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Salesforce, Inc.

CRM
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001108524

In the last 90 days, Salesforce, Inc. insiders filed 1 open-market purchase and 1 sale; 2,493 institutions reported holding it in 13F filings for Q2 2026, worth $109.5B in total; 4 superinvestors hold it, including Harris Associates (Oakmark) and ValueAct Capital.

13F holders, Q2 2024

Institutional positions in Salesforce, Inc. as of Jun 30, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
2,629
−103 vs. Q1 2024
Shares held
773.7M
−7.25M (−0.9%) vs. Q1 2024
Total value
$198.8B
−$36.0B (−15.3%) vs. Q1 2024
New holders
182
1,240 more added
Sold out
285
965 more reduced

36 institutions that held it in Q1 2024 haven't filed for Q2 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CRM on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2024: 2,629 institutions
Q1 2021: 1,989 institutionsQ2 2021: 2,071 institutionsQ3 2021: 2,188 institutionsQ4 2021: 2,356 institutionsQ1 2022: 2,282 institutionsQ2 2022: 2,140 institutionsQ3 2022: 2,060 institutionsQ4 2022: 2,027 institutionsQ1 2023: 2,182 institutionsQ2 2023: 2,300 institutionsQ3 2023: 2,293 institutionsQ4 2023: 2,600 institutionsQ1 2024: 2,768 institutionsQ2 2024: 2,629 institutionsQ3 2024: 2,656 institutionsQ4 2024: 3,109 institutionsQ1 2025: 2,955 institutionsQ2 2025: 2,959 institutionsQ3 2025: 2,815 institutionsQ4 2025: 2,958 institutionsQ1 2026: 2,695 institutionsQ2 2026: 2,493 institutions
Value heldQ2 2024: $198.8B
Q1 2021: $151.3BQ2 2021: $178.1BQ3 2021: $207.8BQ4 2021: $195.5BQ1 2022: $163.0BQ2 2022: $128.2BQ3 2022: $111.4BQ4 2022: $100.8BQ1 2023: $153.3BQ2 2023: $161.7BQ3 2023: $155.1BQ4 2023: $204.8BQ1 2024: $235.7BQ2 2024: $198.8BQ3 2024: $209.1BQ4 2024: $258.7BQ1 2025: $209.1BQ2 2025: $210.0BQ3 2025: $179.8BQ4 2025: $201.9BQ1 2026: $137.9BQ2 2026: $109.5B
Institutions holding CRM and their total value by quarter
QuarterHoldersValue
Q2 20262,493$109.5B
Q1 20262,695$137.9B
Q4 20252,958$201.9B
Q3 20252,815$179.8B
Q2 20252,959$210.0B
Q1 20252,955$209.1B
Q4 20243,109$258.7B
Q3 20242,656$209.1B
Q2 20242,629$198.8B
Q1 20242,768$235.7B
Q4 20232,600$204.8B
Q3 20232,293$155.1B
Q2 20232,300$161.7B
Q1 20232,182$153.3B
Q4 20222,027$100.8B
Q3 20222,060$111.4B
Q2 20222,140$128.2B
Q1 20222,282$163.0B
Q4 20212,356$195.5B
Q3 20212,188$207.8B
Q2 20212,071$178.1B
Q1 20211,989$151.3B

Institutions, Q2 2024

Shares, value and share of portfolio for each institution holding Salesforce, Inc.; share changes are against Q1 2024.

Institutions holding CRM in Q2 2024
InstitutionSharesValue% of portfolioChange in sharesAction
First Command Advisory Services, Inc.533$137.0K0.00%+28+5.5%Added
Sound Income Strategies, LLC531$136.5K0.01%−284−34.8%Reduced
Pin Oak Investment Advisors Inc518$133.0K0.13%+20+4.0%Added
Hall Laurie J Trustee505$130.0K0.05%00.0%Unchanged
Optimum Investment Advisors500$128.6K0.06%00.0%Unchanged
Kessler Investment Group, LLC500$128.6K0.07%00.0%Unchanged
Deseret Mutual Benefit Administrators468$120.3K0.06%00.0%Unchanged
Mascoma Wealth Management LLC467$120.1K0.03%00.0%Unchanged
Bell Investment Advisors, Inc466$119.8K0.02%+9+2.0%Added
Caldwell Sutter Capital, Inc.466$119.8K0.06%+281+151.9%Added
Plante Moran Financial Advisors, LLC464$119.3K0.01%+66+16.6%Added
Evergreen Private Wealth LLC459$118.0K0.06%00.0%Unchanged
GW&K Investment Management, LLC451$116.0K0.00%+60+15.3%Added
Dakota Community Bank & Trust NA446$114.7K0.62%−17−3.7%Reduced
Householder Group Estate & Retirement Specialist, LLC442$113.0K0.03%+66+17.6%Added
Financial Connections Group, Inc.416$106.0K0.05%00.0%Unchanged
WR Wealth Planners, LLC411$105.7K0.03%−42−9.3%Reduced
Institutional & Family Asset Management, LLC410$105.4K0.02%+179+77.5%Added
JFS Wealth Advisors, LLC402$103.4K0.01%−73−15.4%Reduced
Meeder Asset Management Inc398$102.3K0.01%−1,716−81.2%Reduced
Atlas Capital Advisors LLC395$101.6K0.01%00.0%Unchanged
Financial Management Professionals, Inc.384$99.0K0.01%−401−51.1%Reduced
Stone House Investment Management, LLC385$99.0K0.03%−35−8.3%Reduced
Atwood & Palmer Inc380$97.7K0.01%−119−23.8%Reduced
McMahon Financial Advisors, LLC374$96.2K0.02%+374New
EnRich Financial Partners LLC373$95.9K0.04%00.0%Unchanged
RFP Financial Group LLC371$95.4K0.04%−16−4.1%Reduced
Cassady Schiller Wealth Management, LLC371$95.4K0.04%00.0%Unchanged
American Capital Advisory, LLC360$94.7K0.07%+340+1,700.0%Added
Richardson Capital Management LLC360$92.6K0.07%00.0%Unchanged
Armstrong Advisory Group, Inc356$91.6K0.01%+75+26.7%Added
Transcendent Capital Group LLC354$91.0K0.05%−329−48.2%Reduced
City Holding Co351$90.2K0.01%−9−2.5%Reduced
Union Investments & Development Ltd.350$90.0K0.55%−350−50.0%Reduced
Family Firm, Inc.341$87.8K0.02%+341New
Estabrook Capital Management331$85.1K0.01%00.0%Unchanged
SWAN Capital LLC329$84.6K0.05%+329New
Redwood Wealth Management Group, LLC328$84.3K0.06%+328New
Bay Harbor Wealth Management, LLC324$83.3K0.03%−1−0.3%Reduced
Private Wealth Management Group, LLC320$82.3K0.04%−27−7.8%Reduced
JCIC Asset Management Inc.314$80.7K0.03%+50+18.9%Added
Ogorek Anthony Joseph314$80.0K0.03%00.0%Unchanged
MB, Levis & Associates, LLC311$80.0K0.04%00.0%Unchanged
Bank of New Hampshire310$79.7K0.02%00.0%Unchanged
Cornerstone Planning Group LLC323$77.2K0.02%+14+4.5%Added
Prestige Wealth Management Group LLC299$76.9K0.02%−12−3.9%Reduced
DSM Capital Partners LLC299$76.9K0.00%00.0%Unchanged
Logan Capital Management Inc298$76.6K0.00%00.0%Unchanged
Horizon Financial Services, LLC298$76.6K0.05%+52+21.1%Added
Global Financial Private Client, LLC297$76.4K0.03%00.0%Unchanged
FWL Investment Management, LLC295$75.8K0.04%−63−17.6%Reduced
Delta Asset Management LLC292$75.1K0.01%−3−1.0%Reduced
Dunhill Financial, LLC286$73.6K0.05%+20+7.5%Added
Blue Bell Private Wealth Management, LLC283$72.8K0.02%00.0%Unchanged
Northwest Capital Management Inc283$72.8K0.03%00.0%Unchanged
Ibex Wealth Advisors280$72.0K0.01%+280New
Live Oak Investment Partners–$69.4K0.06%–New
McIlrath & Eck, LLC263$67.6K0.01%+55+26.4%Added
Tower View Investment Management & Research LLC260$66.9K0.04%00.0%Unchanged
ZRC Wealth Management, LLC259$66.6K0.03%00.0%Unchanged
Virtus Investment Advisers, Inc.248$63.8K0.05%−128−34.0%Reduced
SYSTM Wealth Solutions LLC245$63.0K0.01%−390−61.4%Reduced
Creekmur Asset Management LLC241$62.0K0.02%−14−5.5%Reduced
Tucker Asset Management LLC237$60.9K0.01%−4−1.7%Reduced
Iron Horse Wealth Management, LLC235$60.5K0.02%+235New
Hartford Financial Management Inc.235$60.4K0.01%00.0%Unchanged
Operose Advisors LLC231$59.4K0.02%00.0%Unchanged
Pacific Center for Financial Services230$59.2K0.02%00.0%Unchanged
Baldwin Brothers Inc227$58.4K0.00%+14+6.6%Added
J.Safra Asset Management Corp225$57.8K0.01%+194+625.8%Added
Financial Perspectives, Inc223$57.3K0.02%+148+197.3%Added
CGC Financial Services, LLC223$57.3K0.02%00.0%Unchanged
EntryPoint Capital, LLC216$55.5K0.03%+190+730.8%Added
Oakworth Capital, Inc.215$55.3K0.00%+100+87.0%Added
GHP Investment Advisors, Inc.206$53.0K0.00%+57+38.3%Added
Emerald Advisers, LLC200$51.4K0.00%−1,566−88.7%Reduced
Breakwater Investment Management200$51.4K0.02%00.0%Unchanged
Sachetta, LLC196$50.6K0.02%−13−6.2%Reduced
Tidemark, LLC182$46.8K0.02%−21−10.3%Reduced
Tradewinds Capital Management, LLC182$46.8K0.01%+3+1.7%Added
Register Financial Advisors LLC180$46.3K0.02%−457−71.7%Reduced
Bank & Trust Co180$46.3K0.04%+180New
Duncker Streett & Co Inc178$45.8K0.01%+5+2.9%Added
Kings Path Partners LLC176$45.3K0.02%+176New
Pingora Partners LLC170$43.7K0.03%−25−12.8%Reduced
Cherry Tree Wealth Management, LLC168$43.2K0.01%−83−33.1%Reduced
Raffa Wealth Management, LLC166$42.7K0.01%00.0%Unchanged
McCarthy Grittinger Financial Group, LLC165$42.4K0.01%00.0%Unchanged
1620 Investment Advisors, Inc.159$40.9K0.03%+159New
WFA Asset Management Corp158$40.7K0.02%−242−60.5%Reduced
Lynx Investment Advisory156$40.1K0.03%+156New
Union Savings Bank155$39.8K0.02%+35+29.2%Added
Caitlin John, LLC153$39.3K0.03%−2−1.3%Reduced
Core Alternative Capital153$39.3K0.01%00.0%Unchanged
Slocum, Gordon & Co LLP150$38.6K0.03%00.0%Unchanged
IAG Wealth Partners, LLC150$38.6K0.01%+20+15.4%Added
POM Investment Strategies, LLC149$38.3K0.03%+88+144.3%Added
Pacifica Partners Inc.144$37.6K0.02%+14+10.8%Added
Pacific Capital Wealth Advisors, Inc142$36.5K0.01%+121+576.2%Added
Glass Jacobson Investment Advisors llc140$36.0K0.01%00.0%Unchanged