Booking Holdings Inc.
BKNG- Exchange
- Nasdaq
- Industry
- Transportation Services
- SEC CIK
- 0001075531
In the last 90 days, Booking Holdings Inc. insiders filed 0 open-market purchases and 9 sales; 1,933 institutions reported holding it in 13F filings for Q2 2026, worth $127.6B in total; 3 superinvestors hold it, including Harris Associates (Oakmark) and Dorsey Asset Management.
13F holders, Q2 2026
Institutional positions in Booking Holdings Inc. as of Jun 30, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,933
- +29 vs. Q1 2026
- Shares held
- 722.6M
- −227.2M (−23.9%) vs. Q1 2026Converted for a 25-for-1 split
- Total value
- $127.6B
- +$10.7B (+9.1%) vs. Q1 2026
- New holders
- 188
- 652 more added
- Sold out
- 159
- 801 more reduced
22 institutions that held it in Q1 2026 haven't filed for Q2 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q1 2026: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting BKNG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 1,933 | $127.6B |
| Q1 2026 | 1,926 | $118.3B |
| Q4 2025 | 2,034 | $158.8B |
| Q3 2025 | 1,937 | $156.9B |
| Q2 2025 | 1,956 | $171.1B |
| Q1 2025 | 1,873 | $136.5B |
| Q4 2024 | 1,875 | $147.9B |
| Q3 2024 | 1,703 | $125.0B |
| Q2 2024 | 1,668 | $121.2B |
| Q1 2024 | 1,630 | $112.8B |
| Q4 2023 | 1,580 | $111.9B |
| Q3 2023 | 1,473 | $98.6B |
| Q2 2023 | 1,415 | $89.9B |
| Q1 2023 | 1,380 | $91.6B |
| Q4 2022 | 1,329 | $70.1B |
| Q3 2022 | 1,281 | $58.1B |
| Q2 2022 | 1,324 | $63.4B |
| Q1 2022 | 1,365 | $86.1B |
| Q4 2021 | 1,355 | $88.1B |
| Q3 2021 | 1,290 | $87.8B |
| Q2 2021 | 1,269 | $81.3B |
| Q1 2021 | 1,289 | $87.4B |
Institutions, Q2 2026
Shares, value and share of portfolio for each institution holding Booking Holdings Inc.; share changes are against Q1 2026.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Freestone Grove Partners LP | 1 | $178 | 0.00% | +1 | New |
| Maryland Capital Advisors Inc. | 1 | $179 | 0.00% | +1 | New |
| 3 Factor Indexing, LLC | 2 | $357 | 0.00% | +2 | New |
| N.E.W. Advisory Services LLC | 3 | $535 | 0.00% | −747−99.6% | ReducedConverted for a 25-for-1 split |
| Quest 10 Wealth Builders, Inc. | 5 | $847 | 0.00% | +5 | AddedConverted for a 25-for-1 split |
| IMA Wealth, Inc. | 5 | $891 | 0.00% | +5 | New |
| CKW Financial Group | 4 | $1.00K | 0.00% | +4 | New |
| Beaird Harris Wealth Management, LLC | 6 | $1.07K | 0.00% | +6 | AddedConverted for a 25-for-1 split |
| Noble Wealth Management PBC | 8 | $1.43K | 0.00% | +8 | New |
| WestEnd Advisors, LLC | 9 | $1.60K | 0.00% | +9 | New |
| Strengthening Families & Communities, LLC | 9 | $1.60K | 0.00% | +9 | New |
| Creative Capital Management Investments LLC | 10 | $1.78K | 0.00% | +10 | New |
| HFM Investment Advisors, LLC | 10 | $1.78K | 0.00% | +10 | New |
| Parallax Volatility Advisers, L.P. | 12 | $2.14K | 0.00% | −42,763−100.0% | ReducedConverted for a 25-for-1 split |
| 1620 Investment Advisors, Inc. | 12 | $2.16K | 0.00% | +12 | AddedConverted for a 25-for-1 split |
| Plante Moran Financial Advisors, LLC | 13 | $2.32K | 0.00% | +13 | New |
| Seneschal Advisors, LLC | 13 | $2.32K | 0.00% | −12−48.0% | ReducedConverted for a 25-for-1 split |
| PayPay Securities Corp | 15 | $2.67K | 0.10% | −10−40.0% | ReducedConverted for a 25-for-1 split |
| Compass Financial Management LLC | 15 | $2.67K | 0.00% | +15 | New |
| Atomic Invest LLC | 19 | $3.44K | 0.00% | −6−24.0% | ReducedConverted for a 25-for-1 split |
| NVWM, LLC | 20 | $3.56K | 0.00% | +20 | New |
| Coston, McIsaac & Partners | 25 | $4.00K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| CBIZ Investment Advisory Services, LLC | 1 | $4.21K | 0.00% | −24−96.0% | ReducedConverted for a 25-for-1 split |
| Fiduciary Advisors, Inc. | 24 | $4.28K | 0.00% | +24 | New |
| BOK Financial Private Wealth, Inc. | 25 | $4.46K | 0.00% | −275−91.7% | ReducedConverted for a 25-for-1 split |
| Corsicana & Co. | 25 | $4.46K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Wolff Wiese Magana LLC | 25 | $4.46K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| City Holding Co | 25 | $4.46K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Elevated Capital Advisors, LLC | 25 | $4.46K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Hoese & Co LLP | 25 | $4.46K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| POM Investment Strategies, LLC | 25 | $4.46K | 0.01% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Signature Resources Capital Management, LLC | 25 | $4.46K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Imprint Wealth LLC | 25 | $4.46K | 0.02% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Ankerstar Wealth, LLC | 25 | $4.46K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Key Capital Management, INC | 25 | $4.46K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Bayban | 25 | $4.46K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| McGuire Capital Advisors Inc | 25 | $4.46K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Paladin Partners, LLC | 25 | $4.46K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| LifeSteps Financial, Inc. | 25 | $4.46K | 0.00% | +25 | New |
| Provenance Wealth Advisors, LLC | 25 | $4.46K | 0.00% | +25 | New |
| Oakmont Advisory Group, LLC | 25 | $4.46K | 0.00% | +25 | New |
| PFS Partners, LLC | 25 | $4.49K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Harborfront Financial Group LLC | 26 | $4.55K | 0.02% | +26 | New |
| Aspect Partners, LLC | 27 | $4.81K | 0.00% | +2+8.0% | AddedConverted for a 25-for-1 split |
| DecisionPoint Financial, LLC | 28 | $5.11K | 0.00% | +3+12.0% | AddedConverted for a 25-for-1 split |
| RMG Wealth Management LLC | 25 | $5.31K | 0.00% | −600−96.0% | ReducedConverted for a 25-for-1 split |
| Anchor Bay Capital, Inc. | 25 | $5.34K | 0.00% | +25 | New |
| ZRC Wealth Management, LLC | 30 | $5.35K | 0.00% | +30 | New |
| Richardson Financial Services Inc. | 35 | $6.24K | 0.00% | +10+40.0% | AddedConverted for a 25-for-1 split |
| American Capital Advisory, LLC | 36 | $6.42K | 0.00% | +36 | New |
| Ameriflex Group, Inc. | 37 | $6.59K | 0.00% | +37 | New |
| Pension & Wealth Management Advisors, Inc. | 38 | $6.79K | 0.00% | +13+52.0% | AddedConverted for a 25-for-1 split |
| Valley National Advisers Inc | 40 | $7.13K | 0.00% | −610−93.8% | ReducedConverted for a 25-for-1 split |
| Clark Wealth Partners | 40 | $7.13K | 0.00% | −10−20.0% | ReducedConverted for a 25-for-1 split |
| Addison Advisors LLC | 41 | $7.31K | 0.00% | −184−81.8% | ReducedConverted for a 25-for-1 split |
| Brooklyn FI, LLC | 44 | $7.83K | 0.00% | +44 | New |
| IMG Wealth Management, Inc. | 44 | $7.84K | 0.00% | −106−70.7% | ReducedConverted for a 25-for-1 split |
| Planning Strategies Inc. | 45 | $8.02K | 0.01% | +45 | New |
| Acumen Wealth Advisors, LLC | 46 | $8.20K | 0.00% | +21+84.0% | AddedConverted for a 25-for-1 split |
| NBH Bank | 48 | $8.56K | 0.00% | +48 | New |
| Golden State Equity Partners | 50 | $8.91K | 0.02% | −2,850−98.3% | ReducedConverted for a 25-for-1 split |
| DiNuzzo Private Wealth, Inc. | 50 | $8.91K | 0.00% | −75−60.0% | ReducedConverted for a 25-for-1 split |
| Caldwell Sutter Capital, Inc. | 50 | $8.91K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Toth Financial Advisory Corp | 50 | $8.91K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Salem Investment Counselors Inc | 50 | $8.91K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Jackson, Grant Investment Advisers, Inc. | 50 | $8.91K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Carolina Wealth Advisors, LLC | 50 | $8.91K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Fortis Group Advisors, LLC | 50 | $8.91K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| FWL Investment Management, LLC | 50 | $8.91K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Syntax Research, Inc. | 50 | $8.91K | 0.01% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Bernard Wealth Management Corp. | 50 | $8.91K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| MJT & Associates Financial Advisory Group, Inc. | 50 | $8.91K | 0.01% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Union Savings Bank | 50 | $8.91K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Strive Financial Group ,LLC | 50 | $8.91K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Measured Wealth Private Client Group, LLC | 50 | $8.91K | 0.00% | +50 | New |
| Avalon Trust Co | 50 | $8.91K | 0.00% | +50 | New |
| Principia Wealth Advisory, LLC | 52 | $9.27K | 0.00% | +27+108.0% | AddedConverted for a 25-for-1 split |
| Frazier Financial Advisors, LLC | 53 | $9.42K | 0.00% | −22−29.3% | ReducedConverted for a 25-for-1 split |
| Altshuler Shaham Ltd | 54 | $9.63K | 0.00% | +29+116.0% | AddedConverted for a 25-for-1 split |
| Activest Wealth Management | 55 | $9.80K | 0.00% | −145−72.5% | ReducedConverted for a 25-for-1 split |
| Financial Consulate, Inc | 55 | $9.80K | 0.00% | +55 | New |
| Tidemark, LLC | 56 | $9.99K | 0.00% | +6+12.0% | AddedConverted for a 25-for-1 split |
| Breakwater Investment Management | 58 | $10.3K | 0.00% | +8+16.0% | AddedConverted for a 25-for-1 split |
| Halbert Hargrove Global Advisors, LLC | 58 | $10.4K | 0.00% | +8+16.0% | AddedConverted for a 25-for-1 split |
| Mascoma Wealth Management LLC | 59 | $10.5K | 0.00% | +9+18.0% | AddedConverted for a 25-for-1 split |
| TFC Financial Management | 59 | $10.5K | 0.00% | +9+18.0% | AddedConverted for a 25-for-1 split |
| First Command Advisory Services, Inc. | 72 | $12.8K | 0.00% | −53−42.4% | ReducedConverted for a 25-for-1 split |
| First PREMIER Bank | 75 | $13.0K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Silicon Valley Capital Partners | 74 | $13.2K | 0.00% | +49+196.0% | AddedConverted for a 25-for-1 split |
| Vermillion Wealth Management, Inc. | 75 | $13.4K | 0.00% | −25−25.0% | ReducedConverted for a 25-for-1 split |
| Moisand Fitzgerald Tamayo, LLC | 75 | $13.4K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Cedar Mountain Advisors, LLC | 75 | $13.4K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| City State Bank | 75 | $13.4K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Armstrong Advisory Group, Inc | 75 | $13.4K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Gilpin Wealth Management, LLC | 75 | $13.4K | 0.01% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Sherman Asset Management, Inc. | 75 | $13.4K | 0.01% | +25+50.0% | AddedConverted for a 25-for-1 split |
| Darwin Advisors, LLC | 75 | $13.4K | 0.00% | 00.0% | UnchangedConverted for a 25-for-1 split |
| Highland Investment Advisors LLC | 75 | $13.4K | 0.01% | +75 | New |
| Bay Harbor Wealth Management, LLC | 78 | $13.9K | 0.00% | +28+56.0% | AddedConverted for a 25-for-1 split |
| TSFG, LLC | 81 | $14.0K | 0.00% | +81 | New |