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Salesforce, Inc.

CRM
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001108524

In the last 90 days, Salesforce, Inc. insiders filed 1 open-market purchase and 1 sale; 2,492 institutions reported holding it in 13F filings for Q2 2026, worth $109.5B in total; 4 superinvestors hold it, including Harris Associates (Oakmark) and ValueAct Capital.

13F holders, Q4 2024

Institutional positions in Salesforce, Inc. as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,109
+505 vs. Q3 2024
Shares held
775.1M
+15.0M (+2.0%) vs. Q3 2024
Total value
$258.7B
+$50.7B (+24.4%) vs. Q3 2024
New holders
592
1,197 more added
Sold out
87
1,029 more reduced

52 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CRM on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2024: 3,110 institutions
Q1 2021: 1,989 institutionsQ2 2021: 2,071 institutionsQ3 2021: 2,188 institutionsQ4 2021: 2,356 institutionsQ1 2022: 2,282 institutionsQ2 2022: 2,140 institutionsQ3 2022: 2,060 institutionsQ4 2022: 2,027 institutionsQ1 2023: 2,183 institutionsQ2 2023: 2,301 institutionsQ3 2023: 2,294 institutionsQ4 2023: 2,601 institutionsQ1 2024: 2,769 institutionsQ2 2024: 2,630 institutionsQ3 2024: 2,657 institutionsQ4 2024: 3,110 institutionsQ1 2025: 2,956 institutionsQ2 2025: 2,960 institutionsQ3 2025: 2,816 institutionsQ4 2025: 2,959 institutionsQ1 2026: 2,696 institutionsQ2 2026: 2,492 institutions
Value heldQ4 2024: $258.7B
Q1 2021: $151.3BQ2 2021: $178.1BQ3 2021: $207.8BQ4 2021: $195.5BQ1 2022: $163.0BQ2 2022: $128.2BQ3 2022: $111.4BQ4 2022: $100.8BQ1 2023: $153.3BQ2 2023: $161.7BQ3 2023: $155.1BQ4 2023: $204.8BQ1 2024: $235.7BQ2 2024: $198.8BQ3 2024: $209.1BQ4 2024: $258.7BQ1 2025: $209.1BQ2 2025: $210.0BQ3 2025: $179.8BQ4 2025: $201.9BQ1 2026: $137.9BQ2 2026: $109.5B
Institutions holding CRM and their total value by quarter
QuarterHoldersValue
Q2 20262,492$109.5B
Q1 20262,696$137.9B
Q4 20252,959$201.9B
Q3 20252,816$179.8B
Q2 20252,960$210.0B
Q1 20252,956$209.1B
Q4 20243,110$258.7B
Q3 20242,657$209.1B
Q2 20242,630$198.8B
Q1 20242,769$235.7B
Q4 20232,601$204.8B
Q3 20232,294$155.1B
Q2 20232,301$161.7B
Q1 20232,183$153.3B
Q4 20222,027$100.8B
Q3 20222,060$111.4B
Q2 20222,140$128.2B
Q1 20222,282$163.0B
Q4 20212,356$195.5B
Q3 20212,188$207.8B
Q2 20212,071$178.1B
Q1 20211,989$151.3B

Institutions, Q4 2024

Shares, value and share of portfolio for each institution holding Salesforce, Inc.; share changes are against Q3 2024.

Institutions holding CRM in Q4 2024
InstitutionSharesValue% of portfolioChange in sharesAction
TigerOak Management, L.L.C.1,320$441.3K0.16%+1,320New
Fedenia Advisers LLC1,322$442.0K0.26%+1,322New
Patrick M Sweeney & Associates, Inc1,322$442.1K0.33%−10−0.8%Reduced
Evanson Asset Management, LLC1,327$443.7K0.03%00.0%Unchanged
denkapparat Operations GmbH1,332$445.3K0.66%+1,332New
Sheets Smith Wealth Management1,334$446.0K0.05%+50+3.9%Added
Delap Wealth Advisory, LLC1,336$446.7K0.27%+35+2.7%Added
Morling Financial Advisors, LLC1,339$447.7K0.16%+13+1.0%Added
Busey Wealth Management1,340$448.0K0.01%−238−15.1%Reduced
Brown Financial Advisors1,341$448.3K0.18%−398−22.9%Reduced
HCR Wealth Advisors1,343$449.0K0.06%−15−1.1%Reduced
BlackDiamond Wealth Management Inc.1,346$450.0K0.26%+172+14.7%Added
Kayne Anderson Rudnick Investment Management LLC1,346$450.1K0.00%+356+36.0%Added
Krane Funds Advisors LLC1,349$451.0K0.02%+1,349New
Whalen Wealth Management Inc.1,354$452.7K0.31%+1,354New
Victory Financial Group, LLC1,356$453.4K0.12%+1,356New
4WEALTH Advisors, Inc.1,356$453.4K0.46%+1,356New
Grandfield & Dodd, LLC1,364$456.2K0.03%−100−6.8%Reduced
Bank of Stockton1,369$457.7K0.14%+156+12.9%Added
Pure Financial Advisors, Inc.1,369$457.8K0.01%+459+50.4%Added
Community Financial Services Group, LLC1,375$459.7K0.09%−9,149−86.9%Reduced
Strata Wealth Advisors, LLC1,388$464.1K0.15%+22+1.6%Added
Chaney Capital Management, Inc.1,389$464.4K0.22%−425−23.4%Reduced
Cannon Wealth Management Services, LLC1,370$464.6K0.40%+565+70.2%Added
Sierra Summit Advisors LLC1,390$464.7K0.09%00.0%Unchanged
Gries Financial LLC1,391$465.1K0.08%+187+15.5%Added
GM Advisory Group, Inc.1,393$465.8K0.03%+590+73.5%Added
Tradition Wealth Management, LLC1,394$466.0K0.04%−2−0.1%Reduced
Greenfield Savings Bank1,394$466.1K0.22%+11+0.8%Added
Legacy Capital Wealth Partners, LLC1,396$466.8K0.12%−1,140−45.0%Reduced
Round Rock Advisors, LLC1,398$467.4K0.10%+276+24.6%Added
Dorchester Wealth Management Co1,400$468.1K0.09%00.0%Unchanged
Cantor Fitzgerald Investment Adviser L.P.1,400$468.1K0.03%00.0%Unchanged
Traynor Capital Management, Inc.1,401$468.5K0.04%+89+6.8%Added
W.H. Cornerstone Investments Inc.1,406$470.0K0.31%+393+38.8%Added
KC Investment Advisors, LLC1,407$470.4K0.19%−64−4.4%Reduced
CVFG LLC1,411$471.9K0.43%+1,411New
Parisi Gray Wealth Management1,415$473.2K0.15%+146+11.5%Added
Howard Financial Services, Ltd.1,416$473.4K0.06%+268+23.3%Added
Thurston, Springer, Miller, Herd & Titak, Inc.1,420$474.8K0.10%+924+186.3%Added
Drake & Associates, LLC1,460$475.7K0.14%+1,460New
Creative Financial Designs Inc1,429$477.9K0.04%00.0%Unchanged
Wetzel Investment Advisors, Inc.1,428$478.0K0.24%−104−6.8%Reduced
Adirondack Trust Co1,432$478.7K0.18%00.0%Unchanged
AllSquare Wealth Management LLC1,440$481.4K0.28%+16+1.1%Added
DC Investments Management, LLC1,441$481.8K0.31%00.0%Unchanged
Copley Financial Group, Inc.1,442$482.1K0.37%−251−14.8%Reduced
Beacon Capital Management, LLC1,443$482.3K0.06%+1+0.1%Added
Farrell Financial LLC1,444$482.8K0.35%00.0%Unchanged
Paladin Advisory Group, LLC1,446$483.4K0.37%00.0%Unchanged
Blackston Financial Advisory Group, LLC1,446$483.6K0.24%+171+13.4%Added
Sandy Cove Advisors, LLC1,449$484.3K0.19%+237+19.6%Added
Cobblestone Capital Advisors LLC1,451$485.1K0.03%00.0%Unchanged
First Foundation Advisors1,452$485.4K0.02%+30+2.1%Added
Muirfield Wealth Advisors LLC1,457$487.0K0.40%+33+2.3%Added
Mechanics Bank Trust Department1,459$487.8K0.07%+1,459New
Moment Partners, LLC1,460$488.1K0.09%+1,460New
Smith Thornton Advisors LLC1,462$488.7K0.31%00.0%Unchanged
AdvisorShares Investments LLC1,465$489.8K0.09%+1,465New
Womack Financial LLC1,465$489.8K0.43%+1,465New
Tyler-Stone Wealth Management1,467$490.4K0.09%−55−3.6%Reduced
Alteri Wealth LLC1,469$491.1K0.14%+1,469New
Hickory Asset Management, Inc.1,472$492.1K0.42%+1,472New
Avenue 1 Advisors, LLC1,475$493.1K0.19%+64+4.5%Added
Next Capital Management LLC1,480$495.0K0.20%+443+42.7%Added
Gibbs Wealth Management1,482$495.5K0.13%+433+41.3%Added
Versant Capital Management, Inc1,483$495.8K0.11%+441+42.3%Added
Waddell & Associates, LLC1,488$497.3K0.05%−19−1.3%Reduced
Mainsail Financial Group, LLC1,494$499.5K0.29%+1,494New
West Oak Capital, LLC1,495$499.8K0.18%00.0%Unchanged
Retirement Income Solutions, Inc1,496$500.2K0.10%00.0%Unchanged
Transcendent Capital Group LLC1,496$500.2K0.26%+1,257+525.9%Added
Facet Wealth, Inc.1,537$500.8K0.01%−1,464−48.8%Reduced
PAX Financial Group, LLC1,499$501.2K0.09%+1,499New
Atom Investors LP1,500$501.5K0.06%−11,679−88.6%Reduced
Harbor Advisors LLC1,500$501.5K0.08%00.0%Unchanged
Aristotle Atlantic Partners, LLC1,500$501.5K0.02%00.0%Unchanged
Madison Park Capital Advisors, LLC1,500$501.5K0.40%00.0%Unchanged
Keystone Financial Group1,506$503.5K0.05%+5+0.3%Added
Stonebridge Financial Planning Group, LLC1,509$504.6K0.23%+89+6.3%Added
Integrated Investment Consultants, LLC1,510$504.8K0.10%+52+3.6%Added
Ssi Investment Management LLC1,513$505.8K0.04%00.0%Unchanged
Consolidated Capital Management, LLC1,513$505.9K0.22%+206+15.8%Added
Ignite Planners, LLC1,524$507.5K0.11%+251+19.7%Added
Napatree Capital LLC1,520$508.2K0.30%+369+32.1%Added
Capstone Wealth Management Group LLC1,520$508.2K0.39%+1,520New
Beacon Financial Group1,520$508.3K0.05%−131−7.9%Reduced
Berkeley Capital Partners, LLC1,524$509.5K0.14%+214+16.3%Added
RiverGlades Family Offices LLC1,525$509.9K0.36%00.0%Unchanged
Dynamic Technology Lab Private Ltd1,530$512.0K0.08%+1,530New
Harmony Asset Management LLC1,535$513.2K0.20%+6+0.4%Added
Long Run Wealth Advisors, LLC1,541$515.2K0.12%−421−21.5%Reduced
Simplicity Wealth,LLC1,542$515.4K0.11%−1,527−49.8%Reduced
JB Capital LLC1,543$515.6K0.03%−173−10.1%Reduced
Cypress Point Wealth Management, LLC1,543$515.9K0.16%−420−21.4%Reduced
Outlook Wealth Advisors, LLC1,543$515.9K0.15%+127+9.0%Added
Winslow Capital Management, LLC1,545$516.5K0.00%−1,067−40.8%Reduced
Kolinsky Wealth Management, LLC1,546$516.9K0.32%+186+13.7%Added
Dougherty Wealth Advisers LLC1,549$517.9K0.40%00.0%Unchanged
Golden State Wealth Management, LLC1,561$521.9K0.08%+1,561New