0.03%+917New
North Berkeley Wealth Management, LLC917$242.9K0.14%00.0%Unchanged
Cannon Advisors, Inc.1,015$243.2K0.17%−4−0.4%Reduced
GoalVest Advisory LLC918$243.2K0.05%+169+22.6%Added
Tempus Wealth Planning, LLC922$244.3K0.06%−103−10.0%Reduced
Topsail Wealth Management, LLC921$244.4K0.04%−32−3.4%Reduced
Foronjy Financial LLC924$244.8K0.10%−98−9.6%Reduced
Capital Advisors Wealth Management, LLC925$245.0K0.03%+51+5.8%Added
First Growth Capital LLC1,324$245.0K0.22%+1,324New
New Covenant Trust Company, N.A.968$245.5K0.22%+99+11.4%Added
Cladis Investment Advisory, LLC927$245.6K0.13%+52+5.9%Added
May Barnhard Investments LLC928$245.8K0.12%00.0%Unchanged
Clifford Swan Investment Counsel LLC929$246.1K0.01%−104−10.1%Reduced
Wall Street Financial Group, Inc.930$246.4K0.18%+32+3.6%Added
Manchester Capital Management LLC930$246.4K0.03%+19+2.1%Added
Carbahal Olsen Financial Services Group, LLC930$246.5K0.19%+4+0.4%Added
Novem Group932$247.0K0.03%+932New
Core Alternative Capital933$247.2K0.07%+810+658.5%Added
Signature Wealth Management Partners, LLC936$248.0K0.12%00.0%Unchanged
Yoffe Investment Management, LLC937$248.1K0.32%00.0%Unchanged
Congress Asset Management Co938$248.4K0.00%−19−2.0%Reduced
Greenberg Financial Group939$248.8K0.10%+939New
Weinberger Asset Management, Inc939$248.8K0.09%−39−4.0%Reduced
Capital Advisors, Ltd. LLC939$249.0K0.03%−79−7.8%Reduced
American Alpha Advisors, LLC942$249.5K0.16%−712−43.0%Reduced
Archetype Wealth Partners945$250.0K0.03%−260−21.6%Reduced
Garner Asset Management Corp944$250.1K0.10%00.0%Unchanged
Hudson Oak Wealth Advisory LLC944$250.1K0.22%+944New
Balanced Wealth Group LLC1,065$250.9K0.09%+2+0.2%Added
ERn Financial, LLC948$251.1K0.05%+948New
Kozak & Associates, Inc.967$251.4K0.05%−1,548−61.6%Reduced
Woodward Diversified Capital, LLC949$251.4K0.12%−176−15.6%Reduced
Golden State Wealth Management, LLC949$251.5K0.03%−212−18.3%Reduced
Money Concepts Capital Corp956$253.3K0.01%−59−5.8%Reduced
Baron Silver Stevens Financial Advisors, LLC957$253.5K0.04%−123−11.4%Reduced
Olistico Wealth, LLC961$254.6K0.12%−680−41.4%Reduced
Gradient Investments LLC966$255.9K0.00%−133−12.1%Reduced
Archer Investment Corp967$256.1K0.06%+47+5.1%Added
Sigma Investment Counselors Inc967$256.1K0.01%−69−6.7%Reduced
LeClair Wealth Partners LLC967$256.2K0.15%+29+3.1%Added
Fermata Advisors, LLC969$256.7K0.06%00.0%Unchanged
Indivisible Partners970$256.9K0.03%+970New
Retirement Solution Inc.970$257.1K0.06%+30+3.2%Added
Tactive Advisors, LLC971$257.2K0.08%+971New
Capital Asset Advisory Services LLC979$257.3K0.01%+99+11.3%Added
MCF Advisors LLC971$257.6K0.01%+826+569.7%Added
Ssi Investment Management LLC974$258.0K0.02%00.0%Unchanged
BankChampaign, National Association974$258.0K0.26%+974New
Advanced Asset Management Advisors Inc975$258.3K0.07%00.0%Unchanged
COFG Advisors, LLC976$258.6K0.06%+976New
Benchmark Financial Wealth Advisors, LLC978$259.0K0.07%−31−3.1%Reduced
Coppell Advisory Solutions LLC975$259.3K0.03%−87−8.2%Reduced
Hoxton Planning & Management, LLC984$260.7K0.08%−92−8.6%Reduced
Heritage Wealth Advisors984$260.7K0.01%+197+25.0%Added
Bull Oak Capital, LLC987$261.5K0.11%−218−18.1%Reduced
Regal Investment Advisors LLC993$263.0K0.02%+993New
Alhambra Investment Partners LLC993$263.1K0.12%−38−3.7%Reduced
Centennial Wealth Advisory LLC993$263.1K0.07%+84+9.2%Added
Prasad Wealth Partners, LLC995$263.6K0.07%−80−7.4%Reduced
Blalock Williams, LLC996$263.9K0.21%+996New
Marin Bay Wealth Advisors, LLC997$264.2K0.15%+997New
L & S Advisors Inc1,000$264.9K0.02%−23−2.2%Reduced
Thompson Davis & Co., Inc.1,000$264.9K0.16%+1,000New
Deeter Investments LLP1,000$264.9K0.06%+1,000New
West Tower Group, LLC1,000$264.9K0.61%+1,000New
Stembrook Asset Management, LLC1,000$264.9K0.25%+1,000New
Opal Wealth Advisors, LLC1,000$264.9K0.07%+75+8.1%Added
Stonebridge Financial Planning Group, LLC1,010$267.6K0.10%−69−6.4%Reduced
Hyposwiss Advisors SA1,010$267.6K0.26%+1,010New