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Salesforce, Inc.

CRM
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001108524

In the last 90 days, Salesforce, Inc. insiders filed 1 open-market purchase and 1 sale; 2,492 institutions reported holding it in 13F filings for Q2 2026, worth $109.5B in total; 4 superinvestors hold it, including Harris Associates (Oakmark) and ValueAct Capital.

13F holders, Q4 2021

Institutional positions in Salesforce, Inc. as of Dec 31, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
2,356
+205 vs. Q3 2021
Shares held
772.8M
+7.23M (+0.9%) vs. Q3 2021
Total value
$195.5B
−$11.9B (−5.7%) vs. Q3 2021
New holders
338
1,094 more added
Sold out
133
691 more reduced

37 institutions that held it in Q3 2021 haven't filed for Q4 2021 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2021: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CRM on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2021: 2,356 institutions
Q1 2021: 1,989 institutionsQ2 2021: 2,071 institutionsQ3 2021: 2,188 institutionsQ4 2021: 2,356 institutionsQ1 2022: 2,282 institutionsQ2 2022: 2,140 institutionsQ3 2022: 2,060 institutionsQ4 2022: 2,027 institutionsQ1 2023: 2,183 institutionsQ2 2023: 2,301 institutionsQ3 2023: 2,294 institutionsQ4 2023: 2,601 institutionsQ1 2024: 2,769 institutionsQ2 2024: 2,630 institutionsQ3 2024: 2,657 institutionsQ4 2024: 3,110 institutionsQ1 2025: 2,956 institutionsQ2 2025: 2,960 institutionsQ3 2025: 2,816 institutionsQ4 2025: 2,959 institutionsQ1 2026: 2,696 institutionsQ2 2026: 2,492 institutions
Value heldQ4 2021: $195.5B
Q1 2021: $151.3BQ2 2021: $178.1BQ3 2021: $207.8BQ4 2021: $195.5BQ1 2022: $163.0BQ2 2022: $128.2BQ3 2022: $111.4BQ4 2022: $100.8BQ1 2023: $153.3BQ2 2023: $161.7BQ3 2023: $155.1BQ4 2023: $204.8BQ1 2024: $235.7BQ2 2024: $198.8BQ3 2024: $209.1BQ4 2024: $258.7BQ1 2025: $209.1BQ2 2025: $210.0BQ3 2025: $179.8BQ4 2025: $201.9BQ1 2026: $137.9BQ2 2026: $109.5B
Institutions holding CRM and their total value by quarter
QuarterHoldersValue
Q2 20262,492$109.5B
Q1 20262,696$137.9B
Q4 20252,959$201.9B
Q3 20252,816$179.8B
Q2 20252,960$210.0B
Q1 20252,956$209.1B
Q4 20243,110$258.7B
Q3 20242,657$209.1B
Q2 20242,630$198.8B
Q1 20242,769$235.7B
Q4 20232,601$204.8B
Q3 20232,294$155.1B
Q2 20232,301$161.7B
Q1 20232,183$153.3B
Q4 20222,027$100.8B
Q3 20222,060$111.4B
Q2 20222,140$128.2B
Q1 20222,282$163.0B
Q4 20212,356$195.5B
Q3 20212,188$207.8B
Q2 20212,071$178.1B
Q1 20211,989$151.3B

Institutions, Q4 2021

Shares, value and share of portfolio for each institution holding Salesforce, Inc.; share changes are against Q3 2021.

Institutions holding CRM in Q4 2021
InstitutionSharesValue% of portfolioChange in sharesAction
Holloway Wealth Management, LLC–$162.0K0.05%––
Institutional & Family Asset Management, LLC636$162.0K0.03%+5+0.8%Added
Signet Financial Management, LLC657$167.0K0.03%+657New
City State Bank667$170.0K0.10%+667New
Sterling Investment Advisors, Ltd.674$171.0K0.05%−121−15.2%Reduced
Zullo Investment Group, Inc.678$172.0K0.09%+678New
Stephens Investment Management Group LLC680$173.0K0.00%00.0%Unchanged
Hillsdale Investment Management Inc.690$175.0K0.01%+220+46.8%Added
KB Financial Partners, LLC692$176.0K0.05%−138−16.6%Reduced
Farmers & Merchants Investments Inc702$178.0K0.01%+37+5.6%Added
Magnolia Capital Management Ltd700$178.0K0.14%+700New
Aquatic Capital Management LLC700$178.0K0.34%+700New
Union Investments & Development Ltd.700$178.0K0.06%+700New
Standard Family Office LLC716$182.0K1.61%+716New
Baystate Wealth Management LLC723$184.0K0.02%+78+12.1%Added
Howe & Rusling Inc741$188.0K0.02%00.0%Unchanged
Bedel Financial Consulting, Inc.738$188.0K0.06%+48+7.0%Added
Mine & Arao Wealth Creation & Management, LLC.752$191.0K0.11%00.0%Unchanged
Plante Moran Financial Advisors, LLC759$193.0K0.03%+354+87.4%Added
Sandy Cove Advisors, LLC761$193.0K0.16%+761New
TFC Financial Management765$194.0K0.06%00.0%Unchanged
Glassman Wealth Services762$194.0K0.04%+35+4.8%Added
ARK Investment Management LLCSuperinvestorARK Invest768$195.0K0.00%+768New
Neo Ivy Capital Management768$195.0K0.28%+768New
Trustcore Financial Services, LLC778$198.0K0.02%−28−3.5%Reduced
J. L. Bainbridge & Co., Inc.789$201.0K0.02%−200−20.2%Reduced
Keebeck Wealth Management, LLC790$201.0K0.04%−100−11.2%Reduced
First Command Financial Services, Inc.796$202.0K0.03%+245+44.5%Added
Waypoint Capital Advisors, LLC794$202.0K0.14%+794New
United Capital Management of KS, Inc.797$203.0K0.08%−38−4.6%Reduced
Trellis Advisors, LLC797$203.0K0.10%00.0%Unchanged
Westbourne Investment Advisors, Inc.800$203.0K0.08%+800New
Arcus Capital Partners, LLC797$203.0K0.07%+797New
Farmers National Bank801$203.6K0.07%−117−12.7%Reduced
ARGI Investment Services, LLC804$204.0K0.01%−74−8.4%Reduced
First National Bank of Omaha803$204.0K0.01%−50−5.9%Reduced
Welch Group, LLC803$204.0K0.01%−45−5.3%Reduced
Axiom Investment Management LLC806$204.0K0.20%+6+0.8%Added
Crescent Grove Advisors, LLC804$204.0K0.02%+804New
Seldon Capital LP803$204.0K0.13%+803New
Kore Private Wealth LLC808$205.0K0.02%−2,363−74.5%Reduced
Private Capital Management LLC805$205.0K0.07%−88−9.9%Reduced
Woodward Diversified Capital, LLC811$206.0K0.12%+14+1.8%Added
RGT Wealth Advisors, LLC809$206.0K0.03%+47+6.2%Added
Abacus Planning Group, Inc.813$207.0K0.06%−96−10.6%Reduced
Sage Private Wealth Group, LLC816$207.0K0.26%+11+1.4%Added
South Shore Capital Advisors815$207.0K0.34%+815New
NEIRG Wealth Management, LLC816$207.0K0.04%+816New
Burns Matteson Capital Management, LLC817$207.6K0.14%+16+2.0%Added
Focused Wealth Management, Inc820$208.0K0.03%−40−4.7%Reduced
Parisi Gray Wealth Management818$208.0K0.08%+818New
GFS Advisors, LLC827$210.0K0.03%−310−27.3%Reduced
Tower Wealth Partners, Inc.825$210.0K0.21%00.0%Unchanged
Kayne Anderson Rudnick Investment Management LLC827$210.0K0.00%+24+3.0%Added
Sheets Smith Wealth Management826$210.0K0.03%+826New
Indie Asset Partners, LLC835$212.0K0.15%−3−0.4%Reduced
Archvest Wealth Advisors, Inc.835$212.0K0.18%+835New
North Star Investment Management Corp.839$213.0K0.01%−680−44.8%Reduced
Liberty Wealth Management LLC848$215.0K0.08%−498−37.0%Reduced
Triton Wealth Management, PLLC1,008$215.0K0.11%+27+2.8%Added
Carolinas Wealth Consulting LLC845$215.0K0.05%00.0%Unchanged
Pluribus Labs, LLC846$215.0K0.23%+846New
Lowe Brockenbrough & Co Inc849$216.0K0.02%−64−7.0%Reduced
Apeiron RIA LLC849$216.0K0.09%+849New
Outlook Wealth Advisors, LLC853$217.0K0.06%−8−0.9%Reduced
Versant Capital Management, Inc852$217.0K0.07%+225+35.9%Added
LGL Partners, LLC854$217.0K0.03%+854New
Cladis Investment Advisory, LLC857$217.8K0.17%+857New
Thompson Siegel & Walmsley LLC858$218.0K0.00%00.0%Unchanged
Private Advisory Group LLC859$218.0K0.04%00.0%Unchanged
Affinity Capital Advisors, LLC858$218.0K0.07%+120+16.3%Added
SNS Financial Group, LLC864$220.0K0.03%−100−10.4%Reduced
Continuum Advisory, LLC867$220.0K0.05%+867New
SignalPoint Asset Management, LLC871$221.0K0.07%−15−1.7%Reduced
Sigma Investment Counselors Inc868$221.0K0.02%+61+7.6%Added
Caerus Investment Advisors, LLC870$221.0K0.25%+870New
Amplius Wealth Advisors, LLC870$221.0K0.03%+870New
Tower Bridge Advisors872$221.6K0.01%−61−6.5%Reduced
Cassia Capital Partners, LLC873$222.0K0.15%−7,334−89.4%Reduced
ICW Investment Advisors LLC873$222.0K0.12%+3+0.3%Added
Claret Asset Management Corp873$222.0K0.04%+100+12.9%Added
Fermata Advisors, LLC878$223.0K0.08%+43+5.1%Added
Patten & Patten Inc883$224.0K0.02%+883New
S.C. Financial Services, Inc.979$224.0K0.26%+979New
Ratio Wealth Group889$225.9K0.07%00.0%Unchanged
MJP Associates Inc885$226.0K0.07%−255−22.4%Reduced
Enterprise Financial Services Corp894$227.0K0.03%−317−26.2%Reduced
Accredited Investors Inc.893$227.0K0.02%+8+0.9%Added
Deseret Mutual Benefit Administrators898$228.0K0.04%+77+9.4%Added
Freemont Management S.A.898$228.0K0.06%+435+94.0%Added
Manteio Capital LLC896$228.0K0.29%+896New
Corrigan Financial, Inc.900$228.7K0.07%00.0%Unchanged
Banco de Sabadell, S.A900$229.0K0.13%−7,819−89.7%Reduced
Benchmark Financial Wealth Advisors, LLC902$229.0K0.10%−12−1.3%Reduced
Cedar Brook Financial Partners, LLC901$229.0K0.06%+138+18.1%Added
Palisade Capital Management LLC900$229.0K0.00%+900New
MainStreet Investment Advisors LLC904$230.0K0.02%−122−11.9%Reduced
Vivid Financial Management, Inc.906$230.0K0.09%−63−6.5%Reduced
CRA Financial Services, LLC907$230.0K0.07%00.0%Unchanged
Unionview, LLC905$230.0K0.22%+905New