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Salesforce, Inc.

CRM
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001108524

In the last 90 days, Salesforce, Inc. insiders filed 1 open-market purchase and 1 sale; 2,493 institutions reported holding it in 13F filings for Q2 2026, worth $109.5B in total; 4 superinvestors hold it, including Harris Associates (Oakmark) and ValueAct Capital.

13F holders, Q4 2025

Institutional positions in Salesforce, Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
2,958
+206 vs. Q3 2025
Shares held
809.9M
+53.5M (+7.1%) vs. Q3 2025
Total value
$201.9B
+$22.6B (+12.6%) vs. Q3 2025
New holders
414
1,085 more added
Sold out
208
1,234 more reduced

63 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CRM on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 2,958 institutions
Q1 2021: 1,989 institutionsQ2 2021: 2,071 institutionsQ3 2021: 2,188 institutionsQ4 2021: 2,356 institutionsQ1 2022: 2,282 institutionsQ2 2022: 2,140 institutionsQ3 2022: 2,060 institutionsQ4 2022: 2,027 institutionsQ1 2023: 2,182 institutionsQ2 2023: 2,300 institutionsQ3 2023: 2,293 institutionsQ4 2023: 2,600 institutionsQ1 2024: 2,768 institutionsQ2 2024: 2,629 institutionsQ3 2024: 2,656 institutionsQ4 2024: 3,109 institutionsQ1 2025: 2,955 institutionsQ2 2025: 2,959 institutionsQ3 2025: 2,815 institutionsQ4 2025: 2,958 institutionsQ1 2026: 2,695 institutionsQ2 2026: 2,493 institutions
Value heldQ4 2025: $201.9B
Q1 2021: $151.3BQ2 2021: $178.1BQ3 2021: $207.8BQ4 2021: $195.5BQ1 2022: $163.0BQ2 2022: $128.2BQ3 2022: $111.4BQ4 2022: $100.8BQ1 2023: $153.3BQ2 2023: $161.7BQ3 2023: $155.1BQ4 2023: $204.8BQ1 2024: $235.7BQ2 2024: $198.8BQ3 2024: $209.1BQ4 2024: $258.7BQ1 2025: $209.1BQ2 2025: $210.0BQ3 2025: $179.8BQ4 2025: $201.9BQ1 2026: $137.9BQ2 2026: $109.5B
Institutions holding CRM and their total value by quarter
QuarterHoldersValue
Q2 20262,493$109.5B
Q1 20262,695$137.9B
Q4 20252,958$201.9B
Q3 20252,815$179.8B
Q2 20252,959$210.0B
Q1 20252,955$209.1B
Q4 20243,109$258.7B
Q3 20242,656$209.1B
Q2 20242,629$198.8B
Q1 20242,768$235.7B
Q4 20232,600$204.8B
Q3 20232,293$155.1B
Q2 20232,300$161.7B
Q1 20232,182$153.3B
Q4 20222,027$100.8B
Q3 20222,060$111.4B
Q2 20222,140$128.2B
Q1 20222,282$163.0B
Q4 20212,356$195.5B
Q3 20212,188$207.8B
Q2 20212,071$178.1B
Q1 20211,989$151.3B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Salesforce, Inc.; share changes are against Q3 2025.

Institutions holding CRM in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
United Bank11,950$3.17M1.07%+330+2.8%Added
Aaron Wealth Advisors11,977$3.17M0.18%+3,930+48.8%Added
Sphera Management Technology Funds Ltd12,000$3.18M1.66%+5,940+98.0%Added
Symphony Financial, Ltd. Co.11,970$3.18M0.43%−5,306−30.7%Reduced
GKV Capital Management Co., Inc.12,024$3.19M1.19%+6,774+129.0%Added
SRS Capital Advisors, Inc.12,056$3.19M0.09%−3,826−24.1%Reduced
Mount Yale Investment Advisors, LLC12,069$3.20M0.15%+6,190+105.3%Added
Mather Group, LLC.12,091$3.20M0.03%+1,453+13.7%Added
Marion Wealth Management14,060$3.21M0.71%+944+7.2%Added
KPP Advisory Services LLC12,117$3.21M0.47%−136−1.1%Reduced
Kelly Lawrence W & Associates Inc12,131$3.21M0.78%+225+1.9%Added
AlphaCore Capital LLC12,131$3.22M0.07%+3,546+41.3%Added
Cullen Investment Group, Ltd.12,437$3.23M0.42%−2,938−19.1%Reduced
Rockland Trust Co12,263$3.25M0.13%−803−6.1%Reduced
Resources Management Corp12,265$3.25M0.42%+184+1.5%Added
Harrell Investment Partners, LLC12,297$3.26M0.77%−27−0.2%Reduced
Paradigm Financial Partners, LLC12,350$3.27M0.33%−224−1.8%Reduced
Winch Advisory Services, LLC12,371$3.28M0.72%−521−4.0%Reduced
Portside Wealth Group, LLC12,397$3.28M0.44%+5,855+89.5%Added
IPG Investment Advisors LLC12,397$3.29M0.58%+416+3.5%Added
Kingswood Wealth Advisors, LLC12,435$3.29M0.16%+2,253+22.1%Added
Rockline Wealth Management, LLC12,454$3.30M0.67%+98+0.8%Added
Twin Capital Management Inc12,457$3.30M0.41%−1,202−8.8%Reduced
Independence Bank of Kentucky12,502$3.31M0.41%+138+1.1%Added
Mathes Company, Inc.12,518$3.32M1.18%−40−0.3%Reduced
Courier Capital LLC12,586$3.33M0.19%+628+5.3%Added
Positano Wealth Management Ltd12,600$3.34M2.61%+12,600New
Palumbo Wealth Management LLC12,617$3.34M0.82%+6,812+117.3%Added
RD Finance Ltd12,645$3.35M3.39%00.0%Unchanged
Graphene Investments SAS12,700$3.36M2.11%+400+3.3%Added
National Asset Management, Inc.12,750$3.38M0.16%−246−1.9%Reduced
Advocate Group LLC12,777$3.38M0.55%+193+1.5%Added
Mission Creek Capital Partners, Inc.12,809$3.39M0.69%−142−1.1%Reduced
IHT Wealth Management, LLC12,953$3.40M0.08%−363−2.7%Reduced
Wealthcare Advisory Partners LLC12,863$3.41M0.07%+664+5.4%Added
Kornitzer Capital Management Inc12,960$3.43M0.07%−308−2.3%Reduced
Parsonex Advisory Services, Inc.12,988$3.44M2.19%+1,014+8.5%Added
HBW Advisory Services LLC13,041$3.45M0.38%−26−0.2%Reduced
Canandaigua National Bank & Trust Co13,078$3.46M0.31%+1,103+9.2%Added
First Horizon Corp13,082$3.47M0.15%+285+2.2%Added
Charter Trust Co13,159$3.49M0.20%−588−4.3%Reduced
EPG Wealth Management LLC13,188$3.49M0.94%+398+3.1%Added
GTS Securities LLC13,216$3.50M0.12%+10,885+467.0%Added
Frank, Rimerman Advisors LLC13,248$3.51M0.22%+1,251+10.4%Added
AXS Investments LLC13,336$3.53M1.22%−174−1.3%Reduced
Change Path, LLC13,350$3.54M0.09%+1,168+9.6%Added
Finer Wealth Management, Inc.13,371$3.54M1.71%+655+5.2%Added
Altrafin AG13,381$3.54M1.12%00.0%Unchanged
MV Capital Management, Inc.13,392$3.55M0.34%+206+1.6%Added
Cohen Investment Advisors LLC13,400$3.55M1.63%+460+3.6%Added
Stansberry Asset Management, LLC13,419$3.55M0.36%+34+0.3%Added
Ledyard National Bank13,467$3.57M0.31%−1,202−8.2%Reduced
Hall Laurie J Trustee13,566$3.59M1.19%+1,695+14.3%Added
Fairtree Asset Management (Pty) Ltd13,627$3.61M1.66%+8,395+160.5%Added
Strategic Wealth Partners, Ltd.13,659$3.62M0.25%−28,475−67.6%Reduced
Verde Capital Management13,848$3.67M0.78%+1,001+7.8%Added
Gilliland Jeter Wealth Management LLC13,870$3.67M1.11%−118−0.8%Reduced
Savant Capital, LLC14,101$3.74M0.02%−934−6.2%Reduced
Group One Trading, L.P.14,120$3.74M0.11%+8,978+174.6%Added
Checchi Capital Advisers, LLC14,156$3.75M0.26%−987−6.5%Reduced
Hennion & Walsh Asset Management, Inc.14,167$3.75M0.13%−2,219−13.5%Reduced
Gladstone Institutional Advisory LLC14,177$3.76M0.14%−3,112−18.0%Reduced
Cozad Asset Management Inc14,245$3.77M0.29%+176+1.3%Added
Brady Family Wealth, LLC14,266$3.78M1.17%−258−1.8%Reduced
Laurel Wealth Advisors LLC14,276$3.78M0.50%−443−3.0%Reduced
Garrett Investment Advisors LLC14,329$3.80M0.30%+1,418+11.0%Added
Ritholtz Wealth Management14,355$3.80M0.07%+191+1.3%Added
Collar Capital Management, LLC14,366$3.81M2.54%+205+1.4%Added
Conscious Wealth Investments, LLC20,034$3.81M2.28%+6,420+47.2%Added
Nicollet Investment Management, Inc.14,381$3.81M1.21%−478−3.2%Reduced
Correct Capital Wealth Management14,389$3.81M0.72%+842+6.2%Added
Ossiam14,400$3.81M0.08%−80,481−84.8%Reduced
First American Bank14,418$3.82M0.23%+1,109+8.3%Added
Smith, Salley & Associates14,435$3.82M0.19%+894+6.6%Added
Trust Co of Toledo NA14,441$3.83M0.38%−601−4.0%Reduced
Corvex Management LP14,500$3.84M0.13%00.0%Unchanged
Woodmont Investment Counsel LLC14,530$3.85M0.24%+35+0.2%Added
WealthShield Partners, LLC14,543$3.85M0.42%+159+1.1%Added
Skopos Labs, Inc.14,496$3.86M0.18%+4,131+39.9%Added
Caldwell Trust Co14,573$3.86M0.34%−2,430−14.3%Reduced
West Michigan Advisors, LLC14,602$3.87M0.89%+291+2.0%Added
Hixon Zuercher, LLC14,722$3.90M1.18%+396+2.8%Added
NBT Bank N A14,995$3.91M0.25%+426+2.9%Added
Wealth Advisors of Tampa Bay, LLC14,856$3.94M1.36%−925−5.9%Reduced
Sandhill Capital Partners LLC14,886$3.94M0.28%−1,826−10.9%Reduced
Mission Wealth Management, LP14,895$3.95M0.08%−2,535−14.5%Reduced
Miracle Mile Advisors, LLC14,911$3.95M0.06%+2,924+24.4%Added
Bey-Douglas LLC14,915$3.95M3.17%−324−2.1%Reduced
Bailard, Inc.14,926$3.95M0.09%−6,460−30.2%Reduced
Fragasso Group Inc.14,954$3.96M0.24%−381−2.5%Reduced
Kamunting Street Capital Management, L.P.15,000$3.97M2.71%+10,000+200.0%Added
Eagle Strategies LLC15,024$3.98M0.51%−304−2.0%Reduced
Stevens Capital Management LP15,185$4.02M1.42%+15,185New
First Interstate Bank15,266$4.04M0.22%−35−0.2%Reduced
Jackson Hole Capital Partners, LLC15,282$4.05M0.69%−1,114−6.8%Reduced
Quadrant Capital Group LLC15,305$4.05M0.12%−7,631−33.3%Reduced
D L Carlson Investment Group Inc15,386$4.08M0.69%−154−1.0%Reduced
Hancock Whitney Corp15,491$4.10M0.07%−1,726−10.0%Reduced
Arrow Financial Corp15,546$4.12M0.41%−155−1.0%Reduced
Modus Advisors, LLC15,553$4.12M1.09%+1,271+8.9%Added