Skip to main content

Salesforce, Inc.

CRM
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001108524

In the last 90 days, Salesforce, Inc. insiders filed 1 open-market purchase and 1 sale; 2,492 institutions reported holding it in 13F filings for Q2 2026, worth $109.5B in total; 4 superinvestors hold it, including Harris Associates (Oakmark) and ValueAct Capital.

13F holders, Q4 2025

Institutional positions in Salesforce, Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
2,958
+206 vs. Q3 2025
Shares held
809.9M
+53.5M (+7.1%) vs. Q3 2025
Total value
$201.9B
+$22.6B (+12.6%) vs. Q3 2025
New holders
414
1,085 more added
Sold out
208
1,234 more reduced

63 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CRM on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 2,959 institutions
Q1 2021: 1,989 institutionsQ2 2021: 2,071 institutionsQ3 2021: 2,188 institutionsQ4 2021: 2,356 institutionsQ1 2022: 2,282 institutionsQ2 2022: 2,140 institutionsQ3 2022: 2,060 institutionsQ4 2022: 2,027 institutionsQ1 2023: 2,183 institutionsQ2 2023: 2,301 institutionsQ3 2023: 2,294 institutionsQ4 2023: 2,601 institutionsQ1 2024: 2,769 institutionsQ2 2024: 2,630 institutionsQ3 2024: 2,657 institutionsQ4 2024: 3,110 institutionsQ1 2025: 2,956 institutionsQ2 2025: 2,960 institutionsQ3 2025: 2,816 institutionsQ4 2025: 2,959 institutionsQ1 2026: 2,696 institutionsQ2 2026: 2,492 institutions
Value heldQ4 2025: $201.9B
Q1 2021: $151.3BQ2 2021: $178.1BQ3 2021: $207.8BQ4 2021: $195.5BQ1 2022: $163.0BQ2 2022: $128.2BQ3 2022: $111.4BQ4 2022: $100.8BQ1 2023: $153.3BQ2 2023: $161.7BQ3 2023: $155.1BQ4 2023: $204.8BQ1 2024: $235.7BQ2 2024: $198.8BQ3 2024: $209.1BQ4 2024: $258.7BQ1 2025: $209.1BQ2 2025: $210.0BQ3 2025: $179.8BQ4 2025: $201.9BQ1 2026: $137.9BQ2 2026: $109.5B
Institutions holding CRM and their total value by quarter
QuarterHoldersValue
Q2 20262,492$109.5B
Q1 20262,696$137.9B
Q4 20252,959$201.9B
Q3 20252,816$179.8B
Q2 20252,960$210.0B
Q1 20252,956$209.1B
Q4 20243,110$258.7B
Q3 20242,657$209.1B
Q2 20242,630$198.8B
Q1 20242,769$235.7B
Q4 20232,601$204.8B
Q3 20232,294$155.1B
Q2 20232,301$161.7B
Q1 20232,183$153.3B
Q4 20222,027$100.8B
Q3 20222,060$111.4B
Q2 20222,140$128.2B
Q1 20222,282$163.0B
Q4 20212,356$195.5B
Q3 20212,188$207.8B
Q2 20212,071$178.1B
Q1 20211,989$151.3B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Salesforce, Inc.; share changes are against Q3 2025.

Institutions holding CRM in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Annis Gardner Whiting Capital Advisors, LLC6,216$1.65M0.31%+412+7.1%Added
Ballast, Inc.6,227$1.65M0.39%+476+8.3%Added
Augustine Asset Management Inc6,228$1.65M0.33%−21−0.3%Reduced
Avantax Planning Partners, Inc.6,239$1.65M0.05%+188+3.1%Added
Ellevest, Inc.6,254$1.66M0.23%−63−1.0%Reduced
AA Financial Advisors, LLC6,290$1.67M0.31%+83+1.3%Added
Cornerstone National Bank & Trust Co6,312$1.67M0.67%+100+1.6%Added
Jefferson Bridge Capital, LLC6,314$1.67M1.68%+6,314New
Canopy Partners, LLC6,343$1.68M0.55%+16+0.3%Added
Larson Financial Group LLC6,345$1.68M0.06%−456−6.7%Reduced
BIP Wealth, LLC6,356$1.68M0.06%+3,708+140.0%Added
Ameritas Advisory Services, LLC6,358$1.68M0.06%+4,422+228.4%Added
GFI Investment Counsel Ltd.6,360$1.68M0.18%−16,961−72.7%Reduced
Main Street Research LLC6,364$1.69M0.10%+3,846+152.7%Added
Wellspring Financial Advisors, LLC6,381$1.69M0.13%+6,381New
Navalign, LLC6,438$1.71M0.42%+302+4.9%Added
Gen-Wealth Partners Inc6,443$1.71M0.55%+342+5.6%Added
Private Trust Co NA6,450$1.71M0.15%−793−10.9%Reduced
Edmond de Rothschild Holding S.A.6,456$1.71M0.02%−9,832−60.4%Reduced
FNY Investment Advisers, LLC6,460$1.71M0.49%+4,960+330.7%Added
J. Safra Sarasin Holding AG6,467$1.71M0.03%−2,057−24.1%Reduced
Davy Global Fund Management Ltd6,485$1.72M0.12%−558−7.9%Reduced
Summit Global Investments6,503$1.72M0.10%+3,050+88.3%Added
Ahara Advisors LLC6,516$1.73M1.57%+6,516New
Camden Capital, LLC6,517$1.73M0.11%−166−2.5%Reduced
Grant Private Wealth Management Inc6,538$1.73M1.05%+387+6.3%Added
Turtle Creek Wealth Advisors, LLC6,545$1.73M0.14%+2,263+52.8%Added
Keudell/Morrison Wealth Management6,555$1.74M0.36%+6,555New
PCM Encore, LLC6,560$1.74M0.37%+6,560New
Pekao Towarzystwo Funduszy Inwestycyjnych S.A.6,560$1.74M1.42%+6,560New
Keel Point, LLC6,560$1.74M0.10%+208+3.3%Added
1776 Wealth LLC6,567$1.74M0.65%−43−0.7%Reduced
Charter Oak Capital Management, LLC6,570$1.74M0.13%+24+0.4%Added
Unique Wealth Strategies, LLC6,591$1.75M0.69%−633−8.8%Reduced
Jaffetilchin Investment Partners, LLC6,592$1.75M0.10%+515+8.5%Added
Generali Investments, Management Co LLC6,608$1.75M0.35%+2,094+46.4%Added
Okabena Investment Services Inc6,609$1.75M0.33%−182−2.7%Reduced
Raab & Moskowitz Asset Management LLC6,642$1.76M0.38%−293−4.2%Reduced
NBC Securities, Inc.6,651$1.76M0.13%+157+2.4%Added
Transcend Wealth Collective, LLC6,665$1.77M0.14%+1,194+21.8%Added
Lighthouse Financial Services Inc6,677$1.77M0.41%+6,677New
Nautilus Advisors LLC6,689$1.77M1.16%−184−2.7%Reduced
Oak Harbor Wealth Partners, LLC6,705$1.78M0.43%−511−7.1%Reduced
Mainstay Capital Management LLC6,707$1.78M0.14%+480+7.7%Added
Dover Advisors, LLC6,716$1.78M0.69%−640−8.7%Reduced
Fulcrum Asset Management LLP6,731$1.79M0.50%−200−2.9%Reduced
Choate Investment Advisors6,767$1.79M0.04%+263+4.0%Added
Soltis Investment Advisors LLC6,812$1.80M0.12%+1,888+38.3%Added
Arbor Trust Wealth Advisors, LLC6,831$1.81M0.79%−84−1.2%Reduced
VELA Investment Management, LLC6,843$1.81M0.49%+246+3.7%Added
Thrive Wealth Management, LLC6,861$1.82M0.27%+118+1.7%Added
Prosperity Financial Group, Inc.6,879$1.82M0.66%+99+1.5%Added
Lineweaver Wealth Advisors, LLC6,879$1.82M0.25%+555+8.8%Added
Regatta Capital Group, LLC6,883$1.82M0.28%+142+2.1%Added
West Branch Capital LLC6,890$1.83M0.47%−645−8.6%Reduced
Intrust Bank NA6,908$1.83M0.15%−55−0.8%Reduced
Brandywine Managers, LLC6,913$1.83M0.91%00.0%Unchanged
Urban Wealth Management, LLC6,918$1.83M1.70%+6,918New
Northstar Group, Inc.6,924$1.83M0.25%+142+2.1%Added
DV Trading LLC6,934$1.84M0.16%+6,934New
TSFG, LLC6,934$1.84M0.27%−276−3.8%Reduced
Rare Wolf Capital LLC6,947$1.84M1.15%+6,947New
Cornell Pochily Investment Advisors, Inc.6,964$1.84M0.53%+82+1.2%Added
PKO Investment Management Joint-Stock Co7,000$1.85M0.15%−7,000−50.0%Reduced
Strengthening Families & Communities, LLC7,016$1.86M0.66%+209+3.1%Added
Robertson Stephens Wealth Management, LLC7,012$1.86M0.05%−291−4.0%Reduced
Cito Capital Group, LLC7,025$1.86M0.54%−2,400−25.5%Reduced
Tealwood Asset Management Inc7,036$1.86M0.84%+819+13.2%Added
Tulsa Wealth Advisors, INC7,061$1.87M0.62%+7,061New
Tounjian Advisory Partners, LLC7,068$1.87M0.63%+434+6.5%Added
Wealth Enhancement Trust Services, Inc.7,082$1.88M0.24%+7,082New
Voya Financial Advisors, Inc.7,048$1.88M0.18%−15−0.2%Reduced
David Loasby7,237$1.88M0.13%+1,917+36.0%Added
Steel Peak Wealth Management LLC7,096$1.88M0.06%−45−0.6%Reduced
Field & Main Bank7,117$1.89M0.54%+95+1.4%Added
Qtron Investments LLC7,120$1.89M0.25%−3,774−34.6%Reduced
Signature Wealth Management Group7,122$1.89M0.77%+67+0.9%Added
Bangor Savings Bank7,138$1.89M0.15%−345−4.6%Reduced
GraniteShares Advisors LLC7,138$1.89M1.15%+783+12.3%Added
Nilsine Partners, LLC7,192$1.91M0.17%+1,068+17.4%Added
Karras Company, Inc.7,256$1.92M1.87%+7,256New
DeDora Capital, Inc.7,286$1.93M0.46%−1,070−12.8%Reduced
HF Advisory Group, LLC7,301$1.93M0.67%−473−6.1%Reduced
Koshinski Asset Management, Inc.7,318$1.94M0.12%−235−3.1%Reduced
University of Texas/Texas Am Investment Managment Co7,342$1.94M0.27%+6,982+1,939.4%Added
Chicago Partners Investment Group LLC8,559$1.95M0.05%+169+2.0%Added
StoneX Group Inc.7,358$1.95M0.08%−1,583−17.7%Reduced
Kentucky Trust Co7,385$1.96M1.04%+15+0.2%Added
Atlas Brown,Inc.7,395$1.96M0.58%−11−0.1%Reduced
Procyon Private Wealth Partners, LLC7,408$1.96M0.10%−493−6.2%Reduced
Central Valley Advisors, LLC7,432$1.97M0.59%−272−3.5%Reduced
Cardiff Park Advisors, LLC7,434$1.97M0.16%−8−0.1%Reduced
CSM Advisors, LLC7,441$1.97M0.05%−7,232−49.3%Reduced
Stoneridge Investment Partners LLC7,450$1.97M1.37%−1,819−19.6%Reduced
LMG Wealth Partners, LLC7,485$1.98M0.37%+412+5.8%Added
Westpac Banking Corp7,494$1.99M0.13%−7,454−49.9%Reduced
Beaumont Asset Management, L.L.C.7,497$1.99M0.99%−155−2.0%Reduced
TD Private Client Wealth LLC7,501$1.99M0.04%−2,440−24.5%Reduced
Harfst & Associates, Inc.7,513$1.99M0.36%−342−4.4%Reduced
Naviter Wealth, LLC7,527$2.00M0.26%−1,603−17.6%Reduced