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Clorox Co

CLX
Exchange
NYSE
Industry
Specialty Cleaning, Polishing and Sanitation Preparations
SEC CIK
0000021076

No open-market purchases or sales by Clorox Co insiders were filed in the last 90 days; 1,055 institutions reported holding it in 13F filings for Q2 2026, worth $9.94B in total; superinvestors Fundsmith and Maverick Capital hold it.

13F holders, Q1 2025

Institutional positions in Clorox Co as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,188
−19 vs. Q4 2024
Shares held
101.1M
+972.6K (+1.0%) vs. Q4 2024
Total value
$14.9B
−$1.37B (−8.4%) vs. Q4 2024
New holders
113
420 more added
Sold out
132
413 more reduced

18 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CLX on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2025: 1,188 institutions
Q1 2021: 1,209 institutionsQ2 2021: 1,171 institutionsQ3 2021: 1,138 institutionsQ4 2021: 1,222 institutionsQ1 2022: 1,096 institutionsQ2 2022: 1,083 institutionsQ3 2022: 1,046 institutionsQ4 2022: 1,108 institutionsQ1 2023: 1,143 institutionsQ2 2023: 1,144 institutionsQ3 2023: 1,068 institutionsQ4 2023: 1,110 institutionsQ1 2024: 1,145 institutionsQ2 2024: 1,095 institutionsQ3 2024: 1,156 institutionsQ4 2024: 1,225 institutionsQ1 2025: 1,188 institutionsQ2 2025: 1,127 institutionsQ3 2025: 1,094 institutionsQ4 2025: 1,055 institutionsQ1 2026: 1,090 institutionsQ2 2026: 1,055 institutions
Value heldQ1 2025: $14.9B
Q1 2021: $18.9BQ2 2021: $17.2BQ3 2021: $15.9BQ4 2021: $16.7BQ1 2022: $13.4BQ2 2022: $14.2BQ3 2022: $12.7BQ4 2022: $14.0BQ1 2023: $15.8BQ2 2023: $15.6BQ3 2023: $13.0BQ4 2023: $14.1BQ1 2024: $15.2BQ2 2024: $13.8BQ3 2024: $16.2BQ4 2024: $16.3BQ1 2025: $14.9BQ2 2025: $13.1BQ3 2025: $12.8BQ4 2025: $10.0BQ1 2026: $10.3BQ2 2026: $9.94B
Institutions holding CLX and their total value by quarter
QuarterHoldersValue
Q2 20261,055$9.94B
Q1 20261,090$10.3B
Q4 20251,055$10.0B
Q3 20251,094$12.8B
Q2 20251,127$13.1B
Q1 20251,188$14.9B
Q4 20241,225$16.3B
Q3 20241,156$16.2B
Q2 20241,095$13.8B
Q1 20241,145$15.2B
Q4 20231,110$14.1B
Q3 20231,068$13.0B
Q2 20231,144$15.6B
Q1 20231,143$15.8B
Q4 20221,108$14.0B
Q3 20221,046$12.7B
Q2 20221,083$14.2B
Q1 20221,096$13.4B
Q4 20211,222$16.7B
Q3 20211,138$15.9B
Q2 20211,171$17.2B
Q1 20211,209$18.9B

Institutions, Q1 2025

Shares, value and share of portfolio for each institution holding Clorox Co; share changes are against Q4 2024.

Institutions holding CLX in Q1 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Financial Counselors Inc4,103$604.2K0.01%−36−0.9%Reduced
Savant Capital, LLC4,116$606.0K0.01%−517−11.2%Reduced
Citizens Financial Group Inc4,143$610.1K0.01%−482−10.4%Reduced
PFG Investments, LLC4,154$611.7K0.04%+485+13.2%Added
Dearborn Partners LLC4,196$617.9K0.03%00.0%Unchanged
Wesbanco Bank Inc4,219$621.2K0.02%00.0%Unchanged
Sequoia Financial Advisors, LLC4,240$624.3K0.00%−384−8.3%Reduced
Tokio Marine Asset Management Co Ltd4,242$624.6K0.02%+442+11.6%Added
Dai-Ichi Life Insurance Company, Ltd4,254$626.4K0.02%00.0%Unchanged
Crossmark Global Holdings, Inc.4,263$627.7K0.01%−320−7.0%Reduced
Lido Advisors, LLC4,296$632.7K0.00%−179−4.0%Reduced
Mark Sheptoff Financial Planning, LLC4,300$633.2K0.35%−600−12.2%Reduced
AE Wealth Management LLC4,316$635.5K0.01%−187−4.2%Reduced
Navellier & Associates Inc4,605$637.3K0.09%+4,605New
Parallel Advisors, LLC4,329$637.5K0.01%−677−13.5%Reduced
Integrated Advisors Network LLC4,338$638.8K0.03%+2,148+98.1%Added
Modera Wealth Management, LLC4,372$643.8K0.01%−581−11.7%Reduced
Primoris Wealth Advisors, LLC4,384$645.6K0.50%−24−0.5%Reduced
Empirical Finance, LLC4,385$645.7K0.04%+159+3.8%Added
Pallas Capital Advisors LLC4,393$646.9K0.03%+4,393New
Great Valley Advisor Group, Inc.4,404$649.0K0.01%−315−6.7%Reduced
Triangle Securities Wealth Management4,424$651.4K0.17%+1,904+75.6%Added
Omers Administration Corp4,442$654.1K0.01%−739−14.3%Reduced
Investors Asset Management of Georgia Inc4,452$655.5K0.33%−25−0.6%Reduced
Tompkins Financial Corp4,456$656.1K0.06%00.0%Unchanged
Burney Co4,473$658.6K0.02%−15−0.3%Reduced
Okabena Investment Services Inc4,474$658.8K0.17%+424+10.5%Added
Kennedy Investment Group4,485$660.5K0.31%−67−1.5%Reduced
McDonald Partners LLC4,468$662.5K0.17%+580+14.9%Added
Allen Mooney & Barnes Investment Advisors LLC4,516$665.0K0.11%+4+0.1%Added
Independent Financial Group, LLC4,520$665.6K0.02%+3,061+209.8%Added
Prospera Financial Services Inc4,528$667.6K0.02%−13−0.3%Reduced
Jump Financial, LLC4,567$672.5K0.01%+1,950+74.5%Added
GTS Securities LLC4,571$673.1K0.03%+4,571New
Fox Run Management, L.L.C.4,604$677.9K0.11%+4,604New
Congress Wealth Management LLC4,652$682.9K0.01%+1,700+57.6%Added
IHT Wealth Management, LLC4,662$686.5K0.02%−199−4.1%Reduced
KFG Wealth Management, LLC4,678$688.8K0.13%−67−1.4%Reduced
AG2R la Mondiale Gestion D'Actifs5,231$689.9K0.04%+5,231New
Physicians Financial Services, Inc.4,685$690.0K0.22%−470−9.1%Reduced
Equitable Holdings, Inc.4,707$693.1K0.01%+190+4.2%Added
Retirement Planning Co of New England, Inc.4,737$697.6K0.36%+92+2.0%Added
Southland Equity Partners LLC4,753$699.9K0.16%+12+0.3%Added
Fifth Third Bancorp4,778$703.6K0.00%+259+5.7%Added
Independent Wealth Network Inc.4,778$703.6K0.28%+514+12.1%Added
Private Wealth Partners, LLC4,790$705.3K0.06%00.0%Unchanged
Tiaa Trust, National Association4,793$705.8K0.00%−943−16.4%Reduced
Norinchukin Bank, The4,822$710.0K0.01%+432+9.8%Added
Town & Country Bank & Trust CO dba First Bankers Trust CO4,839$712.5K0.28%−100−2.0%Reduced
Fiduciary Family Office, LLC4,852$714.5K0.24%+4,852New
IFP Advisors, Inc4,861$715.8K0.02%+345+7.6%Added
Plato Investment Management Ltd4,837$720.0K0.06%00.0%Unchanged
First National Bank of Omaha4,900$721.5K0.05%00.0%Unchanged
Claro Advisors LLC4,912$723.3K0.10%−409−7.7%Reduced
Advisors Preferred, LLC4,916$727.1K0.10%+2,276+86.2%Added
HB Wealth Management, LLC4,951$729.0K0.01%+363+7.9%Added
Studio Investment Management LLC4,980$733.3K0.15%+671+15.6%Added
Greenleaf Trust5,100$751.0K0.01%−175−3.3%Reduced
Carolina Wealth Advisors, LLC5,133$755.8K0.41%+3,818+290.3%Added
Axq Capital, LP5,164$760.4K0.30%+2,410+87.5%Added
Vestcor Inc5,181$763.0K0.03%+914+21.4%Added
NBT Bank N A5,187$763.8K0.06%−196−3.6%Reduced
SlateStone Wealth, LLC5,190$764.0K0.08%00.0%Unchanged
Hillsdale Investment Management Inc.5,200$765.7K0.04%+5,200New
Private Wealth Asset Management, LLC5,236$771.0K0.11%+5,236New
Twin Tree Management, LP5,247$772.6K0.02%+5,247New
Lion Street Advisors, LLC5,272$776.3K0.25%−22−0.4%Reduced
Ci Investments Inc.5,289$779.0K0.00%−220−4.0%Reduced
RSM US Wealth Management LLC5,303$780.9K0.01%−1,435−21.3%Reduced
Main Street Financial Solutions, LLC5,339$786.1K0.07%+812+17.9%Added
Elevate Capital Advisors, LLC5,408$796.4K0.74%+273+5.3%Added
Harbour Investments, Inc.5,461$804.1K0.02%+192+3.6%Added
IFG Advisory, LLC5,573$820.6K0.05%−114−2.0%Reduced
Glenview Trust Co5,594$823.7K0.02%00.0%Unchanged
Kingsview Wealth Management, LLC5,604$825.3K0.02%−39−0.7%Reduced
Stevens Capital Management LP5,638$830.0K0.21%−957−14.5%Reduced
E. Ohman J:or Asset Management AB5,650$832.0K0.02%00.0%Unchanged
Bessemer Group Inc5,755$849.0K0.00%−50−0.9%Reduced
Tang Capital Management LLC5,766$849.1K0.05%−248−4.1%Reduced
New Mexico Educational Retirement Board5,775$850.0K0.03%−100−1.7%Reduced
DoubleLine ETF Adviser LP5,780$851.1K0.28%−1,324−18.6%Reduced
Eastern Bank5,787$852.1K0.02%−58−1.0%Reduced
Maryland State Retirement & Pension System5,803$854.5K0.02%−1,068−15.5%Reduced
Farmers & Merchants Investments Inc5,835$859.2K0.03%−100−1.7%Reduced
Farther Finance Advisors, LLC5,872$868.6K0.02%+1,190+25.4%Added
MB, Levis & Associates, LLC5,901$868.9K0.40%+51+0.9%Added
Pinnacle Financial Partners Inc5,886$871.3K0.02%−99−1.7%Reduced
Brookstone Capital Management5,927$872.7K0.01%+46+0.8%Added
McCollum Christoferson Group LLC5,945$875.4K0.27%00.0%Unchanged
M&G Plc5,967$877.1K0.00%00.0%Unchanged
Grassi Investment Management6,000$883.0K0.08%00.0%Unchanged
Enterprise Financial Services Corp6,022$886.7K0.52%−8−0.1%Reduced
Advisor OS, LLC6,029$887.8K0.10%−108−1.8%Reduced
Fisher Asset Management, LLC6,039$889.4K0.00%−20,388−77.1%Reduced
Centiva Capital, LP6,045$890.1K0.05%+6,045New
ICICI Prudential Asset Management Co Ltd6,046$890.3K0.12%−19,000−75.9%Reduced
B. Metzler seel. Sohn & Co. AG6,105$899.0K0.01%+3,169+107.9%Added
Stratos Wealth Partners, LTD.6,163$907.6K0.01%−992−13.9%Reduced
Tocqueville Asset Management L.P.6,235$918.1K0.02%00.0%Unchanged
Pacer Advisors, Inc.6,285$925.5K0.00%−3,897−38.3%Reduced