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Salesforce, Inc.

CRM
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001108524

In the last 90 days, Salesforce, Inc. insiders filed 1 open-market purchase and 1 sale; 2,492 institutions reported holding it in 13F filings for Q2 2026, worth $109.5B in total; 4 superinvestors hold it, including Harris Associates (Oakmark) and ValueAct Capital.

13F holders, Q4 2025

Institutional positions in Salesforce, Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
2,959
+206 vs. Q3 2025
Shares held
809.9M
+53.5M (+7.1%) vs. Q3 2025
Total value
$201.9B
+$22.6B (+12.6%) vs. Q3 2025
New holders
414
1,086 more added
Sold out
208
1,234 more reduced

63 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CRM on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 2,959 institutions
Q1 2021: 1,989 institutionsQ2 2021: 2,071 institutionsQ3 2021: 2,188 institutionsQ4 2021: 2,356 institutionsQ1 2022: 2,282 institutionsQ2 2022: 2,140 institutionsQ3 2022: 2,060 institutionsQ4 2022: 2,027 institutionsQ1 2023: 2,183 institutionsQ2 2023: 2,301 institutionsQ3 2023: 2,294 institutionsQ4 2023: 2,601 institutionsQ1 2024: 2,769 institutionsQ2 2024: 2,630 institutionsQ3 2024: 2,657 institutionsQ4 2024: 3,110 institutionsQ1 2025: 2,956 institutionsQ2 2025: 2,960 institutionsQ3 2025: 2,816 institutionsQ4 2025: 2,959 institutionsQ1 2026: 2,696 institutionsQ2 2026: 2,492 institutions
Value heldQ4 2025: $201.9B
Q1 2021: $151.3BQ2 2021: $178.1BQ3 2021: $207.8BQ4 2021: $195.5BQ1 2022: $163.0BQ2 2022: $128.2BQ3 2022: $111.4BQ4 2022: $100.8BQ1 2023: $153.3BQ2 2023: $161.7BQ3 2023: $155.1BQ4 2023: $204.8BQ1 2024: $235.7BQ2 2024: $198.8BQ3 2024: $209.1BQ4 2024: $258.7BQ1 2025: $209.1BQ2 2025: $210.0BQ3 2025: $179.8BQ4 2025: $201.9BQ1 2026: $137.9BQ2 2026: $109.5B
Institutions holding CRM and their total value by quarter
QuarterHoldersValue
Q2 20262,492$109.5B
Q1 20262,696$137.9B
Q4 20252,959$201.9B
Q3 20252,816$179.8B
Q2 20252,960$210.0B
Q1 20252,956$209.1B
Q4 20243,110$258.7B
Q3 20242,657$209.1B
Q2 20242,630$198.8B
Q1 20242,769$235.7B
Q4 20232,601$204.8B
Q3 20232,294$155.1B
Q2 20232,301$161.7B
Q1 20232,183$153.3B
Q4 20222,027$100.8B
Q3 20222,060$111.4B
Q2 20222,140$128.2B
Q1 20222,282$163.0B
Q4 20212,356$195.5B
Q3 20212,188$207.8B
Q2 20212,071$178.1B
Q1 20211,989$151.3B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Salesforce, Inc.; share changes are against Q3 2025.

Institutions holding CRM in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Perennial Advisors, LLC2,167$574.1K0.10%+26+1.2%Added
Cape Ann Savings Bank2,169$574.6K0.29%+235+12.2%Added
Tennessee Valley Asset Management Partners2,169$574.6K0.07%+48+2.3%Added
Pinnacle Wealth Management Advisory Group, LLC2,180$577.5K0.04%+20+0.9%Added
Peterson Wealth Services2,181$577.8K0.15%−1,275−36.9%Reduced
Windsor Capital Management, LLC2,185$578.7K0.16%−72−3.2%Reduced
Richardson Financial Services Inc.2,178$578.8K0.36%+270+14.2%Added
Kestra Investment Management, LLC2,189$579.9K0.01%−491−18.3%Reduced
Calton & Associates, Inc.2,191$580.3K0.09%+683+45.3%Added
Capstone Wealth Management Group LLC2,197$581.9K0.35%+203+10.2%Added
Relyea Zuckerberg Hanson LLC2,198$582.3K0.06%−66−2.9%Reduced
IFG Advisors, LLC2,215$586.8K0.10%00.0%Unchanged
Magnus Financial Group LLC2,222$588.6K0.05%−103−4.4%Reduced
Buckland Partners Management Co LLC2,232$592.2K0.33%+2,232New
Victory Financial Group, LLC2,238$592.9K0.07%−49−2.1%Reduced
Basecamp Wealth Advisors LLC2,242$593.9K0.13%+2,242New
Beacon Financial Advisory LLC2,246$594.9K0.14%+321+16.7%Added
Accurate Wealth Management, LLC2,290$595.3K0.08%+114+5.2%Added
Davis Investment Partners, LLC2,350$596.0K0.21%+2,350New
Diligent Investors, LLC2,250$596.1K0.15%−50−2.2%Reduced
Somerset Trust Co2,256$597.6K0.18%+64+2.9%Added
Cim Investment Mangement Inc2,260$598.7K0.16%00.0%Unchanged
Wilkerson Advisory Group LLC2,261$599.0K0.21%+2,261New
VUB Generali dochodkova spravcovska spolocnost, a.s.2,262$599.2K0.46%+2,262New
Fiduciary Alliance LLC2,268$600.8K0.04%−650−22.3%Reduced
IVC Wealth Advisors LLC2,272$601.9K0.26%+122+5.7%Added
Smithfield Trust Co2,277$604.0K0.03%−153−6.3%Reduced
Sunpointe, LLC2,280$605.0K0.20%+265+13.2%Added
Connecticut Wealth Management, LLC2,285$605.3K0.03%−1,442−38.7%Reduced
Verdence Capital Advisors LLC2,287$605.7K0.04%−160−6.5%Reduced
Silver Coast Investments LLC2,287$605.9K0.21%+41+1.8%Added
Abel Hall, LLC2,296$608.2K0.14%+1,367+147.1%Added
Founders Financial Alliance, LLC2,297$608.4K0.11%−19−0.8%Reduced
Garden State Investment Advisory Services LLC2,294$608.9K0.14%−867−27.4%Reduced
Avidian Wealth Solutions, LLC2,300$609.3K0.02%−13−0.6%Reduced
Trueblood Wealth Management, LLC2,300$609.4K0.24%−10−0.4%Reduced
AlphaStar Capital Management, LLC2,304$610.2K0.04%−17,957−88.6%Reduced
Liberty One Investment Management, LLC2,314$613.0K0.08%−1,975−46.0%Reduced
AGH Wealth Advisors, LLC2,328$616.7K0.46%−306−11.6%Reduced
Capital Advisors Inc2,328$616.8K0.01%+2,328New
Cascades Capital Asset Management, LLC2,331$617.5K0.26%+663+39.7%Added
Leavell Investment Management, Inc.2,340$620.6K0.03%+139+6.3%Added
Platform Technology Partners2,343$620.6K0.13%−305−11.5%Reduced
Natural Investments, LLC2,350$622.0K0.15%+185+8.5%Added
Mma Asset Management LLC2,359$624.9K0.22%+2,359New
Destination Wealth Management2,376$629.3K0.02%+1,371+136.4%Added
Kayne Anderson Rudnick Investment Management LLC2,382$631.3K0.00%−9−0.4%Reduced
Tortuga Wealth Management, Inc2,389$632.9K0.67%+2,389New
Fayez Sarofim & Co2,394$634.2K0.00%−337−12.3%Reduced
Cabot Wealth Management Inc2,398$635.3K0.07%−276−10.3%Reduced
Farmers National Bank2,400$635.8K0.14%+1,221+103.6%Added
S Harris Financial Group, LLC2,401$636.0K0.61%+2,401New
Eads & Heald Wealth Management2,409$638.2K0.31%−473−16.4%Reduced
Quantum Financial Advisors, LLC2,423$641.9K0.07%+2,423New
ZEGA Investments, LLC2,423$642.0K0.12%+95+4.1%Added
Stanley-Laman Group, Ltd.2,429$643.5K0.08%+2,429New
Greenfield Savings Bank2,431$644.0K0.27%+150+6.6%Added
Greenwich Wealth Management LLC2,431$644.0K0.03%+47+2.0%Added
OneAscent Financial Services LLC2,433$644.5K0.06%+306+14.4%Added
Wrapmanager Inc2,436$645.3K0.22%−415−14.6%Reduced
Purus Wealth Management, LLC2,436$645.3K0.20%+74+3.1%Added
Fortitude Family Office, LLC2,439$646.1K0.15%−49−2.0%Reduced
Roman Butler Fullerton & Co2,834$646.3K0.17%−1,238−30.4%Reduced
White Wing Wealth Management2,440$646.5K0.39%+2,440New
MN Wealth Advisors, LLC2,441$646.8K0.33%+2,441New
Atlanta Consulting Group Advisors, LLC2,438$647.0K0.15%−3−0.1%Reduced
Sentry Investment Management LLC2,445$648.0K0.43%00.0%Unchanged
Cidel Asset Management Inc2,451$649.3K0.05%−1,504−38.0%Reduced
Baron Wealth Management LLC2,453$649.9K0.20%−397−13.9%Reduced
Financial Advisory Service, Inc.2,453$649.9K0.04%−4−0.2%Reduced
Bank of Jackson Hole Trust2,460$651.7K0.31%+343+16.2%Added
Advyzon Investment Management, LLC2,465$653.1K0.08%+705+40.1%Added
Kuhn & Co Investment Counsel2,467$653.5K0.44%+22+0.9%Added
Millstone Evans Group, LLC2,468$653.8K0.38%+85+3.6%Added
BankPlus Wealth Management LLC2,474$655.6K0.36%+181+7.9%Added
True North Advisors, LLC2,475$655.7K0.08%−7,977−76.3%Reduced
Gallacher Capital Management LLC2,477$656.2K0.25%−836−25.2%Reduced
Fiduciary Family Office, LLC2,477$656.3K0.19%+6+0.2%Added
China Universal Asset Management Co., Ltd.2,482$658.4K0.05%+43+1.8%Added
Symmetry Peak Management LLC2,500$662.3K13.97%+2,500New
Moseley Investment Management Inc2,504$663.2K0.20%−867−25.7%Reduced
Westover Capital Advisors, LLC2,509$664.7K0.12%−60−2.3%Reduced
Advisor OS, LLC2,511$665.3K0.05%+186+8.0%Added
Atlantic Trust, LLC2,518$666.9K0.10%+66+2.7%Added
Game Creek Capital, LP2,525$668.9K0.25%+2,525New
Twin Peaks Wealth Advisors, LLC3,448$669.0K0.19%−716−17.2%Reduced
Everpar Advisors LLC2,528$669.7K0.25%+568+29.0%Added
Uniting Wealth Partners, LLC2,531$671.5K0.21%−45−1.7%Reduced
United Advisor Group, LLC2,536$671.8K0.09%+130+5.4%Added
White Pine Capital LLC2,560$678.2K0.19%−353−12.1%Reduced
Van Diest Capital, LLC2,560$678.3K1.01%+2,560New
Monetary Management Group Inc2,570$680.8K0.16%−770−23.1%Reduced
Bridgewater Advisors Inc.3,073$681.0K0.04%+189+6.6%Added
Catalyst Private Wealth, LLC2,578$682.9K0.30%+75+3.0%Added
Polen Capital Management LLC2,581$683.8K0.00%−1,171−31.2%Reduced
Crumly & Associates Inc.2,585$684.8K0.14%−249−8.8%Reduced
Avory & Company, LLC2,595$687.4K0.44%+2,595New
Avalon Trust Co2,595$687.4K0.04%−95−3.5%Reduced
Unify Financial Advisors2,599$688.5K0.72%+2,599New
Tranquility Partners, LLC2,605$690.1K0.25%−713−21.5%Reduced